This document analyzes and summarizes the design elements of a movie poster for the film "Fight Club". It notes that the poster uses a green and purple color scheme to convey jealousy and bruising. It also comments that the art style slightly cartoons the two main characters to make the poster feel more sophisticated. The names of the actors are in small, simplistic font to emphasize the characters' faces over the actors. Cigarettes, the title styled with paint, and a tagline about a trilogy are used to attract certain audiences. Overall, the poster aims to intrigue viewers about the film through its visual design choices.

1. The colour scheme of this poster is
eye-catching to the audience. The
green background conveys jealousy
and the purple tinges could
indicate the bruises inflicted from
fighting.
The art style of the two main
characters looks like they have
been slightly cartoonised to give
this poster a more sophisticated
feel. The poster has a sheen to it
reflecting its urban nature
The names of the
actors are written in
very small simplistic
font. The fact they
have only used the
surnames shows
that these actors are
well known enough
to be referred to by
just their surnames.
However, this is
contrasted by the
small font, meaning
the emphasis is
meant to be on the
character’s faces.
The use of
cigarette’s is typical
of a film with an
urban setting and is
used to make the
characters more
intimidating.
The title ‘Fight Club’
looks like it has been
written with paint
fitting with the
drawn art style of
the poster
This is a fan made
poster and shows
the quality that can
be produced from a
third party.
Therefore, as a
group we must aim
to create the best
poster possible

2. The tagline that this film is part of a
trilogy is used to attract the attention
of those who may have been fans of
the books. (Cross media convergence)
The poster chooses to use
the faces of the two main
characters in the film.
Rooney Mara as Lisbeth is
viewed from a side angle
almost like she does not
want to be seen looking at
Daniel Craig.
The black and white filter
on this poster gives it a
traditional feel. This could
match the genre of noir
that we are trying to
emulate ourselves.
The text is very simplistic
and has not been
coloured to try and attract
attention. The font
matches a fantasy or
crime genre showing the
importance of knowing
your genre.
The text is very simplistic
and has not been
coloured to try and attract
attention. The font
matches a fantasy or
crime genre showing the
importance of knowing
your genre.
This poster is very simple and with the plain
background that sometimes less is more.
Therefore, we could do something similar as a
group using Mark and Rosette to symbolise
their relationship. Although the black and
white may not work as we are making a neo-
noir and not classic noir potentially confusing
the genre.