This document discusses color and how it is perceived. It begins by noting that color is influenced by religious, cultural, political and social factors and can communicate meanings and have symbolic significance. It then explains how color is perceived based on light, surfaces, and human sight. Different classifications of color are also outlined, including primary/secondary colors and color wheels. Various color schemes and combinations are defined, such as complementary, analogous, monochromatic and how different colors generally have different symbolic meanings and associations.

1. COLOUR IS…
...a powerful tool
...tied to religious, cultural,
political and social influences

2. IT AFFECT ..MOOD

3. RELIGION CAN ALSO BE LINKED
TO COLOUR

4. IT CAN COMMUNICATE IT HAS CULTURAL
SIGNIFICANCE
IT HAS POLITICAL ASSOCIATIONS…..

5. .- What is Colour?
.- How do we perceive Colour?
.- How do we classify the Pigment Colours?
.- Color Terminology.
.- Colour Symbolism.

6. WHAT IS COLOUR?
• It is one of the elements of visual language (just as dot, line,
plane, shape, texture…)
• It is light reflected off an object and seen by our eyes.

7. HOW DO WE PERCEIVE COLOUR?
Three elements are involved in this process: -
-The LIGHT that reaches an
object.
- The SURFACE of the object
and
- The SIGHT of the observer

8. When light comes in to contact with a
surface and reflects all wavelengths
equally, then we see white colour.
If the surface absorbs all the wavelength
then we see black colour.
e.g. if the surface does not absorb the blue rays but absorbs all the other colours, then
we see blue colour. Thus the colour is the name given to the reflections of wavelengths
from different surfaces.

9. Notice how the colour of the tomatoes changes because the different colour of the light.
Objects have Colour because of the light
reflected off them.

10. How do we classify the Pigment Colours?
Colour wheel gives good understanding of colours. It consists of the colours of the
rainbow arranged in a circular fashion.
The color wheel is a means of organizing the colors in the spectrum.The color wheel
consists of 12 sections, each containing one hue. ( hue is a name of a color on the
color wheel. )
COLOUR WHEEL

11. 3 Primary Colours

12. Secondary Colours

13. Tertiary Colours
primary colours + secondary colours =

14. • Tints are lightened colors. Always begin
with white and add a bit of color to the white
until the desired tint is obtained. This is an
example of a value scale for the tints of blue.
Tints
• Shades are darkened colors. Always
begin with the color and add just a bit of
black at a time to get the desired shade of
a color. This is an example of a value
scale for the shades of blue.
Shades

15. COLOR TERMINOLOGY
Monochromatic
Scheme
Complementary
Scheme
Split Complementary
Scheme
Triadic Scheme Analogous Scheme

16. MONOCHROMATIC SCHEME
A monochromatic color scheme is comprised of the tints,
tones and shades of any one color or neutral.

17. COMPLEMENTARY SCHEME
A complementary color scheme uses a tint, tone or shade of one
color and combines it with the color that lies directly across
from it on the color wheel.

18. SPLIT COMPLEMENTARY SCHEME
A split complementary color scheme uses a tint, tone or shade of
one color and combines it with the colors that lie adjacent to the
color directly across from it on the color wheel.

19. TRIADIC SCHEME
A triadic color scheme is comprised of 3 colors on the color
wheel which are equally spaced from each other.

20. ANALOGOUS SCHEME
An analogous color scheme uses any 3 shades, tints or tones of
colors that lie adjacent to each other on the color wheel.

21. EXTENDED ANALOGOUS SCHEME
An extended analogous color scheme uses any 4 or more
shades, tints or tones of colors that lie adjacent to each other on
the color wheel.

22. ACHROMATIC SCHEME
They consist of the neutrals: white, black and gray. Neutrals
modify the values and intensities of all hues.

23. CONTRASTING SCHEME
Contrasting colors are very similar to complementary colors.
Colors that contrast help each other to stand out more vibrantly.

24. Complementary Colours
Are opposites on a colour wheel.
which can create harmony.
Analogous Colours
Are groups of 3 colours.

25. Choosing the Right Colours
Red is usually used to show:
• Warm
• Vibrant
• Exciting
• Active
• Festive
• Passion
• Danger

26. Yellow is usually used to show:
• Warm
• Sunny
• Happy
• Glowing
• Easily seen

27. • Cool
• Elegant
• Formal
• Classy
Blue is usually used to show:

28. • Cool
• restful
• natural calm
• soothing
• fresh
Green is usually used to show:

29. • Cool
• Peaceful
• Solitary(Alone , Isolated , Single)
Violet is usually used to show:

30. • Warm
• Happy
• Cheerful
• Energy
• Refreshing
Orange is usually used to show:

31. Greys
• Natural
• Restful
• Calm
Browns
• Natural
• Earthly
• Elegant
• Dignified
• Reliable
• Good
Neutral Colours is usually used to show:

32. Black & White
• Dramatic
• Elegant
• Opposing
• Contrasting
• Sophisticated

33. COLOUR SIMBOLISM
Warm Colours Cool Colours
• These colours are used to give a
feeling/sense energy and warmth
to a drawing.
• Warm colours remind you of sun,
fire etc.
• Use warm colours when you want
to get full attention to a layout
Design
• Warm colours are made up of
red
yellow
Orange
• These colours are used to give
a feeling of coolness, comfort,
calm & peace to a drawing.
• Cool colours are made up of.
blue
green
Violet
White & Gray

37. Generally there is not any formula how to
use colours but it is a sense to use particular
colour at particular time and space
CONCLUSION

39. Thank you