Fus3 Ent. Audience Survey Results
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The survey results showed that the target audience for the movie trailer was males and females aged 16-20. Most watched trailers weekly or monthly. Action/adventure and comedy were the most popular genres. The preferred trailer length was between 1-2 minutes. Most people spent less than 30 minutes per week watching trailers. Trailers were seen as good promotional items. Based on the responses, the filmmakers decided to create a poster and website to promote the movie in addition to the trailer. There was mixed feedback on the main character preferences.
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Graduation-Day
Sonia, Katie and Beth will equally share the responsibilities of planning and producing an opening title sequence for a project. The deadline for the sequence is Friday, February 11th and it should be between 90 seconds and 2 minutes in length.
Q3
This document considers options for screening an amateur psychological thriller film. ODEON cinemas are deemed unlikely due to the film's niche genre and lack of professional production values or famous actors. Local independent cinemas are a better option as they attract niche audiences and give opportunities to smaller producers. However, entering the film in a young filmmakers' competition would be the most probable choice, as such events aim to showcase amateur works without expectations for budgets or industry connections.
Evaluation media
The document discusses the opening of a student film and how it develops conventions of the horror/thriller genre. The opening uses eerie music, fade ins and outs between shots, and lacks dialogue to build suspense and intrigue audiences. It represents typical social groups like young white heterosexual couples to relate to more of the audience. A major media company like Lionsgate would be well suited to distribute the film since they produce many horror films and have broad reach. Research showed the target audience is 15-25 year olds, especially 18-24 year old females, so the film aims to appeal to this demographic.
Institutions research Jack Stockman
The document discusses research into appropriate film distribution companies for a new thriller film. It analyzes both inappropriate institutions like 20th Century Fox and Warner Bros. that focus more on family films, and appropriate institutions like Lionsgate and Blumhouse that have experience successfully distributing major horror films. Lionsgate is identified as the front runner for distribution due to their consistency in the thriller genre.
Ideas Pitch
This document outlines a pitch for a romantic drama film. It proposes that the film will follow a depressed boy and successful girl who fall in love despite their differing backgrounds. However, her parents disapprove of the relationship due to the boy's lack of success. The trailer will end ambiguously, leaving viewers unsure if the couple will stay together. Targeting teen females, the filmmakers plan to promote the trailer heavily on social media platforms like YouTube, Facebook, and Twitter to build anticipation. Key props and locations mentioned include a diary that brings the couple together, and scenes set on a train and in Central London.
Distributors
Studio Canal primarily targets older audiences with thrillers and action films like Non-Stop and RoboCop. They have some comedic films like Paddington to reach different audiences. Their genres include action thrillers and comedy. Studio Canal has won many awards since 1986 for films like The Graduate and The Deer Hunter. While they distribute high-quality, award-winning films across genres, they may not be the best fit for a thriller-genre film since they have not widely distributed thrillers in the past.
Film
This distributor, Pathé, typically distributes drama films based on true stories with older target audiences and age-appropriate content. Their films include Mandela, The Queen, and The Duchess. While they work on low-budget British films, their focus on drama does not align well with the thriller genre being proposed. Their target audience would also differ from the younger audience envisioned for this film.
Question 5) 5) How did you attract/address your audience?
The document discusses the creative choices made in developing a film targeted at audiences aged 12-25. It describes establishing realism by having the main character Limbo transported into his own video game. It highlights including strong father-son relationships and values to appeal to family audiences. Props like a TV, game console, and comics were included to depict a realistic teenage bedroom environment. Casting a black lead actor and Chinese supporting actor helps increase diversity and appeal compared to predominantly white superhero films.
Recommended
Graduation-Day
Sonia, Katie and Beth will equally share the responsibilities of planning and producing an opening title sequence for a project. The deadline for the sequence is Friday, February 11th and it should be between 90 seconds and 2 minutes in length.
Q3
This document considers options for screening an amateur psychological thriller film. ODEON cinemas are deemed unlikely due to the film's niche genre and lack of professional production values or famous actors. Local independent cinemas are a better option as they attract niche audiences and give opportunities to smaller producers. However, entering the film in a young filmmakers' competition would be the most probable choice, as such events aim to showcase amateur works without expectations for budgets or industry connections.
Evaluation media
The document discusses the opening of a student film and how it develops conventions of the horror/thriller genre. The opening uses eerie music, fade ins and outs between shots, and lacks dialogue to build suspense and intrigue audiences. It represents typical social groups like young white heterosexual couples to relate to more of the audience. A major media company like Lionsgate would be well suited to distribute the film since they produce many horror films and have broad reach. Research showed the target audience is 15-25 year olds, especially 18-24 year old females, so the film aims to appeal to this demographic.
Institutions research Jack Stockman
The document discusses research into appropriate film distribution companies for a new thriller film. It analyzes both inappropriate institutions like 20th Century Fox and Warner Bros. that focus more on family films, and appropriate institutions like Lionsgate and Blumhouse that have experience successfully distributing major horror films. Lionsgate is identified as the front runner for distribution due to their consistency in the thriller genre.
Ideas Pitch
This document outlines a pitch for a romantic drama film. It proposes that the film will follow a depressed boy and successful girl who fall in love despite their differing backgrounds. However, her parents disapprove of the relationship due to the boy's lack of success. The trailer will end ambiguously, leaving viewers unsure if the couple will stay together. Targeting teen females, the filmmakers plan to promote the trailer heavily on social media platforms like YouTube, Facebook, and Twitter to build anticipation. Key props and locations mentioned include a diary that brings the couple together, and scenes set on a train and in Central London.
Distributors
Studio Canal primarily targets older audiences with thrillers and action films like Non-Stop and RoboCop. They have some comedic films like Paddington to reach different audiences. Their genres include action thrillers and comedy. Studio Canal has won many awards since 1986 for films like The Graduate and The Deer Hunter. While they distribute high-quality, award-winning films across genres, they may not be the best fit for a thriller-genre film since they have not widely distributed thrillers in the past.
Film
This distributor, Pathé, typically distributes drama films based on true stories with older target audiences and age-appropriate content. Their films include Mandela, The Queen, and The Duchess. While they work on low-budget British films, their focus on drama does not align well with the thriller genre being proposed. Their target audience would also differ from the younger audience envisioned for this film.
Question 5) 5) How did you attract/address your audience?
The document discusses the creative choices made in developing a film targeted at audiences aged 12-25. It describes establishing realism by having the main character Limbo transported into his own video game. It highlights including strong father-son relationships and values to appeal to family audiences. Props like a TV, game console, and comics were included to depict a realistic teenage bedroom environment. Casting a black lead actor and Chinese supporting actor helps increase diversity and appeal compared to predominantly white superhero films.
Evaluation question 3
A Hollywood studio could produce the film because its genre of a crime drama set in Los Angeles has not had a wide release since 1997's "L.A. Confidential". Additionally, the popular 2011 video game "L.A. Noire" featured the same genre and setting, renewing audience interest. The film would work best with a staggered international release to test audience reception and minimize financial losses. If successful, more funding could promote later wider distribution. For maximum exposure, the film should debut in December to capitalize on awards season buzz before other holiday films are released. Its black and white style pays homage to 1940s-50s films, and the box office success of "The Artist" suggests that format would
Basic Pitch
The document proposes a TV drama about a troublesome teen who gains superpowers but struggles to use them effectively to save his town from a new villain each week. The show aims to give children a more realistic superhero they can relate to while carrying messages of health, community, and environmentalism. It will feature fast-paced transitions and a voiceover origin story to engage young viewers in a style inspired by cartoons and comics.
Question 3
The document discusses potential media institutions to distribute an independent psychological thriller film. It analyzes that an independent cinema like Dorking Halls would be more suitable than a large chain cinema as it has a smaller size and might be more interested in showcasing different genres. Of film festivals considered, the BFI London Film Festival would be the best fit as it regularly features thriller films and appeals to audiences interested in that genre. Overall, an independent cinema is deemed the best outlet as the film's niche audience and genre would not find success through mainstream distribution channels.
detailed research into Target audience
The document analyzes the potential target audience for the film "Letter for Tom". It finds that the film is primarily aimed at a female audience, as romance films typically attract more women. Additionally, the film's female authors and lead role played by a woman would make it appealing from a female perspective. The target age group is identified as young adults who can relate most to the main characters who are in their early 20s. Finally, the film is aimed at a regional audience from Barnsley where it was filmed, allowing it to appeal to locals and represent the Yorkshire area truthfully.
Evaluation question 3
The document discusses potential media institutions for distributing a new psychological thriller film called "Molly". It analyzes movie theaters like the Odeon and independent cinemas, as well as film festivals such as Sundance. While large chains mainly show popular mainstream blockbusters, independent cinemas and specialized festivals provide opportunities for new films and genres. The document concludes that an independent cinema or film festival showing a variety of genres would be best to attract the target audience for a new psychological thriller.
Blockbusters
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Blockbusters
This document discusses the key elements that make an international blockbuster film successful. It argues that blockbusters rely on familiar franchises, stars with box office track records, directors and producers with established reputations, globally accessible stories featuring universal themes like good vs evil, love interests, and saving the world from disaster, as well as stereotypical characters, big productions with visual effects, and branding and merchandise opportunities to drive additional revenue.
Written proposal
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Evaluation Q 3,4,6
Hammer Films would be a suitable distribution company for the media product because it distributes smaller, UK-based horror films with budgets similar to the production. Hammer Films is also well-known for distributing horror films, which matches the genre of the media product. Distributing with Hammer Films could help attract audiences familiar with its previous successful horror films like Women in Black.
Who would be the audience for your media product?
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Fus3 ent.Target Audience Profile
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Testing
1) The document outlines the plans for the Hong Kong International Tattoo Fair to be held in May 2012, organized by the Hong Kong Arts Development Council and co-organized by the Hong Kong Trade Development Council.
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Fus3 entertainment Doc. analysis
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Fus3entertainment Final Cut Storyboard
The document is a storyboard for a film titled "Final Cut" produced by Fus3entertainment. It provides a high-level outline of the key plot points and scenes in 3 acts that make up the narrative. The story follows a group of friends who get more than they bargained for when they break into an abandoned movie studio looking for treasures.
Fus3 Entertainment A2 pitch
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Presentation4
The target audience for the media product is individuals age 15 and older. While the film features a mixed-race female lead to intrigue different ethnic groups, the film aims to appeal to all audiences. Based on questionnaires, the audience that seems most intrigued is male, but the goal is for both females and males. Pre-production work included questionnaires to shape the script and dialogue based on audience feedback. However, the low budget means the film likely won't be in cinemas, so the audience will be reached through local DVD and Blu-ray distribution.
Critical evaluation q3
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Evaluation 3
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Evaluation question 3
A Hollywood studio could produce the film because its genre of a crime drama set in Los Angeles has not had a wide release since 1997's "L.A. Confidential". Additionally, the popular 2011 video game "L.A. Noire" featured the same genre and setting, renewing audience interest. The film would work best with a staggered international release to test audience reception and minimize financial losses. If successful, more funding could promote later wider distribution. For maximum exposure, the film should debut in December to capitalize on awards season buzz before other holiday films are released. Its black and white style pays homage to 1940s-50s films, and the box office success of "The Artist" suggests that format would
Basic Pitch
The document proposes a TV drama about a troublesome teen who gains superpowers but struggles to use them effectively to save his town from a new villain each week. The show aims to give children a more realistic superhero they can relate to while carrying messages of health, community, and environmentalism. It will feature fast-paced transitions and a voiceover origin story to engage young viewers in a style inspired by cartoons and comics.
Question 3
The document discusses potential media institutions to distribute an independent psychological thriller film. It analyzes that an independent cinema like Dorking Halls would be more suitable than a large chain cinema as it has a smaller size and might be more interested in showcasing different genres. Of film festivals considered, the BFI London Film Festival would be the best fit as it regularly features thriller films and appeals to audiences interested in that genre. Overall, an independent cinema is deemed the best outlet as the film's niche audience and genre would not find success through mainstream distribution channels.
detailed research into Target audience
The document analyzes the potential target audience for the film "Letter for Tom". It finds that the film is primarily aimed at a female audience, as romance films typically attract more women. Additionally, the film's female authors and lead role played by a woman would make it appealing from a female perspective. The target age group is identified as young adults who can relate most to the main characters who are in their early 20s. Finally, the film is aimed at a regional audience from Barnsley where it was filmed, allowing it to appeal to locals and represent the Yorkshire area truthfully.
Evaluation question 3
The document discusses potential media institutions for distributing a new psychological thriller film called "Molly". It analyzes movie theaters like the Odeon and independent cinemas, as well as film festivals such as Sundance. While large chains mainly show popular mainstream blockbusters, independent cinemas and specialized festivals provide opportunities for new films and genres. The document concludes that an independent cinema or film festival showing a variety of genres would be best to attract the target audience for a new psychological thriller.
Blockbusters
This document discusses the key elements that make an international blockbuster film successful. It argues that blockbusters rely on familiar franchises, stars with box office track records, directors and producers with reputations for big budget spectacles, globally accessible stories featuring universal themes like good vs evil, love interests, and saving the world from disaster, as well as simple characterizations and avoidance of offending cultural norms. Visual effects, big productions, and extensive branding and merchandising are also cited as important to blockbuster appeal and financial success on a global scale.
Blockbusters
This document discusses the key elements that make an international blockbuster film successful. It argues that blockbusters rely on familiar franchises, stars with box office track records, directors and producers with established reputations, globally accessible stories featuring universal themes like good vs evil, love interests, and saving the world from disaster, as well as stereotypical characters, big productions with visual effects, and branding and merchandise opportunities to drive additional revenue.
Written proposal
Julia Marques proposes an interactive TV show to HBO executive Stephen Beres that discusses controversial topics like LGBTQ+, racism, sexism, bullying, and drug abuse. The show aims to spread knowledge and understanding through entertainment. Marques outlines plans for production including a timeline from September 2020 to March 2021, experienced crew members, and a $740,000 budget. She requests Beres' authorization and partnership by August 30th to organize the team before production.
Evaluation Q 3,4,6
Hammer Films would be a suitable distribution company for the media product because it distributes smaller, UK-based horror films with budgets similar to the production. Hammer Films is also well-known for distributing horror films, which matches the genre of the media product. Distributing with Hammer Films could help attract audiences familiar with its previous successful horror films like Women in Black.
Who would be the audience for your media product?
The document discusses the target audience for a thriller/romance film called "The Last Rose". The target audience would be 15-30 year olds, as the film contains scary and romantic elements. Similar successful films that serve as comparisons are Silence of the Lambs, Se7en, Rear Window, The Prestige, Shutter Island, and Black Swan. For the film to be successful, it needs to appeal to and be enjoyed by a specific target audience that can relate to the storyline, characters, and setting.
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Fus3 ent.Target Audience Profile
Irene Ruddock lives alone after her mother passed away. She likes helping the community by getting a ramp installed in town. Irene has some nice neighbors but is worried about the new neighbors across the road as their child often looks dirty. Someone ought to do something about it.
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Testing
1) The document outlines the plans for the Hong Kong International Tattoo Fair to be held in May 2012, organized by the Hong Kong Arts Development Council and co-organized by the Hong Kong Trade Development Council.
2) The event aims to promote tattoo art and culture, provide a business platform for related companies, and enhance Hong Kong's image as a center for art promotion.
3) The two-day event will feature tattoo competitions, demonstrations, art exhibitions, workshops and performances, and is expected to attract over 5000 visitors and 40 exhibitors internationally.
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The storyboard is for a new animated series called Fus3Entertainment. It shows the main character Joe arriving at his friend's house for a gaming session. When Joe arrives, he finds that his friend Steve has just bought a new virtual reality headset. Steve convinces Joe they should try it out, but once in the game things start to go wrong as the virtual world begins to feel too real.
Fus3 entertainment Doc. analysis
The documentary Super Size Me uses facts, professionals, and Morgan Spurlock's deteriorating health to emphasize the dangers of McDonald's food. It aims to convince viewers that eating only McDonald's for a month has serious negative health effects. The documentary about McLaren uses interviews, footage of the factory production process, and enthusiastic descriptions to promote McLaren's high-end cars. Dangerous Companions features upbeat music and footage of Kevin Richardson playing with lions without signs of training to portray the close bond between humans and lions and show that man and beast can live in harmony.
Fus3entertainment Final Cut Storyboard
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Fus3 Entertainment A2 pitch
The document discusses pitching ideas for a trailer, including a scenario about a South African scientist accidentally creating a virus that mutates humans and makes their behavior demon-like. It eradicates a city and the protagonist's family is killed. He is trained to fight the demons. Other ideas include a school shooting triggered by two teens with superpowers, a video game that influences players' actions in real life, and a doctor who discovers a gay gene and is targeted. The document also discusses synergies like a website, poster, and video game to promote the trailer.
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Similar to Fus3 Ent. Audience Survey Results
Presentation4
The target audience for the media product is individuals age 15 and older. While the film features a mixed-race female lead to intrigue different ethnic groups, the film aims to appeal to all audiences. Based on questionnaires, the audience that seems most intrigued is male, but the goal is for both females and males. Pre-production work included questionnaires to shape the script and dialogue based on audience feedback. However, the low budget means the film likely won't be in cinemas, so the audience will be reached through local DVD and Blu-ray distribution.
Critical evaluation q3
The document provides feedback from test audiences on a short film created by the author. It discusses how the film was altered based on this feedback to improve clarity and ensure the intended meanings and themes would be understood. Specifically, it added more emphasis on the importance of the lucky coin through close-up shots, changed the target audience and rating after altering the storyline, and addressed issues around time shifts and sound levels based on viewer confusion. The author also notes there may be some cultural interpretation of certain elements like beliefs around luck.
Evaluation 3
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Question 3 media
The document summarizes feedback from audience questionnaires given at different stages of production of the short film "Winner Winner Fidget Spinner". The questionnaires helped the filmmakers learn that the audience understood and enjoyed the comedy/science fiction hybrid genre. Some said the acting could be improved and the storyline was too immature. Later feedback confirmed that improvements to sound and editing based on earlier feedback made the film more enjoyable overall. The final questionnaire showed the audience liked the editing and most would recommend the film, showing it was successful.
Who are your audience and what have you learned from your audience feedback?
The document discusses researching a target audience for a student film production. It was found that most people surveyed preferred the horror genre with a female hero. The production team decided to create a trailer with this theme, targeting males and females aged 15-25. Research showed this age group particularly liked horror films. Feedback on the completed trailer was positive, with most focus group members saying they would want to see the full film.
What have you learnt from your audience feedback?
The document discusses the various types of audience feedback the creator received during the process of making a short film. This included primary research like questionnaires, interviews, and a screening, as well as secondary research online. The feedback helped improve elements like the script, poster, and film itself by addressing things like character development, layout, and achieving the desired tone. The creator found the audience feedback invaluable for creating a successful final product that would appeal to their target demographic.
Evaluation: Question 3
The document discusses feedback received from audiences on a film project at various stages of development. Initial feedback on the storyline suggested it was confusing but interested audiences aged 15-25. Feedback on a rough cut confirmed it fit the thriller genre but suggested adding more music and fixing missing shots. Final feedback reassured the filmmakers that they successfully portrayed thriller conventions and entertained the target audience as intended. Getting audience feedback at multiple stages helped the filmmakers improve their work and ensure it met expectations.
Audience feedback for slideshare
The document discusses using peer feedback to review and improve a coursework project. The authors used various feedback methods, including face-to-face reviews, video reviews on social media platforms like YouTube, and questionnaires. Based on the feedback received, they made changes like refilming a character's part and replacing the black background in the opening video sequence. A questionnaire of 20 people provided generally positive feedback on the title sequence, target age range, magazine, and DVD cover representations.
Question 5
The document discusses how the filmmakers attracted and addressed their target audience of teenagers aged 12-16 for their film production. They gave the film a 12A age rating due to minimal violent or inappropriate content. They conducted surveys to include themes and ideas important to the audience. The film's title was inspired by student input and the similarity to "The Maze Runner," aiming to appeal to that film's fans. Stereotypes were subverted, such as a vulnerable male protagonist and dominant female antagonist, to keep different audiences engaged.
Audience Feedback
The document describes research conducted on a film trailer shown to a focus group of 16-19 year olds. The group was asked to fill out a questionnaire after viewing the trailer. The research found that more male audience members wanted to see the film compared to females. It also found that females on average rated the trailer higher than males. Most 18 year olds wanted to see the film, followed by 17 year olds. The research provided feedback on how to potentially improve the trailer.
Audience Feedback
The document describes research conducted on a film trailer shown to a focus group of 16-19 year olds. The group was asked to fill out a questionnaire after viewing the trailer. The research found that more male audience members wanted to see the film compared to females. It also found that females on average rated the trailer higher than males. Most 18 year olds wanted to see the film, followed by 17 year olds. The research provided feedback on how to potentially improve the trailer.
Media Question 4
The document discusses planning stages for a film project. It begins by noting they didn't know details about the target audience initially. They conducted a mass audience questionnaire to learn more, finding the younger audience prefers horror/thriller and a combined genre would work. They selected the institution "Twisted Pictures" and realized storylines with hooks are important. Considering age ratings, they determined their niche audience would be ages 15-25. A final niche questionnaire provided further guidance on titles, institutions, backstories and engaging openings.
Evaluation Question 3
Filmmakers screen films to test audience reactions before wide release. Screenings allow filmmakers to gather feedback from questionnaires to understand how the target audience responds and how the film could be improved. For their film project, the students screened multiple works in progress - a pitch, rough cut, magazine cover, and poster - to classmates. They used feedback to refine the tagline, develop characters, improve visuals and sound, and ensure their materials followed genre conventions. Screening works helped the students strengthen their film to better appeal to their target teenage audience.
Evaluation question 3
The document discusses feedback received on a student film project from various sources:
1) Teachers provided interim feedback that suggested changing the order of scenes in the trailer to make the narrative more chronological. This helped make the film more understandable.
2) Fellow students also provided constant interim feedback on editing techniques and ideas, such as mimicking techniques from "Kill Bill".
3) Questionnaires showed that most agreed with the chosen crime genre and rating of 15. Feedback was positive on the narrative, music, camera work and editing.
4) Social media feedback came after completion and was interesting but not useful for informing choices, though it provided insight into who found the trailer appealing. Overall, interim feedback was most
Evaluation activty 3
The document discusses the planning and production process for a short film targeted at ages 15-35. Key points include:
- Research was conducted through questionnaires to determine the target audience's interests in drama genre and platforms like Facebook and Twitter.
- Feedback influenced changes like adding more drama and changing a drinking scene to make the film more relatable.
- During production, a similar successful film was referenced and scenes were shaped to meet the target audience's interests.
- Post-production feedback was collected through questionnaires and interviews to evaluate what audiences liked and disliked.
Evaluation activty 3
The document discusses planning and research for a short film targeted at 15-35 year olds of both genders from socioeconomic groups B-E. Feedback from pre-questionnaires informed changes to make the film more dramatic and realistic for the target audience. Social media was used to promote the film on platforms popular with this group like Facebook and Twitter. Post-production questionnaires collected audience feedback on what they enjoyed and suggestions for improvement.
Evaluation Question 3
The document discusses audience feedback from a short film called "Saving Grace" about the dangers of drinking. A questionnaire was conducted after audiences watched the film. Most respondents were in the target age range of 15-25 and enjoyed the film, particularly the nightclub scene. Some feedback noted that more details could have been provided about what happened to the main character Grace. Overall, the audience understood the film and its message, though one person was unsure of Grace's fate at the end.
EVALUATION - Question 3
Filmmakers screen films to gather feedback from audiences in order to improve their work. Screenings allow them to see the initial reactions from a sample of their target audience. By getting feedback through questionnaires, filmmakers can determine what audiences liked and how to enhance the film. For their teen thriller film project, the students gathered feedback at various stages of development. They incorporated suggestions like shortening the tagline and developing characters further. Through iterations based on audience feedback, the students refined their teaser trailer, magazine cover, film poster, and final cut.
Who are your audience and what have you learned from your audience feedback?
The document discusses research conducted into the target audience for a student film production. It was found that females aged 15-25 preferred the horror genre. The production team developed a trailer with a female hero in the horror genre to target this audience. Feedback from a focus group of the target demographic was positive, correctly identifying the genre and expressing interest in a potential film.
Question 3
The document discusses feedback received from audiences on a film project. It received feedback from 15-20 year old students of different genders and social groups. Positive feedback included liking the black and white filter, easy to follow plot, twist ending, atmosphere from shots, and single dialogue. Negative feedback noted the need for varied music to set tone better, slower editing pace, music transitions, and quiet credits music. Based on this, the filmmakers edited the pace of shots, added copyright-free music to scenes, enlarged opening credits, and rearranged poster text for clarity. Further feedback on magazine posters informed strong central images would best catch readers' attention.
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Who are your audience and what have you learned from your audience feedback?
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Who are your audience and what have you learned from your audience feedback?
Who are your audience and what have you learned from your audience feedback?
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Fus3 Ent. Audience Survey Results
- 1. Audience Survey Results Fus3 entertainment S
- 2. Gender Gender Male Female S We tried to make the gender balanced by asking males and females. S However, there was a slightly higher percentage of males.
- 3. Age Age Under 10 10 to 15 16 to 20 21 to 25 26+ S We asked mainly 16-20s as this is the target audience that we want. S We also asked some adults for their feedback to see if they agreed with the different age group.
- 4. Trailer watching frequency Trailer Watched Daily Weekly Monthly Yearly S We asked how frequently our audience checks for new trailers. S Most of our audience watched trailer weekly or monthly. With a slight few watching daily. S None watched trailers yearly.
- 5. Genre Preference Genre Preference Action/Adventure Comedy Horror Sci-FI Drama/Romance S We asked what genre our audience preferred. S Action/adventure and comedy were the most popular choices. S Drama/Romance being the least popular.
- 6. Preferable length of a trailer Preferable length of a trailer 45 secs 1 minute 2 minutes S As we did not know how long we wanted our trailer to be we asked this question to the audience. S Hardly anyone voted for the shorter option. S We decided a trailer in-between 1-2 minutes would be appropriate.
- 7. Time spent watching trailers Time spent watching trailers in a week Less than 10 minutes 20 minutes 30 minutes 1 hour S Our research suggested that not a lot of time was spent by the audience to watch trailers S This was important as we needed to know how much time we should allocate to our trailer.
- 8. Trailers good promotion? Are trailers good promotional items? Yes No S We asked this to our audience to make sure that our trailer would promote the overall movie project.
- 9. Which Ancillary tasks? Ancillary Tasks Preferences Poster Website Magazine Cover Newspaper Article S We also need to create two other projects to promote our movie along with the trailer. S The audience suggested that we should do a poster and a website.
- 10. Main Character preferences Main Character Preferences Anti Hero Underdog Mysterious Suave S As characters nowadays in media are multi- dimensional, we needed to know what approach to take as we constructed our protagonist S This was the most evenly spread out question as there was a mixed response