process of communicating

1. PURPOSIVE
COMMUNICATION
JUBYLYN LL. AFICIAL

2. CHAPTER 7
COMMUNICATION FOR WORK
PURPOSES

3. What is Communication in the Workplace?
•Good Communication is an important
factor in client relationships, profitability,
team effectiveness and employee
engagement. An important element to
business success.

4. Four Types of Communication in the
Workplace
•Visual Communication
•The most common to incorporate visual
communication in order to share ideas that
relate to the business, provide information to
those that work in the work in the company
and to outline specific points.

5. Four Types of Communication in the
Workplace
•Verbal Communication
•It is a core component when it comes to
the overall success of business.

6. Four Types of Communication in the
Workplace
•Non-Verbal Communication

7. Four Types of Communication in the
Workplace
•Written Communication
•this form of communication involves either
writing or typing out information, facts,
figures, and other types of necessary
information in order to express those ideas
among those in a business

8. Types of Written Communication Within the
Workplace
•Email
•is one of the fastest ways to send information
to another person and is the most popular.

9. Types of Written Communication Within the
Workplace
•Letter
•Came in second as the most common written
communication.

10. Types of Written Communication Within the
Workplace
•Memo
•a short note designating something to be
remembered, specially something to be done
or acted upon in the future; reminder

11. Types of Written Communication Within the
Workplace
•Request Letter
•is a letter which is written when you need
certain information, permission, favour,
service, or any other matter which requires a
polite and humble request.

12. Types of Written Communication Within the
Workplace
•Meeting Minutes
•are written or recorded documentation that is
used to inform attendees and non-attendees
about what was discussed and what happened
during a meeting.

13. Types of Written Communication Within the
Workplace
•Business Report
•is a type assignment in which you analyze
situation (real situation or case study) and
apply theories to produce a range of
suggestions for improvement.

14. The Parts of the Business report are:
•Title Page – contains the full title of the report
name of the author or compiler, name of the
intended audience and date submission.
•Abstract or execution summary – highlights
the purpose, methods, scope, findings,
conclusions and recommendations of the
report in 200 – 250 words.
•Table of Contents – identifies the sections of
report

15. List of Tables, Figures, Symbols or
Abbreviation
•Introduction – presents the purpose
and scope of the report
•Body – covers the central content of
the report

16. •Conclusion and Recommendation –
presents concluding ideas and
arguments as well as the suggested
course of action.
•Endnotes or Explanatory Notes
•Bibliography, References or Works
•Appendix and Glossary

17. Types of Written Communication Within the
Workplace
•Technical Report
•is a document written by a researcher
detailing the result of a project.

18. Characteristics of a Technical Report
•Technical reports may published before the
corresponding journal literature.
•The content may be more detailed than the
corresponding journal literature, although there
may be less background information since the
sponsor already knows it.

19. Characteristics of a Technical Report
•Technical reports are usually not peer reviewed
unless the report is separately published as
journal literature.
•Classified and export controlled reports have
restricted access.
•Obscure acronyms and codes are frequently
used.

20. Parts of a Technical Report
•Cover Page
•Title Page
•Abstract
•Certification Page
•Acknowledgement
•Dedication
•Table of Contents
•List of Abbreviations (if
used)
•List of Tables
•List of Illustrations
•Specifications

21. Body of the Report
•Introduction
•Literature Review
•Design Analysis and Methodology
•Construction and Results Testing
•Conclusion
•List of References
•Appendices

22. Activity: Do what is asked.
1. Explain the importance of communication in the
workplace?
2. “In the workplace, it is not appropriate to touch another
individual, but it is possible to ensure that the voice tone
and the stance of the body is held appropriately…”
Comment on this statement.
3. Briefly compare: Business Report vs Technical Report
4. Choose one (1) letter type from the other types of letters.
Discuss the purposes and the contents of the chosen letter
type. Write an example of your chosen letter type.

23. CHAPTER 8
COMMUNICATION FOR
ACADEMIC PURPOSES

24. What is Academic Communication?
•Academic communication, also called scholarly
communication, refers to methods of
communication that are highly structured and
generally only used in pedagogical settings.
•Independent Research is designed as original
research and practice in presenting the results of an
investigation and culminate in the student –
researcher’s own contribution to a discipline
whether in a form of fully supported conclusions or
in the form of creative effort.

25. •The goal of an independent research is to
answer a question not simply to gather
information.
•Topic Proposal – is basically a shot “sales
pitch” to submit the subject matter to the
and persuade him/her to accept it as
applicable and worthy of both time and
effort.

26. Stages of a Typical Process
•Selecting the research area
•Formulating research aim, objectives
and research questions or developing
hypotheses.
•Conducting the literature review

27. Stages of a Typical Process
•Selecting methods of data collection
•Data Gathering
•Data Mining
•Interviewing
•Surveying
•Data Analysis
•Reaching Conclusions
•Completing the Research

28. How to write a political analysis paper – 8
useful tips
•Definition – a political analysis paper aims
at answering a given question concerning
a certain political process, event, as well
as at predicting future developments.

29. How to write a political analysis paper – 8
useful tips
•Method – do not forget that
•Topic and research question – avoid too
abstract titles
•Preliminary Research – narrow down your
research.
•Substantial Research – find important ideas in
order to formulate your theoretical framework

30. How to write a political analysis paper – 8
useful tips
•Thesis – it is the central idea which elucidates
the given process or event.
•Impartiality – always ask information you have
gained is reliable and objective.
•Quotations and references – do not quote too
much and too often.

31. •Literary Analysis – develops an opinion or point of
view about an idea that is contained in another
literary work like the theme, characters, plot,
symbolism, point of view, foreshadowing, etc.
•Identify the author’s purpose.
•Thinks of characters, tone, setting, rhythm, plot,
imagery, etc as devices or tools that helps ensure
that the reader ‘gets” the meaning that the
writer intended him or her to learn.
•Ask yourself, why did the author choose to use
these device, in these particular ways?

32. Literary Analysis Essay
•Allegory – narrative form in which the characters
are representative of some larger humanistic
trait (i.e. greed, vanity, or bravery) and attempt
to convey some larger lesson or meaning of life.
•Imagery – the author’s attempt to create mental
picture in the mind of the reader.

33. Literary Analysis Essay
•Character – representation of a person, place or
a thing performing traditionally human activities
or functions in a work of fiction.
•Protagonist
•Antagonist
•Minor Character
•Static Character
•Dynamic Character
•Characterization

34. Literary Analysis Essay
• Plot – the arrangement of ideas or incident that make up the story.
• Foreshadowing – when the writer clues the reader in to something that
will eventually occur in the story.
• Suspense – the tension that the author uses to create a feeling of
discomfort about the unknown.
• Conflict – struggle between opposing forces.
• Exposition – background information regarding the setting, characters,
plot.
• Rising action – the process the story follows as it builds to its main
conflict.
• Crisis – a significant turning point in the story that determines how it
must end.
• Resolution / Denouement – the way the story turn out

35. Literary Analysis Essay
• Point of View – pertains to who tells the story and how it is told.
The view of a story can sometimes indirectly established the
author’s intentions.
• Narrator – the person telling the story who may or may not be
part of the story.
• First person - narrator participates in action but sometimes has
limited knowledge / vision.
• Second person – narrator addresses the reader directly as
though she is part of the story.
• Third person (Objective) – Narrator is unnamed / unidentified
• Omniscient – all – knowing narrator (multiple perspectives)

36. Writing a Literary Essay
•The purpose of literary analysis essay is to
careful examine and sometimes evaluate as
work of literature or an aspect of a work of
literature. Your objective in writing a literary
analysis essay is to convince the person
reading your essay that you have supported
the idea you are developing.

37. The Elements of a Solid Essay
• The Thesis Statement tells you reader what to expect.
• The Introduction to your literary analysis essay should
try to capture your readers’ interest.
• The Body of the Essay and the Importance of Topic
Sentences contain an explanation of your statement.
•Purposes of the topic sentence
•To relate the details of the paragraph to your
thesis statement.
•To tie the detail of the paragraph together.

38. The Elements of a Solid Essay
•The Conclusion is a paragraph that gives your
essay a sense of completeness and lets your
readers know that they have come to the end of
your paper.
•The Title of you Essay it is essential that you give
your essay a title that is descriptive of the
approach you are taking in your paper.
•Audience

39. Activity:
1. How does a topic sentence differ from a
thesis statement?
2. Discuss the difference/s between a Political
Essay and Literary Analysis Essay?
3. In writing an essay, it is important not to
introduce a new topic in the conclusion.
Why is this so?