Justin Lafferty is an editor for Inside Facebook and has experience as a writer, blogger, and reporter covering social media and technology. The document summarizes changes to Facebook pages where key metrics and location info are now more prominent, but tabs have been de-emphasized by being moved to a "More" section without images. This signals Facebook's push for pages to engage users through News Feed posts rather than direct visits to page timelines, as most users won't visit pages after liking them.