This document discusses how families use technology and social media. It provides statistics on differences in internet access and use based on factors like age, income, and disability status. Generational differences in social media engagement are outlined, with Millennials being the most active and older adults increasingly using platforms like Facebook. Tips are provided for developing a professional online identity and using tools like video and social media metrics to measure engagement.

1. Families &
Technology
Applications for Family Life Education
Kimberly Allen,Luci Bearon,Andrew Behnke,Nichole Huff,& Jenell Kelly

3. Who’s
doing what?

4. Who’s
doing what?
Trends and Demographics of
Technology and Social Media Users

6. and mobile tech is even
hotter

8. Can you hear
me now?

9. We all use technology in
our everyday lives….

10. Skyping
Texting
Shopping
Listening
to Music
Social
Networking

11. Watching, Recording, &
Posting Videos

12. FOR Photos

13. FOR Email

14. FOR Apps

15. FOR Games

16. Top Five
Digital Differences in
internet access and use

17. 1. People access the
internet differently

18. 2. Some users are
more connected than
others

19. 3. People living with
disabilities use the
Internet less or
differently

20. 4.The Internet is
NOT appealing
to everyone

21. 5. Men are slightly
more wired than
women AND
women are more
socially networked
than men

22. Clicker Question:
A. Race
B. Age
C. Household Income
D. Educational
Attainment
E. All of the above
Of these factors,
which is related
to differences in
Internet Access?

23. Top Five
Facts about Generations
and

24. 1. Every Generation is
Doing It

25. h#p://pewinternet.org/Commentary/2012/March/Pew-­‐Internet-­‐Social-­‐Networking-­‐full-­‐detail.aspx

26. 2. Millennials Are Most
Active in Social
Networks

27. h#p://www.npr.org/2012/09/25/161716306/phone-­‐home-­‐tech-­‐draws-­‐parents-­‐college-­‐kids-­‐closer

28. 3. Generation X are
the Second Most
Engaged

30. 4. Over Half of Boomer
Internet Users Also
Use Social Media

31. h#p://www.nyJmes.com/pages/booming/index.html

32. 5.You’re Never Too Old
One Third of Senior Internet
Users Also Use Social Media

34. h#p://www.funeducaJon.com/News/IQ-­‐Test-­‐InformaJon/for-­‐older-­‐adults-­‐using-­‐facebook-­‐may-­‐mean-­‐sharper-­‐minds/

35. h#p://www.inquisitr.com/375845/
oldest-­‐facebook-­‐user-­‐challeneged-­‐
by-­‐older-­‐facebook-­‐user/

36. we’re learning as
we go

37. but we’re excited
about the possibilities

40. top 5 tips
for creating a professional online identity

41. what does your
online image say
about you as a
professional?

42. leadership?

43. party
animal?

44. even-steven?

45. temperamental?

46. wise?
wise?

47. unapproachable?

48. nothing.

49. five
steps
for
building
your
online
image

50. (1) be clean

51. (and be clever)

52. (2) be credible

53. (3) be committed

54. (4) be collaborative

55. (5)becurrent

56. (and be creative)

58. Lets Get
Started Using

59. Lets start with

60. Lets now try out

61. Lets do one more:

64. Have you ever sat through a
really horrible presentation?

65. heck

72. Wear your heart on
your
leeve

73. talk talk talk talk talk talk
Or
Ask, Do, Share, Engage

81. Your Turn.
Open PPT and
create 3 new slides

106. Change the
Orientation in
Page Setup
to 8 by 4.5 inches in landscape

108. A __________
Is worth a
thousand words

112. Take your
own shots

113. Rock
Andrew Behnke & Nichole Huff
Solid
Photography
&Videography

114. First,
Composition
is
Key

120. Second,Zoom Zoom Zoom

121. Use your
feet

123. Third, Raise
the lights

124. What do you notice?

131. Fourth,
Use your
Focus

132. Fifth, get
permission
hey those are my feet?

133. Remember those
3 slides? Revisit.
Image
Text
Story

134. Now connect streams of photos
with sound….

135. And you have video

136. What else do you
need to know?

137. First steady
your
shot

144. Second, get the
audio right

148. headphones

149. Third tell
a story

152. Fourth,
forget
B-Roll
to take
don’t

154. Using
Video
to Educate

155. First use short clips
to engage

156. Be silly

157. Inspire

158. Use it to
market

159. Juntos Intro

160. Second, learn HOW to add video
to your ppts

161. http://www.youtube.com/
watch?v=mo9lxj7C5EE

162. www.YouTube.com/xlkjlkj

163. www.PYouTube.com/xlkjlkj

164. www.PWYouTube.com/xlkjlkj

165. www.PWNYouTube.com/xlkjlkj

166. Vimeo

168. Third, Discoverways
to edit and enhance video

169. Fourth,
Fliptheclassroom

171. Flip the classroom

172. Fifth, create
learning centers

174. So how do I use

176. Learn
how it
works

177. Make a
plan

178. Add a
Google
calendar
and map

179. Make things interactive

180. Plan for
updates

182. What about

183. How many of you have used
eXtension?

184. What have you used from the
eXtension in the past?

185. Lets check it out

186. What do you think has been
helpful?

187. How might you go about
prioritizing things so that you
can find things you need?

188. Now you have seen some of
these pieces might you be
more likely to use these?

190. Gauging Online Success Using
Social Media Metrics

191.
To
gauge
social
media
‘success’,
it
is
criJcal
to
monitor,
collect,
and
analyze
data.

192. Now…
what to measure?

193. Measure…
influence

194. Klout
h(p://klout.com/
PeerIndex
h(p://www.peerindex.com

195. Measure…
reach

196. Facebook
Insights
www.facebook.com/insights
Pinterest
Web
AnalyAcs
h#p://business.pinterest.com/analyJcs/

197. Measure…
engagement

198. HootSuite
h(p://hootsuite.com
Social
MenAon
h(p://socialmenAon.com

199. Measure…
knowledge

200. Survey
Monkey
www.surveymonkey.com
Qualtrics
h(ps://www.qualtrics.com

203. This PowerPoint has pieces created by
Mattan Griffel, Founder & CEO of The
Front Labs
With material adapted from Garr
Reynolds, Chip & Don Heath, Kevin
Allison and others.