Learn how the USDA National Agricultural Library\'s Food Safety Information Center is using Web 2.0 technologies such as RSS feeds, widgets, mashups, microblogs, and Wikis to collect, filter, visualize, and disseminate food safety information to relevant stakeholders. In addition, case studies, lessons learned and potential pitfalls will be shared.

1. Food Safety Information Management in the Age of Twitter Jimmy Liu, Technical Information Specialist Food Safety Information Center USDA ARS National Agricultural Library [email_address] The Rising Tide of New Media and the Real-Time Web

4. Old Media “ And that’s the way it was…”

7. Data, Data Everywhere... - Rhyme of the Ancient Librarian

8. Drowning in a Sea of Information “ It’s not information overload. It’s filter failure.” - Clay Shirky

17. Mashups

18. Data Visualization

19. Import Safety Case Study

20. Widgets

21. Our inspiration… Joined Twitter June 11, 2008

23. Social Networking Effect

24. Google Search

25. Twitter Metrics – Click-throughs

26. Twitter - The Sequel

28. The Information Long Tail Source: Use of unstructured event-based reports for global infectious disease surveillance. Emerg Infect Dis 2009 May All-Sourcing

29. All-Sourcing Examples USGS TED Ushahidi-Haiti HealthMap

30. Geolocation+Social Network Visualization

32. Just the Tip of the Iceberg?

33. Real-Time Web (“Super Fresh Web”)

35. Information Funnel

36. Enter Content Aggregators

37. Near Real-Time Content Aggregation BLOGS MULTIMEDIA NEWS RESEARCH SOCIAL MEDIA Data Mining

38. Vetted Info

40. Ambient Data Streams “ We will no longer find information…” “ The information will find us…” “ I know Kung Fu…” “ I know food safety…”

41. Situational Awareness?

42. “ Swine flu comes from eating pork...”

45. Risk of Irrelevance