SlideShare a Scribd company logo
FOCUS GROUP
FOCUS GROUP – WHY?
An important part of creating a media product is receiving feedback
from the intended target audience. The feedback from other people
can help to highlight problems or issues which are difficult to notice
yourself. The feedback can then be used to make improvements or
to learn what to do differently in the future. I held a focus group
with four people who would be interested in reading a music
magazine and asked them three questions about my finished front
cover, contents page and double page spread.
E V I D E N C E
H E R E I S A P H O T O O F M Y F O C U S G R O U P TA K I N G
P L A C E .
W H AT D I D T H E F O C U S
G R O U P LO O K AT ?
M Y F O C U S G R O U P L O O K E D A T M Y F I N A L F I N I S H E D
F R O N T C O V E R , C O N T E N T S PA G E A N D D O U B L E PA G E
S P R E A D .
THE QUESTIONS:
• What genre do you think the music magazine is and why?
• What are your thoughts on the overall layout and use of
space on the magazine pages?
• Is there any elements of the magazine you dislike or you
think could be improved?
WHAT GENRE DO YOU THINK THE MUSIC
MAGAZINE IS AND WHY?
THE RESPONSE:
“I think the magazine is based around the rock genre. This is because the magazine has a lot of dark
colours especially black which makes me think of rock. Also, all the people in the pictures look like
they are rock musicians as they are wearing dark colours and have dark make up andpiercings
which makes me think of rock.”
“I think it could be metal, this is because all the explosions and lightning shapes are quite violent
and metal musician also feel quite violent.”
“That the magazine is linked to rock, I think this because the word rock is mentioned on the cover as
well as having rock bands mentioned on the cover. Also the main model is wearing heavy dark eye
make up.”
“Rock because it uses darker colours and it mentions rock legends and because the musicians look
rocky because they are also wearing darker colours and dark colours make me think of rock.”
WHAT ARE YOUR THOUGHTS ON THE
OVERALL LAYOUT AND USE OF SPACE ON
THE MAGAZINE PAGES?
THE RESPONSE:
“I like the layout of the magazine as there is not much empty space and there is a lot of different
things to look at which makes it exciting.”
“I think the layout is good, however, it is a bit too crowded and overwhelming as I don’t know what to
look at first, particularly on the contents page.”
“Lots of detail in the writing, detailed content. The use of young musicians implies the magazine is
aimed at younger people. It’s easy to see which articles are linked to the photos and what page they
are one.”
“Very nice! I think it is very well set out. It looks very organised and easy to read and see what each
article is about.”
IS THERE ANY ELEMENTS OF THE
MAGAZINE YOU LIKE OR DISLIKE OR YOU
THINK COULD BE IMPROVED?
THE RESPONSE:
“I really like the rocky feel I get when looking at the music magazine. I especially like the use of the
graphics on the front cover and the double page spread. I think the double page spread could be
made to look a bit more exciting.”
“I like the colour scheme a lot, the red and blue go well together and give it a 3D feel, especially on
the magazine name. I don’t really like how brightly the yellow on the front cover stands out
compared to the rest of the front cover.”
“I like the magazine title and the lightning shapes. I like how they link to the name of the magazine.
However, I don’t really like the graphics behind the text on the double page spread as it makes it
difficult to read. If it was a lighted colour it would be easier to read.”
“I think the magazine is really good! I like the title name and style because it link to rock. I also really
like the star explosion shapes. I like it all and I don’t think it could really be improved.”

More Related Content

What's hot

Initial introductory task 1
Initial introductory task 1Initial introductory task 1
Initial introductory task 1
asmediad14
 
Formal Proposal
Formal ProposalFormal Proposal
Formal Proposaljonese3
 
Question 5 Eval(Media 1D)
Question 5 Eval(Media 1D)Question 5 Eval(Media 1D)
Question 5 Eval(Media 1D)BradleyWhite
 
Magazine proposal v2
Magazine proposal v2Magazine proposal v2
Magazine proposal v2
Christian Soriano
 
Magazine Proposal
Magazine ProposalMagazine Proposal
Magazine Proposal
vickyl4wrence
 
Magazine proposal
Magazine proposalMagazine proposal
Magazine proposal
Elma Nyamekye
 
Magazine proposal
Magazine proposalMagazine proposal
Magazine proposalasmediab13
 
Music magazine analyzing task
Music magazine analyzing taskMusic magazine analyzing task
Music magazine analyzing task
Kyle Renfrew
 
Media evaluation
Media evaluationMedia evaluation
Media evaluationTommezanw
 
Magazinecontents courteeners
Magazinecontents courteenersMagazinecontents courteeners
Magazinecontents courteeners
Charlotte Ayres
 
Task 10 formal proposal
Task 10   formal proposalTask 10   formal proposal
Task 10 formal proposalahsatanstapes
 
Magazine proposal
Magazine proposalMagazine proposal
Magazine proposal
lenrickgreaves
 
Jack connell preliminary planning & research
Jack connell   preliminary planning & researchJack connell   preliminary planning & research
Jack connell preliminary planning & research
Nick Crafts
 
Evaluation q5
Evaluation q5Evaluation q5
Evaluation q5
ewanmiller
 
Evaluation Question 4
Evaluation Question 4Evaluation Question 4
Evaluation Question 4krisleonard
 

What's hot (16)

Initial introductory task 1
Initial introductory task 1Initial introductory task 1
Initial introductory task 1
 
Formal Proposal
Formal ProposalFormal Proposal
Formal Proposal
 
Question 5 Eval(Media 1D)
Question 5 Eval(Media 1D)Question 5 Eval(Media 1D)
Question 5 Eval(Media 1D)
 
Magazine proposal v2
Magazine proposal v2Magazine proposal v2
Magazine proposal v2
 
Magazine Proposal
Magazine ProposalMagazine Proposal
Magazine Proposal
 
Magazine proposal
Magazine proposalMagazine proposal
Magazine proposal
 
Magazine proposal
Magazine proposalMagazine proposal
Magazine proposal
 
Music magazine analyzing task
Music magazine analyzing taskMusic magazine analyzing task
Music magazine analyzing task
 
Media evaluation
Media evaluationMedia evaluation
Media evaluation
 
Media Evaluation
Media EvaluationMedia Evaluation
Media Evaluation
 
Magazinecontents courteeners
Magazinecontents courteenersMagazinecontents courteeners
Magazinecontents courteeners
 
Task 10 formal proposal
Task 10   formal proposalTask 10   formal proposal
Task 10 formal proposal
 
Magazine proposal
Magazine proposalMagazine proposal
Magazine proposal
 
Jack connell preliminary planning & research
Jack connell   preliminary planning & researchJack connell   preliminary planning & research
Jack connell preliminary planning & research
 
Evaluation q5
Evaluation q5Evaluation q5
Evaluation q5
 
Evaluation Question 4
Evaluation Question 4Evaluation Question 4
Evaluation Question 4
 

Viewers also liked

Sabitha_Resume2
Sabitha_Resume2Sabitha_Resume2
Sabitha_Resume2Sabitha S
 
Manajemen pemasaran
Manajemen pemasaranManajemen pemasaran
Manajemen pemasaran
eryekasafitri4
 
Primavera Training
Primavera TrainingPrimavera Training
Primavera TrainingSanjay Gupta
 
Textual analysis 2 hyperlinked pages
Textual analysis 2  hyperlinked pagesTextual analysis 2  hyperlinked pages
Textual analysis 2 hyperlinked pages
chloecotterill1
 
Ancillary tasks-student textual analysis
Ancillary tasks-student textual analysisAncillary tasks-student textual analysis
Ancillary tasks-student textual analysis
chloecotterill1
 
ΒΙΟΓΡΑΦΙΚΟ ΣΗΜΕΙΩΜΑ
ΒΙΟΓΡΑΦΙΚΟ ΣΗΜΕΙΩΜΑΒΙΟΓΡΑΦΙΚΟ ΣΗΜΕΙΩΜΑ
ΒΙΟΓΡΑΦΙΚΟ ΣΗΜΕΙΩΜΑVangelis Karatzas
 
Desodorante
DesodoranteDesodorante
Bahan Ajar Narrative Text (Fable)
Bahan Ajar Narrative Text (Fable)Bahan Ajar Narrative Text (Fable)
Bahan Ajar Narrative Text (Fable)
Mulyani Azmi
 
1.cosmeticos de higiene
1.cosmeticos de higiene1.cosmeticos de higiene
1.cosmeticos de higiene
maribelfavela
 
India seed market report 2020 |India Hybrid Seeds Market|Vegetable Hybrid S...
India seed market report   2020 |India Hybrid Seeds Market|Vegetable Hybrid S...India seed market report   2020 |India Hybrid Seeds Market|Vegetable Hybrid S...
India seed market report 2020 |India Hybrid Seeds Market|Vegetable Hybrid S...
Ken Research Pvt ltd.
 

Viewers also liked (12)

Sabitha_Resume2
Sabitha_Resume2Sabitha_Resume2
Sabitha_Resume2
 
Manajemen pemasaran
Manajemen pemasaranManajemen pemasaran
Manajemen pemasaran
 
Primavera Training
Primavera TrainingPrimavera Training
Primavera Training
 
Textual analysis 2 hyperlinked pages
Textual analysis 2  hyperlinked pagesTextual analysis 2  hyperlinked pages
Textual analysis 2 hyperlinked pages
 
Ancillary tasks-student textual analysis
Ancillary tasks-student textual analysisAncillary tasks-student textual analysis
Ancillary tasks-student textual analysis
 
ΒΙΟΓΡΑΦΙΚΟ ΣΗΜΕΙΩΜΑ
ΒΙΟΓΡΑΦΙΚΟ ΣΗΜΕΙΩΜΑΒΙΟΓΡΑΦΙΚΟ ΣΗΜΕΙΩΜΑ
ΒΙΟΓΡΑΦΙΚΟ ΣΗΜΕΙΩΜΑ
 
Desodorante
DesodoranteDesodorante
Desodorante
 
Bahan Ajar Narrative Text (Fable)
Bahan Ajar Narrative Text (Fable)Bahan Ajar Narrative Text (Fable)
Bahan Ajar Narrative Text (Fable)
 
La piel: Parte II
La piel: Parte IILa piel: Parte II
La piel: Parte II
 
1.cosmeticos de higiene
1.cosmeticos de higiene1.cosmeticos de higiene
1.cosmeticos de higiene
 
La Piel: parte I
La Piel: parte ILa Piel: parte I
La Piel: parte I
 
India seed market report 2020 |India Hybrid Seeds Market|Vegetable Hybrid S...
India seed market report   2020 |India Hybrid Seeds Market|Vegetable Hybrid S...India seed market report   2020 |India Hybrid Seeds Market|Vegetable Hybrid S...
India seed market report 2020 |India Hybrid Seeds Market|Vegetable Hybrid S...
 

Similar to Focus Group

Media Evaluation tom standen
Media Evaluation tom standenMedia Evaluation tom standen
Media Evaluation tom standenguest8e1872b
 
Coursework Evaluation Sean Golding
Coursework Evaluation Sean GoldingCoursework Evaluation Sean Golding
Coursework Evaluation Sean Goldingguest0e646bd
 
George kingham coursweork
George kingham coursweorkGeorge kingham coursweork
George kingham coursweork
georgekingham97
 
Evalution for media question 1,2 & 3
Evalution for media question 1,2 & 3Evalution for media question 1,2 & 3
Evalution for media question 1,2 & 3thatssorhea
 
Music magazine evaluation
Music magazine   evaluationMusic magazine   evaluation
Music magazine evaluationchloegregson
 
Music magazine evaluation
Music magazine   evaluationMusic magazine   evaluation
Music magazine evaluationchloegregson
 
Mario Media Coursework
Mario Media Coursework Mario Media Coursework
Mario Media Coursework
Manlykmario
 
Evaluation
EvaluationEvaluation
Evaluation
Kyle Shadlock
 
Evaluation
EvaluationEvaluation
Evaluation
Kyle Shadlock
 
Mario Balaz Media Coursework
Mario Balaz Media Coursework Mario Balaz Media Coursework
Mario Balaz Media Coursework
mariobalaz
 
Mario's Media Courswork
Mario's Media CoursworkMario's Media Courswork
Mario's Media Courswork
mariobalaz12345
 
AS Media Evaluation
AS Media EvaluationAS Media Evaluation
AS Media Evaluation
EleanorBoland1
 
Media studies as production evaluation
Media studies as production evaluationMedia studies as production evaluation
Media studies as production evaluation
fernpaul1994
 

Similar to Focus Group (20)

Evaluation
EvaluationEvaluation
Evaluation
 
Media Evaluation tom standen
Media Evaluation tom standenMedia Evaluation tom standen
Media Evaluation tom standen
 
Coursework Evaluation Sean Golding
Coursework Evaluation Sean GoldingCoursework Evaluation Sean Golding
Coursework Evaluation Sean Golding
 
George kingham coursweork
George kingham coursweorkGeorge kingham coursweork
George kingham coursweork
 
Evalution for media question 1,2 & 3
Evalution for media question 1,2 & 3Evalution for media question 1,2 & 3
Evalution for media question 1,2 & 3
 
Music magazine evaluation
Music magazine   evaluationMusic magazine   evaluation
Music magazine evaluation
 
Music magazine evaluation
Music magazine   evaluationMusic magazine   evaluation
Music magazine evaluation
 
Mario Media Coursework
Mario Media Coursework Mario Media Coursework
Mario Media Coursework
 
Evaluation
EvaluationEvaluation
Evaluation
 
Evaluation
EvaluationEvaluation
Evaluation
 
Mario Balaz Media Coursework
Mario Balaz Media Coursework Mario Balaz Media Coursework
Mario Balaz Media Coursework
 
Mario's Media Courswork
Mario's Media CoursworkMario's Media Courswork
Mario's Media Courswork
 
Evaluation
EvaluationEvaluation
Evaluation
 
Evaluation
EvaluationEvaluation
Evaluation
 
Evaluation
EvaluationEvaluation
Evaluation
 
Evaluation
EvaluationEvaluation
Evaluation
 
Evaluation
EvaluationEvaluation
Evaluation
 
Evaluation
EvaluationEvaluation
Evaluation
 
AS Media Evaluation
AS Media EvaluationAS Media Evaluation
AS Media Evaluation
 
Media studies as production evaluation
Media studies as production evaluationMedia studies as production evaluation
Media studies as production evaluation
 

More from rachelhubbard7

Evaluation Question 2
Evaluation Question 2Evaluation Question 2
Evaluation Question 2
rachelhubbard7
 
Favourite Photo Shoot Photos
Favourite Photo Shoot Photos Favourite Photo Shoot Photos
Favourite Photo Shoot Photos
rachelhubbard7
 
Results Of Principle Filming
Results Of Principle FilmingResults Of Principle Filming
Results Of Principle Filming
rachelhubbard7
 
Performance Plan
Performance PlanPerformance Plan
Performance Plan
rachelhubbard7
 
Q1 evaluation
Q1 evaluationQ1 evaluation
Q1 evaluation
rachelhubbard7
 
Feedback from hot desking
Feedback from hot desking Feedback from hot desking
Feedback from hot desking
rachelhubbard7
 
College Magazine evaluation power point
College Magazine evaluation power pointCollege Magazine evaluation power point
College Magazine evaluation power point
rachelhubbard7
 

More from rachelhubbard7 (7)

Evaluation Question 2
Evaluation Question 2Evaluation Question 2
Evaluation Question 2
 
Favourite Photo Shoot Photos
Favourite Photo Shoot Photos Favourite Photo Shoot Photos
Favourite Photo Shoot Photos
 
Results Of Principle Filming
Results Of Principle FilmingResults Of Principle Filming
Results Of Principle Filming
 
Performance Plan
Performance PlanPerformance Plan
Performance Plan
 
Q1 evaluation
Q1 evaluationQ1 evaluation
Q1 evaluation
 
Feedback from hot desking
Feedback from hot desking Feedback from hot desking
Feedback from hot desking
 
College Magazine evaluation power point
College Magazine evaluation power pointCollege Magazine evaluation power point
College Magazine evaluation power point
 

Recently uploaded

Introduction to Amazon company 111111111111
Introduction to Amazon company 111111111111Introduction to Amazon company 111111111111
Introduction to Amazon company 111111111111
zoyaansari11365
 
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...
BBPMedia1
 
Putting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptxPutting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptx
Cynthia Clay
 
FINAL PRESENTATION.pptx12143241324134134
FINAL PRESENTATION.pptx12143241324134134FINAL PRESENTATION.pptx12143241324134134
FINAL PRESENTATION.pptx12143241324134134
LR1709MUSIC
 
ENTREPRENEURSHIP TRAINING.ppt for graduating class (1).ppt
ENTREPRENEURSHIP TRAINING.ppt for graduating class (1).pptENTREPRENEURSHIP TRAINING.ppt for graduating class (1).ppt
ENTREPRENEURSHIP TRAINING.ppt for graduating class (1).ppt
zechu97
 
Exploring Patterns of Connection with Social Dreaming
Exploring Patterns of Connection with Social DreamingExploring Patterns of Connection with Social Dreaming
Exploring Patterns of Connection with Social Dreaming
Nicola Wreford-Howard
 
falcon-invoice-discounting-a-premier-platform-for-investors-in-india
falcon-invoice-discounting-a-premier-platform-for-investors-in-indiafalcon-invoice-discounting-a-premier-platform-for-investors-in-india
falcon-invoice-discounting-a-premier-platform-for-investors-in-india
Falcon Invoice Discounting
 
5 Things You Need To Know Before Hiring a Videographer
5 Things You Need To Know Before Hiring a Videographer5 Things You Need To Know Before Hiring a Videographer
5 Things You Need To Know Before Hiring a Videographer
ofm712785
 
一比一原版加拿大渥太华大学毕业证(uottawa毕业证书)如何办理
一比一原版加拿大渥太华大学毕业证(uottawa毕业证书)如何办理一比一原版加拿大渥太华大学毕业证(uottawa毕业证书)如何办理
一比一原版加拿大渥太华大学毕业证(uottawa毕业证书)如何办理
taqyed
 
20240425_ TJ Communications Credentials_compressed.pdf
20240425_ TJ Communications Credentials_compressed.pdf20240425_ TJ Communications Credentials_compressed.pdf
20240425_ TJ Communications Credentials_compressed.pdf
tjcomstrang
 
amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05
marketing317746
 
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdfikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
agatadrynko
 
Cracking the Workplace Discipline Code Main.pptx
Cracking the Workplace Discipline Code Main.pptxCracking the Workplace Discipline Code Main.pptx
Cracking the Workplace Discipline Code Main.pptx
Workforce Group
 
BeMetals Presentation_May_22_2024 .pdf
BeMetals Presentation_May_22_2024   .pdfBeMetals Presentation_May_22_2024   .pdf
BeMetals Presentation_May_22_2024 .pdf
DerekIwanaka1
 
Brand Analysis for an artist named Struan
Brand Analysis for an artist named StruanBrand Analysis for an artist named Struan
Brand Analysis for an artist named Struan
sarahvanessa51503
 
Buy Verified PayPal Account | Buy Google 5 Star Reviews
Buy Verified PayPal Account | Buy Google 5 Star ReviewsBuy Verified PayPal Account | Buy Google 5 Star Reviews
Buy Verified PayPal Account | Buy Google 5 Star Reviews
usawebmarket
 
The effects of customers service quality and online reviews on customer loyal...
The effects of customers service quality and online reviews on customer loyal...The effects of customers service quality and online reviews on customer loyal...
The effects of customers service quality and online reviews on customer loyal...
balatucanapplelovely
 
The Parable of the Pipeline a book every new businessman or business student ...
The Parable of the Pipeline a book every new businessman or business student ...The Parable of the Pipeline a book every new businessman or business student ...
The Parable of the Pipeline a book every new businessman or business student ...
awaisafdar
 
VAT Registration Outlined In UAE: Benefits and Requirements
VAT Registration Outlined In UAE: Benefits and RequirementsVAT Registration Outlined In UAE: Benefits and Requirements
VAT Registration Outlined In UAE: Benefits and Requirements
uae taxgpt
 
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...
BBPMedia1
 

Recently uploaded (20)

Introduction to Amazon company 111111111111
Introduction to Amazon company 111111111111Introduction to Amazon company 111111111111
Introduction to Amazon company 111111111111
 
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...
 
Putting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptxPutting the SPARK into Virtual Training.pptx
Putting the SPARK into Virtual Training.pptx
 
FINAL PRESENTATION.pptx12143241324134134
FINAL PRESENTATION.pptx12143241324134134FINAL PRESENTATION.pptx12143241324134134
FINAL PRESENTATION.pptx12143241324134134
 
ENTREPRENEURSHIP TRAINING.ppt for graduating class (1).ppt
ENTREPRENEURSHIP TRAINING.ppt for graduating class (1).pptENTREPRENEURSHIP TRAINING.ppt for graduating class (1).ppt
ENTREPRENEURSHIP TRAINING.ppt for graduating class (1).ppt
 
Exploring Patterns of Connection with Social Dreaming
Exploring Patterns of Connection with Social DreamingExploring Patterns of Connection with Social Dreaming
Exploring Patterns of Connection with Social Dreaming
 
falcon-invoice-discounting-a-premier-platform-for-investors-in-india
falcon-invoice-discounting-a-premier-platform-for-investors-in-indiafalcon-invoice-discounting-a-premier-platform-for-investors-in-india
falcon-invoice-discounting-a-premier-platform-for-investors-in-india
 
5 Things You Need To Know Before Hiring a Videographer
5 Things You Need To Know Before Hiring a Videographer5 Things You Need To Know Before Hiring a Videographer
5 Things You Need To Know Before Hiring a Videographer
 
一比一原版加拿大渥太华大学毕业证(uottawa毕业证书)如何办理
一比一原版加拿大渥太华大学毕业证(uottawa毕业证书)如何办理一比一原版加拿大渥太华大学毕业证(uottawa毕业证书)如何办理
一比一原版加拿大渥太华大学毕业证(uottawa毕业证书)如何办理
 
20240425_ TJ Communications Credentials_compressed.pdf
20240425_ TJ Communications Credentials_compressed.pdf20240425_ TJ Communications Credentials_compressed.pdf
20240425_ TJ Communications Credentials_compressed.pdf
 
amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05amptalk_RecruitingDeck_english_2024.06.05
amptalk_RecruitingDeck_english_2024.06.05
 
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdfikea_woodgreen_petscharity_cat-alogue_digital.pdf
ikea_woodgreen_petscharity_cat-alogue_digital.pdf
 
Cracking the Workplace Discipline Code Main.pptx
Cracking the Workplace Discipline Code Main.pptxCracking the Workplace Discipline Code Main.pptx
Cracking the Workplace Discipline Code Main.pptx
 
BeMetals Presentation_May_22_2024 .pdf
BeMetals Presentation_May_22_2024   .pdfBeMetals Presentation_May_22_2024   .pdf
BeMetals Presentation_May_22_2024 .pdf
 
Brand Analysis for an artist named Struan
Brand Analysis for an artist named StruanBrand Analysis for an artist named Struan
Brand Analysis for an artist named Struan
 
Buy Verified PayPal Account | Buy Google 5 Star Reviews
Buy Verified PayPal Account | Buy Google 5 Star ReviewsBuy Verified PayPal Account | Buy Google 5 Star Reviews
Buy Verified PayPal Account | Buy Google 5 Star Reviews
 
The effects of customers service quality and online reviews on customer loyal...
The effects of customers service quality and online reviews on customer loyal...The effects of customers service quality and online reviews on customer loyal...
The effects of customers service quality and online reviews on customer loyal...
 
The Parable of the Pipeline a book every new businessman or business student ...
The Parable of the Pipeline a book every new businessman or business student ...The Parable of the Pipeline a book every new businessman or business student ...
The Parable of the Pipeline a book every new businessman or business student ...
 
VAT Registration Outlined In UAE: Benefits and Requirements
VAT Registration Outlined In UAE: Benefits and RequirementsVAT Registration Outlined In UAE: Benefits and Requirements
VAT Registration Outlined In UAE: Benefits and Requirements
 
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...
 

Focus Group

  • 2. FOCUS GROUP – WHY? An important part of creating a media product is receiving feedback from the intended target audience. The feedback from other people can help to highlight problems or issues which are difficult to notice yourself. The feedback can then be used to make improvements or to learn what to do differently in the future. I held a focus group with four people who would be interested in reading a music magazine and asked them three questions about my finished front cover, contents page and double page spread.
  • 3. E V I D E N C E H E R E I S A P H O T O O F M Y F O C U S G R O U P TA K I N G P L A C E .
  • 4. W H AT D I D T H E F O C U S G R O U P LO O K AT ? M Y F O C U S G R O U P L O O K E D A T M Y F I N A L F I N I S H E D F R O N T C O V E R , C O N T E N T S PA G E A N D D O U B L E PA G E S P R E A D .
  • 5. THE QUESTIONS: • What genre do you think the music magazine is and why? • What are your thoughts on the overall layout and use of space on the magazine pages? • Is there any elements of the magazine you dislike or you think could be improved?
  • 6. WHAT GENRE DO YOU THINK THE MUSIC MAGAZINE IS AND WHY? THE RESPONSE: “I think the magazine is based around the rock genre. This is because the magazine has a lot of dark colours especially black which makes me think of rock. Also, all the people in the pictures look like they are rock musicians as they are wearing dark colours and have dark make up andpiercings which makes me think of rock.” “I think it could be metal, this is because all the explosions and lightning shapes are quite violent and metal musician also feel quite violent.” “That the magazine is linked to rock, I think this because the word rock is mentioned on the cover as well as having rock bands mentioned on the cover. Also the main model is wearing heavy dark eye make up.” “Rock because it uses darker colours and it mentions rock legends and because the musicians look rocky because they are also wearing darker colours and dark colours make me think of rock.”
  • 7. WHAT ARE YOUR THOUGHTS ON THE OVERALL LAYOUT AND USE OF SPACE ON THE MAGAZINE PAGES? THE RESPONSE: “I like the layout of the magazine as there is not much empty space and there is a lot of different things to look at which makes it exciting.” “I think the layout is good, however, it is a bit too crowded and overwhelming as I don’t know what to look at first, particularly on the contents page.” “Lots of detail in the writing, detailed content. The use of young musicians implies the magazine is aimed at younger people. It’s easy to see which articles are linked to the photos and what page they are one.” “Very nice! I think it is very well set out. It looks very organised and easy to read and see what each article is about.”
  • 8. IS THERE ANY ELEMENTS OF THE MAGAZINE YOU LIKE OR DISLIKE OR YOU THINK COULD BE IMPROVED? THE RESPONSE: “I really like the rocky feel I get when looking at the music magazine. I especially like the use of the graphics on the front cover and the double page spread. I think the double page spread could be made to look a bit more exciting.” “I like the colour scheme a lot, the red and blue go well together and give it a 3D feel, especially on the magazine name. I don’t really like how brightly the yellow on the front cover stands out compared to the rest of the front cover.” “I like the magazine title and the lightning shapes. I like how they link to the name of the magazine. However, I don’t really like the graphics behind the text on the double page spread as it makes it difficult to read. If it was a lighted colour it would be easier to read.” “I think the magazine is really good! I like the title name and style because it link to rock. I also really like the star explosion shapes. I like it all and I don’t think it could really be improved.”