The Indian garment industry is an important sector that employs millions of people and accounts for a significant portion of India's GDP and exports. It has grown substantially over the years at 30% annually and is now one of the largest exporters of garments globally, though it faces competition from countries like Bangladesh and China. The industry relies on India's advantages like availability of raw materials and cheap labor but also faces challenges around technology, skills, and government policies.

1. GARMENT INDUSTRY
INDIA IN THE WORLD
SCENARIO
Presented By-
Poulomi Sen
TCFS 2nd Year
Roll No: 26

2. Indian Garment Industry- A
budding leader of Indian Economy

3. * India's Garment Industry is a well-organized enterprise and is
among the best in the world. It constitutes of designers,
manufacturers, exporters, suppliers, stockiest, and wholesalers.
Indian Garment Industry has carved out a niche in the global
markets and earned a reputation for its durability, quality and
beauty.
* A huge industry growing at the rate of 30% per annum.
* Distributed equally across all major cities of India.
* It has an output of about 7% of total industrial production.
* Market capitalization is at a rate of 20% per annum.
An Overview on the Industry- An Introduction

4. * The Garment Industry is of major importance to the Indian
economy as it contributes substantially to India's export earning.
* The annual plan for 2007-08 formulated by Indian government to
promote the textile sector, includes schemes for attracting
foreign direct investments, brand promotion through public-
private partnership (PPP) for global acceptance of Indian brands,
trade centers for facilitating business and image building, fashion
hubs as a stable marketplace for Indian fashion, common
compliance code for creating apparel standards for the benefit of
buyers, and training centers for developing human resources.

5. * The garment industry accounts for 14% of industrial production, which
is 4% of GDP and employs 45 million people and accounts for nearly 11%
share of the country’s total exports basket.
* India’s exports of Textiles and Clothing together clubbed as garments is
pegged at USD 64.41 billion by the end of March, 2017.
* During the year 2012-13, Garments accounted for almost 39% of the
total textile exports.
* Exports of garment products from India have increased steadily
over the last few years, particularly after 2004 when textiles exports
quota was discontinued.
* The total textile exports during 2012-13 was valued at Rs 137619.44
crore as against Rs 129829.30 crore during the corresponding period of
financial year 2011-12, registering an increase of 6.00 percent in rupee
terms.
INDIAN GARMENT INDUSTRY AT A GLANCE IN
2012 - 2013

6. 1. Today the textile and garments industry plays a significant role in
the economy.
2. It is one of the largest and the most important sectors of Indian
economy in terms of output, foreign exchange earnings and
employment.
3. The sector employs 35 million persons. Of this, textile segment
alone accounts for 29 million and the clothing industry accounts for
the remaining 6 million people.
4. In fact it is the second largest employer in the economy after
agriculture.
5. It contributes nearly 20 per cent to the country’s total export
earnings.
TODAY’S SENARIO

7. * Indian garment industry is amongst the top players in terms of
export (Currently in the 2nd Position)
* Main competitors are Bangladesh & China.
* Bulk of India’s exports go to the US, Canada and the European
Union.
* Indian exports have become competitive, thanks partly to the
government’s restrictions on exports of cotton and cotton yarn
which lowered the raw material prices.
* Texport Syndicate India Limited CEO & Director Avinash Misar
says that “If India can grab 10 per cent of China’s business, Indian
apparel exports will double to $20 billion in coming years,”
Indian Garment Industry- A focus on export issues

9. STRENGHTS
1. Advantages of Mass availability of Raw Materials
2. Advantage of cheap labour cost.
3. Rich cultural heritage provides a mass inspiration.
4. High capability of India in product development.
SWOT ANALYSIS OF Indian Garment Industry

10. Weakness
1. Unavailability of State of the art Technology & infrastructure.
2. Improper policies of Government leading to backlogs in mass
export.

11. Opportunities
1. Climbing wage rates of ASEAN & ASIAN countries.
2. Since buyers are looking at alternative markets for sourcing,
India has greater chance because our country is democratic
and economically and socially stable.
3. Removal of Quota Constraints & arrival of MFA (Multi- Fiber
Arrangement ) gave rise to innumerable opportunities posing a
great advantage to India.

12. THREATS
1. Immense price pressure.
2. Different bodies like Cotton Corporation, Indian Textiles and
AEPC should sit together and formulate the right strategy
rather than each pulling in different directions. The
government should formulate a structured approach as
garments is a complex supply-chain industry.
3. Low availability of skilled manpower.
4. Garments exports do not have large profit margins, investments
from private entrepreneurs are low and this is why this
industry has not grown much in India compared to many
countries.

13. Marketing of the Garment Industry
1. Opening of the globalised markets have increased opportunities for
many ASEAN & ASIAN Countries.
2. Proper policies of the Government will aid to enhanced market for
India in the globalised market.
3. Wide range of fabrics, huge labour investment are baring essentials
for creating a niche in the world market.
4. Extensive promotional policies, wide use of marketing tools are very
essential as Bangladesh, Vietnam etc are posing very important
threats for the Indian market.

14. CONCLUSION
India is in a very good position in terms of Garment
Industry (Marketing , Export etc). The Government should
allow various open rules so that extensive business could
be carried out. Our country should not bask in the glory
of being a budding leader but should strive to be the BEST
as we have an ocean full of resources & opportunities.