This document outlines essential factors for selecting instructional media, emphasizing relevance to lesson objectives, suitability to students' learning abilities, and the accuracy and novelty of the media. It also discusses learner participation, provision of feedback, appeal, availability, adaptability, ease of use, learning environment, cost, objectivity, maintenance, and technical quality. The overall message is the importance of choosing appropriate media that enhances learning while acknowledging that instructional materials serve as aids, not replacements for teachers.