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Using Social Media to Advance Your Career                                                                                            Rutgers University
By The AndMore Partners                                                                                                              November 5, 2012




                                                                      Summary
                                                    Using Social Media to
                                                    Advance Your Career
                                                     by The AndMore Partners
                                               Professional Science Master’s Program


                                                                November 5, 2012
                                                           For complete presentation,
                                                      please contact us via info on page 10




                                                Your Speakers
                                                Ann Andrews Morris
                                                Principal, AndMore Communications, LLC
                                                • Award-winning global communications executive with
                                                  Award winning
                                                  more than 20 years of experience in national news media,
                                                  international public relations, and corporate
                                                  communications.
                                                • AndMore Communications, is a Washington, D.C.-based
                                                  firm that provides clients with expertise in strategic
                                                  communications, social media, branding, media relations,
                                                  and crisis communications.
                                                • Ms. Morris also has worked at ABC News, U.S. News and
                                                  World Report, Share Our Strength, The American Red
                                                  Cross, Ogilvy Public Relations, United Way of America,
                                                  and World Food Program USA.


                                                   www.andmorecommunications.com                www.andmoreassociates.com        2




All material in this presentation is, unless otherwise stated, the property of the authors. Copyright and other intellectual property laws protect
 these materials. Reproduction or retransmission of the materials, in whole or in part, in any manner, without the prior written consent of the
                                                 copyright holders, is a violation of copyright law.
     www.andmorecommunications.com                                                                           www.andmoreassociates.com               1
Using Social Media to Advance Your Career                                                                                              Rutgers University
By The AndMore Partners                                                                                                                November 5, 2012




                                                Your Speakers
                                                Robert J. Morris
                                                Principal, AndMore Associates, LLC
                                                •   Global business development and consulting firm in
                                                    Washington, D.C. Focus on the nexus of agriculture, energy,
                                                    and the environment and commercialization and transition of
                                                    new scientific and technological innovations.
                                                •   Immediate past president of The Sulphur Institute, a
                                                    multinational market development industry association
                                                    including Fortune 500, energy, natural resource, fertilizer, and
                                                    logistics companies. Promote sulphur for investment and
                                                    commercial development in global agricultural and industrial
                                                    markets.
                                                •   B.S. in plant science from Cook College, Rutgers University
                                                    and an M.S. in agronomy from Pennsylvania State University
                                                •   Multiple board appointments and member of professional
                                                    societies.
                                                    www.andmorecommunications.com               www.andmoreassociates.com          3




                                                Internet Trends in China & India

                                                •    44 per cent of all online users are in Asia
                                                •    China is the most socially-engaged market in the world,
                                                     with 84% of Internet users contributing at least once a
                                                                                           g
                                                     month to either social networking, blogging, video-
                                                     uploading, photo-sharing, microblogging or forums. They
                                                     are followed by:
                                                       Russia
                                                       Brazil
                                                       India
                                                •    76 percent of China users and 80 percent of Indian social
                                                     media users are ‘creators’ of social media.



                                                                                                     Source: TheSocialSkinny.com
                                                www.andmorecommunications.com                 www.andmoreassociates.com            4




All material in this presentation is, unless otherwise stated, the property of the authors. Copyright and other intellectual property laws protect
 these materials. Reproduction or retransmission of the materials, in whole or in part, in any manner, without the prior written consent of the
                                                 copyright holders, is a violation of copyright law.
     www.andmorecommunications.com                                                                           www.andmoreassociates.com                 2
Using Social Media to Advance Your Career                                                                                                     Rutgers University
By The AndMore Partners                                                                                                                       November 5, 2012




                                                Internet Trends in the U.S.
                                                • 71% of Americans have access to the Internet
                                                  in their homes (up 10% from two years ago)
                                                • 66% of online adults use Facebook
                                                • 20% use LinkedIn
                                                • 16% use Twitter
                                                • 12% use Pinterest
                                                • 12% use Instagram
                                                • 5% use Tumblr


                                                                       Sources: The Statistical Abstract of the United States, 2012
                                                 Pew Research Center’s Internet & American Life Project Surveys, September 2012

                                                www.andmorecommunications.com                    www.andmoreassociates.com                5




                                                Companies That Are Hiring
                                                Through Social Networks

                                                                                                                92%

                                                                                        89%




                                                                82%




                                                               2010                    2011                    2012


                                                                                          Source: Jobvite Social Recruiting Survey 2012

                                                   www.andmorecommunications.com                    www.andmoreassociates.com             6




All material in this presentation is, unless otherwise stated, the property of the authors. Copyright and other intellectual property laws protect
 these materials. Reproduction or retransmission of the materials, in whole or in part, in any manner, without the prior written consent of the
                                                 copyright holders, is a violation of copyright law.
     www.andmorecommunications.com                                                                                www.andmoreassociates.com                   3
Using Social Media to Advance Your Career                                                                                                  Rutgers University
By The AndMore Partners                                                                                                                    November 5, 2012




                                                   Hiring Through Social Networks

                                                                 Through which network have you recruited?



                                                     LinkedIn                                                          89.40%



                                                    Facebook                        27.80%



                                                      Twitter                14.20%


                                                                0%       20%        40%        60%         80%        100%


                                                                                       Source: Jobvite Social Recruiting Survey 2012

                                                   www.andmorecommunications.com                www.andmoreassociates.com              7




                                                187 million members in more than 200 countries and
                                                 territories.
                                                63 percent of users are located outside of the U.S.
                                                LinkedIn members did nearly 4.2 billion professionally-
                                                 oriented searches on the platform in 2011 and are on pace
                                                 to surpass 5.3 billion in 2012.
                                                Available in 19 languages: English, Czech, Danish, Dutch,
                                                 French, German, Indonesian, Italian, Japanese, Korean,
                                                 Malay, Norwegian Polish, Portuguese, Romanian,
                                                 Malay Norwegian, Polish Portuguese Romanian
                                                 Russian, Spanish, Swedish and Turkish.
                                               •   14 million LinkedIn users in India (Up 300% in two years)

                                               •   2 million LinkedIn users in China (Only available in English
                                                   currently)                              Sources: LinkedIn, Bloomberg
                                                   www.andmorecommunications.com                www.andmoreassociates.com              8




All material in this presentation is, unless otherwise stated, the property of the authors. Copyright and other intellectual property laws protect
 these materials. Reproduction or retransmission of the materials, in whole or in part, in any manner, without the prior written consent of the
                                                 copyright holders, is a violation of copyright law.
     www.andmorecommunications.com                                                                            www.andmoreassociates.com                    4
Using Social Media to Advance Your Career                                                                                            Rutgers University
By The AndMore Partners                                                                                                              November 5, 2012




                                                Career Success Stories:
                                                The AndMore Partners
                                                • Identified, cultivated and secured new
                                                  clients throughout the world
                                                • Conducts market research for partners,
                                                  business ventures
                                                • Participates in professional affiliations /
                                                  groups to build the business
                                                • Works virtually with clients they have never
                                                  met, but found on LinkedIn
                                                    t b tf     d     Li k dI




                                                   www.andmorecommunications.com                www.andmoreassociates.com        9




                                                To learn more about us and
                                                this presentation, please
                                                contact us:
                                                Ann                                       Bob
                                                Ann Andrews Morris                        Robert J. Morris
                                                AndMore Communications, LLC               AndMore Associates, LLC
                                                ann@andmorecommunications.com             bob@andmoreassociates.com.com
                                                www.andmorecommunications.com             www.andmoreassociates.com

                                                Twitter.com/AndMoreComm                   Twitter.com/AndMoreAssoc
                                                LinkedIn.com/in/annandrewsmorris          LinkedIn.com/in/rjmorris




                                                   www.andmorecommunications.com                www.andmoreassociates.com       10




All material in this presentation is, unless otherwise stated, the property of the authors. Copyright and other intellectual property laws protect
 these materials. Reproduction or retransmission of the materials, in whole or in part, in any manner, without the prior written consent of the
                                                 copyright holders, is a violation of copyright law.
     www.andmorecommunications.com                                                                           www.andmoreassociates.com               5

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Final and more partners presentation, summary

  • 1. Using Social Media to Advance Your Career Rutgers University By The AndMore Partners November 5, 2012 Summary Using Social Media to Advance Your Career by The AndMore Partners Professional Science Master’s Program November 5, 2012 For complete presentation, please contact us via info on page 10 Your Speakers Ann Andrews Morris Principal, AndMore Communications, LLC • Award-winning global communications executive with Award winning more than 20 years of experience in national news media, international public relations, and corporate communications. • AndMore Communications, is a Washington, D.C.-based firm that provides clients with expertise in strategic communications, social media, branding, media relations, and crisis communications. • Ms. Morris also has worked at ABC News, U.S. News and World Report, Share Our Strength, The American Red Cross, Ogilvy Public Relations, United Way of America, and World Food Program USA. www.andmorecommunications.com www.andmoreassociates.com 2 All material in this presentation is, unless otherwise stated, the property of the authors. Copyright and other intellectual property laws protect these materials. Reproduction or retransmission of the materials, in whole or in part, in any manner, without the prior written consent of the copyright holders, is a violation of copyright law. www.andmorecommunications.com www.andmoreassociates.com 1
  • 2. Using Social Media to Advance Your Career Rutgers University By The AndMore Partners November 5, 2012 Your Speakers Robert J. Morris Principal, AndMore Associates, LLC • Global business development and consulting firm in Washington, D.C. Focus on the nexus of agriculture, energy, and the environment and commercialization and transition of new scientific and technological innovations. • Immediate past president of The Sulphur Institute, a multinational market development industry association including Fortune 500, energy, natural resource, fertilizer, and logistics companies. Promote sulphur for investment and commercial development in global agricultural and industrial markets. • B.S. in plant science from Cook College, Rutgers University and an M.S. in agronomy from Pennsylvania State University • Multiple board appointments and member of professional societies. www.andmorecommunications.com www.andmoreassociates.com 3 Internet Trends in China & India • 44 per cent of all online users are in Asia • China is the most socially-engaged market in the world, with 84% of Internet users contributing at least once a g month to either social networking, blogging, video- uploading, photo-sharing, microblogging or forums. They are followed by:  Russia  Brazil  India • 76 percent of China users and 80 percent of Indian social media users are ‘creators’ of social media. Source: TheSocialSkinny.com www.andmorecommunications.com www.andmoreassociates.com 4 All material in this presentation is, unless otherwise stated, the property of the authors. Copyright and other intellectual property laws protect these materials. Reproduction or retransmission of the materials, in whole or in part, in any manner, without the prior written consent of the copyright holders, is a violation of copyright law. www.andmorecommunications.com www.andmoreassociates.com 2
  • 3. Using Social Media to Advance Your Career Rutgers University By The AndMore Partners November 5, 2012 Internet Trends in the U.S. • 71% of Americans have access to the Internet in their homes (up 10% from two years ago) • 66% of online adults use Facebook • 20% use LinkedIn • 16% use Twitter • 12% use Pinterest • 12% use Instagram • 5% use Tumblr Sources: The Statistical Abstract of the United States, 2012 Pew Research Center’s Internet & American Life Project Surveys, September 2012 www.andmorecommunications.com www.andmoreassociates.com 5 Companies That Are Hiring Through Social Networks 92% 89% 82% 2010 2011 2012 Source: Jobvite Social Recruiting Survey 2012 www.andmorecommunications.com www.andmoreassociates.com 6 All material in this presentation is, unless otherwise stated, the property of the authors. Copyright and other intellectual property laws protect these materials. Reproduction or retransmission of the materials, in whole or in part, in any manner, without the prior written consent of the copyright holders, is a violation of copyright law. www.andmorecommunications.com www.andmoreassociates.com 3
  • 4. Using Social Media to Advance Your Career Rutgers University By The AndMore Partners November 5, 2012 Hiring Through Social Networks Through which network have you recruited? LinkedIn 89.40% Facebook 27.80% Twitter 14.20% 0% 20% 40% 60% 80% 100% Source: Jobvite Social Recruiting Survey 2012 www.andmorecommunications.com www.andmoreassociates.com 7  187 million members in more than 200 countries and territories.  63 percent of users are located outside of the U.S.  LinkedIn members did nearly 4.2 billion professionally- oriented searches on the platform in 2011 and are on pace to surpass 5.3 billion in 2012.  Available in 19 languages: English, Czech, Danish, Dutch, French, German, Indonesian, Italian, Japanese, Korean, Malay, Norwegian Polish, Portuguese, Romanian, Malay Norwegian, Polish Portuguese Romanian Russian, Spanish, Swedish and Turkish. • 14 million LinkedIn users in India (Up 300% in two years) • 2 million LinkedIn users in China (Only available in English currently) Sources: LinkedIn, Bloomberg www.andmorecommunications.com www.andmoreassociates.com 8 All material in this presentation is, unless otherwise stated, the property of the authors. Copyright and other intellectual property laws protect these materials. Reproduction or retransmission of the materials, in whole or in part, in any manner, without the prior written consent of the copyright holders, is a violation of copyright law. www.andmorecommunications.com www.andmoreassociates.com 4
  • 5. Using Social Media to Advance Your Career Rutgers University By The AndMore Partners November 5, 2012 Career Success Stories: The AndMore Partners • Identified, cultivated and secured new clients throughout the world • Conducts market research for partners, business ventures • Participates in professional affiliations / groups to build the business • Works virtually with clients they have never met, but found on LinkedIn t b tf d Li k dI www.andmorecommunications.com www.andmoreassociates.com 9 To learn more about us and this presentation, please contact us: Ann Bob Ann Andrews Morris Robert J. Morris AndMore Communications, LLC AndMore Associates, LLC ann@andmorecommunications.com bob@andmoreassociates.com.com www.andmorecommunications.com www.andmoreassociates.com Twitter.com/AndMoreComm Twitter.com/AndMoreAssoc LinkedIn.com/in/annandrewsmorris LinkedIn.com/in/rjmorris www.andmorecommunications.com www.andmoreassociates.com 10 All material in this presentation is, unless otherwise stated, the property of the authors. Copyright and other intellectual property laws protect these materials. Reproduction or retransmission of the materials, in whole or in part, in any manner, without the prior written consent of the copyright holders, is a violation of copyright law. www.andmorecommunications.com www.andmoreassociates.com 5