This document summarizes a study on consumer buying behaviour and perceptions of product quality for cosmetics in Dhaka, Bangladesh. Some key findings: - Garnier was the most preferred cosmetic brand, used by 40% of respondents aged 15-30. - Over 85% of Dhaka residents used Garnier cosmetics. 57.5% agreed and 35% strongly agreed they chose Garnier because it is an established trusted brand. - Respondents placed high importance on overall product quality and chose brands that provided better quality.