Banking’s Most Important Currency: Customer Trust Becoming a Psychic Brand: Moving from Concept to Reality to Grow Value The Personalization Revolution: Policyholder Acquisition & Retention in a Digital World Connect the ROI Dots with a Customer Experience Value Strategy Case Study: Customer Retention Strategy Lowers Telecom Customer Churn Case Study: Transforming a Business Through Individual Customer Attention Case study: Asian Operators Designs Strategic Crm Roadmap The Pathway to a World-Class Chat Program Customer Strategy Case Study: Telecom Leverages Data Capabilities to Drive Retention and Revenue Customer Strategy Case Study: Microsoft Retains Customers in the Cloud Prepare for the Unexpected: How to Deliver Outstanding Customer Experiences with Every Interaction Don Discusses Issues in Telecom Case study: T-Mobile Uncovers Improvements in Customer Communications Measuring the Value of Trust for Health Insurers Case Study: Making the Consumer-centric Transformation