This document provides a summary of new food and drink products that offer additional health and beauty benefits beyond basic nutrition. These include beverages and supplements containing ingredients shown to improve skin health and clarity, boost metabolism, support brain health, and promote weight loss. Examples highlighted include beauty waters containing proteins that clear acne, yogurts and drinks fortified with antioxidants and probiotics, coffees enhanced with vitamins and minerals, and smoothies blending fiber, protein and green tea antioxidants.

1. Food that does more than ll you up
A selection of interesting new products
November 2009
Prepared by Nourish Brands
Daily updates via twitter: @mariacrews

2. Food doing more than it should
Move over cosmetics. The new way to look beautiful is with an
emerging generation of specially formulated foods and drinks.
Though the trend is very much in its infancy, interesting products are
emerging all over the world.
Our November snapshot showcases some of these new products.

3. Beauty Spring Water
Water that is clinically proven to
counter acne
Addresses the skin care needs of
adolescents and some older women

4. Danone Essensis yoghurt &
drink
Essensis, available as a yoghurt and as
a drink is a dermonutrition product
speci cally aimed at the skincare
market.
Containing ProNutris a combination of
omega 6 from star ower oil,
antioxidant-tastic green tea, vitamin e
and probiotics
Nourishes the deepest layer (the layer
topical skincare products nd it hardest
to permeate to) of the skin, and it can
also aid hydration.

5. Works with water
help: clear skin beauty water
help: clear skin beauty water contains
Praventin which is clinically proven to clear
acne.
Praventin, a bioactive protein rich in lactoferrin,
works by inhibiting the development of the
bacteria that cause acne and reducing the
in ammation associated with existing acne
blemishes.
The effects of Praventin were proven in
medical trials with teenage consumers with a
median decrease in acne blemishes by 71%
within one month and 95% within two months.

6. Forever Young Sipping Tea
Forever Young Sipping Tea is
loaded with antioxidants to take
beauty beyond skin deep.
Relax with the smooth avor of
chocolate and refreshing touch
of peppermint.

7. Glowelle Beauty Drink Supplement
Powder
Nestle USA’s Glowelle Beauty Drink
Supplement Powder ghts signs of aging
from the inside out with skin-beautifying
antioxidants

8. Beauty & Power Drink
The functional drink Beauty & Power
represents a new generation of soft drinks
(health bene t) and a further development
of energy drinks with its patented bioactive
phytoagent ingredients.

9. Naked Juices
Choose your juice by your mood!

10. Dove Vitalize Chocolate
DOVE VITALIZE contains rich dark
chocolate, plus energy-releasing B
vitamins, the natural goodness of cocoa
avanols to help support circulatory
health and plant sterols to help
maintain a healthy cholesterol level
DOVE BEAUTIFUL contains smooth
milk chocolate, plus skin nourishing
vitamins C & E, biotin, zinc, and cocoa
avanols that help hydrate from within
to support beautiful-looking skin

11. Nescafe Body
Partner Line
A range of coffees designed to complement healthy diet and lifestyle.
The NESCAFÉ Body Partner Range includes NESCAFÉ Protect contains three
times more antioxidants than green tea.
NESCAFÉ Fit is a complete coffee mix sweetened with sugar substitute and
enhanced with TEAVIGO, a natural diet aid.
NESCAFÉ Relax, is a decaffeinated complete coffee mix with chamomile extract.

12. Ooba Sparkling Refreshing
Hibiscus Beverage
Ooba is 100% All Natural,
Refreshing Beverage that
infuses the pure extracts from
the Incredible Hibiscus Flower.
For thousands of years in
Ancient Egypt, China, India,
Mexico and South America, this
Flower has been used for its
healing properties. From the
Egyptian Pharaohs to the Mayan
Kings of South America, the
Hibiscus Flower has been
considered a source of health
and wellbeing.

13. Simply Hibi Health Drink
Made from an infusion of
hibiscus and lightly sweetened
with grape juice
In addition to its health bene ts
Simply Hibi has an intense rich
avour and is brimming with
the taste of berries.

14. Kellogg’s Live Bright Brain Health Bar
DHA Omega–3 is a vital
nutrient that sustains brain
health.
Most adults don't get nearly
enough DHA in their diet, but
Live Bright™ Brain Health
Bars have 100 mg of DHA.

15. Calorie- burning zzy drinks
Extracts from green tea and
caffeine speed up the drinker's
metabolic rate, which helps the
body burn calories.
In clinical trials, 32 people
drinking three 355ml cans of the
drink ‐ equivalent to drinking
three cups of black coffee ‐ were
found to burn an average of 106
calories as a result.

16. Skinny Water
Skinny Water contains zero calories,
zero sugar, zero sodium and zero
preservatives. Packed with vitamins,
electrolytes, and anti-oxidants,
Skinny Water® is the perfect
addition to an on-the-go healthy
lifestyle.
Flavoured with natural avours
found in fruits and vegetables. There
is zero sugar in Skinny Water

17. Lightful Satiety Smoothies
LightFull Satiety Smoothies, cooked
up by co-founders Lara Jackle and
Lynn Graham of Southern California,
blend 5-6 grams of fibre with only 90
to 100 calories to pack a 6 gram
powerful protein
Each drink contains the equivalent of
three cups of green tea antioxidants
which are known to boost metabolic
rates and promote weightloss

18. Like to know more?
Nourish Brands is a boutique agency that specialises in helping food and
beverage brands grow.
If you need help in getting your brand to grow, contact us:
Maria Crews, Director
Email: maria@nourishbrands.com
Twitter: @mariacrews