In order to ensure that consumers' right to assess quality products is always preserved, it is necessary to keep the functions of quality assurance up to date over time. It is intended that this presentation will contribute by collecting the methods used in respect of fruit and vagatable quality perceptively and scientifically. In principle, consumers are buying fruit based on the quality characteristics which have been assured to them. However, it is common for the standards established by authorities to be based on external attributes of fruits and not their inherent characteristics. In order to produce fresh fruits which are widely accepted by the consumers, growers have developed methods for measuring fruit's intrinsic properties, in particular soluble solids content, acidity and firmness, parameters that define flavour and sensory pleasure over 10 years of intensive research carried out by various Agricultural Research Departments and universities.