Jamsetji Tata (1839-1904) was an Indian pioneer industrialist who founded the Tata Group. He was born in Navsari, Gujarat and studied at Elphinstone College. In 1868, he founded a trading company that would later become the Tata Group. Some of Jamsetji Tata's major accomplishments include founding Tata Steel, which became India's largest steel company, and the Indian Institute of Science. Though he envisioned starting a steel company, hydroelectric plant, and hotel, only the Taj Mahal Palace Hotel was completed in his lifetime. Jamsetji Tata is credited with building the foundations of the Tata Group and India's industrial development.

1. Jamsetji Tata
Founder
Of
Tata Company

2.  JamsetJI Tata
 Born 3 march 1839, navsari, baroda Bombay
presidency, indian empire.
 Parents – Nusserwanji and jeevanbai tata
 Ethnicity – Gujrati, Parsi,
 Alma matter – Elphinstone collage
 Occoupation – Founder of tata group
 Religion – zoroastrain
 Children – dorabji Tata, Ratanji Tata,
History

3. 1. The enterprising youngster broke the tradition to
become the first member of the family to try his hand
at business. He started trading in mumbai.
2. Jamsetji joined his father in mumbai at the age of 14
and enrolled at the Elphinstone college completing his
education as a “green scholar” (equivalent of todays
graduate) . He was married to Hirabai daboo while hi
was still a student.
3. He graduated from college in 1858 and joined his
father trading firms.
EARLY LIFE

4. 4. Jamsetji worked in his fathers company until he was
29. he founded a trading company in 1868 with rupees
21,000 capital.
5. He bought a bankrupt oil mill at chinchpokli (railway
station) in 1869 & converted it to a cotton mill, which
he renamed Alexandra mill.
6. He sold the mill two years letter for profit. He setup
another cotton mill a nagpur in 1874, which he
christened empress mill when queen victoria was
proclaimed empress of India on 1st janury 1877.
7. Died – 19 may 1904, (aged 65) bad nauhein, german
Empire,

5. a) Setting of an iron
b) Steel company
c) World class learning institution, a unique hotel
d) Hydro-electric plant
but he achinved to only the hotel became a reality during his
lifetime, with the inauguration of the Tajmahal hotal at colaba
waterfront in Bombay (now Mumbai) on 3 December 1903 at
cost of 42 million (rupees 4 crores 21 lakh. At that time it was the
only hotel in india to have electricity.
4 Goals of jamsetji Tata

6. 1. Tata Steel – Formerly TISCO – (TATA IRON AND STEEL
COMPANY LTD.) Is asias first and indias largest steel company. It
became world’s 5th largest steel company, after it acquired Corus
group producing 28 million tones of steel annually.
2. Indian institute of science – bengaluru, the pre-eminent
india institution for research and education in science and
engineering.
3. Tata Hydroelectric supply company, renamed Tata power
company LTD, currently indias largest private electricity
company with an installed generation capacity of over 8000
mw.
Success and Achievement
by his work

7. i. Pay packages – employee pay packages are reviewed on a regular
bases and closely linked to individual performances for those covered by
the merit- related pay agreement.
ii. Annual bonus – the company awards a discretionary annual bonus
based on company performance.
iii. Healthcare scheme – the company ensures that its employees
have access to prompt medical tretment and pays membership fees.
iv. Lang service award – long service is recognised with
awards for 20, 25, 30, 35 and 40 years service.
v. Pension fund – the company has devised a group personal
pension plan through aviva for its employee.
WORK ENVIRONEMENT AND
CULTURE

8. 1. Product, Branding and advertising every business started from zero, from
no one knows it until every one know it. Another more important way to
advertising to create an image or brand image.
2. Other important marketing strategies are such as the packaging
innovations, and quality control.
3. Giving discount every month and special promotion for certain type of
vehicle also one of the strong strategy us by Tata.
4. Communication for a consumer connect – the idea is to give the brand far
more emotive personality and the new advertisement campaign of
awesomeness is in that direction.
5. Branded product portfolio – Tata steel has been a pioneer in
discommodities and branding steel for over a decade now in India.
6. Customer focus – a major supply chain transformation project aimed at
improving customer service levels.
7. Changed pricing -
MARKET STRATEGIES

9. 1. Jamsetji Tata – (1868 to 1904)
2. Dorabji Tata – (1904 to 1932)
3. Nowroji Saklatwala – (1932 to 1938)
4. J.R.D. Tata – (1938 to 1991)
5. Ratan Tata – (1991 to 2012)
6. Cyrus pallonji mistry – (2012 to present)
Head of group

10.  Industry – conglomerate
 Founded – 1868
 Founder – Jamsetji Tata
 headquarters – Mumbai, Maharashtra, India
 Area served – worldwide
 Key people – cyrus pallonji mistry (Chairman)
 Products – Airline, Automotive, steel, IT, Electricity
generation, Chemicals, Telecom, Hospitality, Retail,
Consumer goods, Financial service etc.
 Revenue - us $103.27 billion (2014)
TATA GROUP

11.  Profit – us $ 5.31 billion (2014)
 Total assets –us $ 116.32 billion (2014)
 Number of employees – 5,81,473 (2014)
Slogan – “ Improving the quality of life of the communicative we serve”