Secondary Source of Data Collection - Published & UnpublishedSundar B N
This ppt covers Secondary Source of Data Collection - Published & Unpublished which covers Types of Secondary Source of Data
Published Sources
Unpublished Sources
Advantages of Secondary Data
Limitations of Secondary Data
Precautions to be taken before using Secondary Data
Key Differences between Primary and Secondary Data
Secondary Source of Data Collection - Published & UnpublishedSundar B N
This ppt covers Secondary Source of Data Collection - Published & Unpublished which covers Types of Secondary Source of Data
Published Sources
Unpublished Sources
Advantages of Secondary Data
Limitations of Secondary Data
Precautions to be taken before using Secondary Data
Key Differences between Primary and Secondary Data
caling is the branch of measurement that involves the construction of an instrument that associates qualitative constructs with quantitative metric units. Scaling evolved out of efforts in psychology and education to measure “unmeasurable” constructs like authoritarianism and self-esteem. In many ways, scaling remains one of the most arcane and misunderstood aspects of social research measurement. And, it attempts to do one of the most difficult of research tasks – measure abstract concepts.
Most people don’t even understand what scaling is. The basic idea of scaling is described in General Issues in Scaling, including the important distinction between a scale and a response format. Scales are generally divided into two broad categories: unidimensional and multidimensional. The unidimensional scaling methods were developed in the first half of the twentieth century and are generally named after their inventor. We’ll look at three types of unidimensional scaling methods here:
Thurstone or Equal-Appearing Interval Scaling
Likert or “Summative” Scaling
Guttman or “Cumulative” Scaling
In the late 1950s and early 1960s, measurement theorists developed more advanced techniques for creating multidimensional scales. Although these techniques are not considered here, you may want to look at the method of concept mapping that relies on that approach to see the power of these multivariate methods.
The presentation gives some idea for the persons who are new to the "Marketing Research Process". It explains the entire process that is being processed in this Marketing Research Process.
A presentation made on introduction to marketing research by students of Advertising and Public Relations at Indian Institute of Mass Communication, New Delhi.
The presentation highlights briefly the need, the different types and techniques of marketing research.
caling is the branch of measurement that involves the construction of an instrument that associates qualitative constructs with quantitative metric units. Scaling evolved out of efforts in psychology and education to measure “unmeasurable” constructs like authoritarianism and self-esteem. In many ways, scaling remains one of the most arcane and misunderstood aspects of social research measurement. And, it attempts to do one of the most difficult of research tasks – measure abstract concepts.
Most people don’t even understand what scaling is. The basic idea of scaling is described in General Issues in Scaling, including the important distinction between a scale and a response format. Scales are generally divided into two broad categories: unidimensional and multidimensional. The unidimensional scaling methods were developed in the first half of the twentieth century and are generally named after their inventor. We’ll look at three types of unidimensional scaling methods here:
Thurstone or Equal-Appearing Interval Scaling
Likert or “Summative” Scaling
Guttman or “Cumulative” Scaling
In the late 1950s and early 1960s, measurement theorists developed more advanced techniques for creating multidimensional scales. Although these techniques are not considered here, you may want to look at the method of concept mapping that relies on that approach to see the power of these multivariate methods.
The presentation gives some idea for the persons who are new to the "Marketing Research Process". It explains the entire process that is being processed in this Marketing Research Process.
A presentation made on introduction to marketing research by students of Advertising and Public Relations at Indian Institute of Mass Communication, New Delhi.
The presentation highlights briefly the need, the different types and techniques of marketing research.
6 weeks summer training in data mining,jalandhardeepikakaler1
e2matrix is a leading Web Design and Development Company now in the field of Industrial training. We provide you 6 Month/6 Week Industrial training in PhP,Web Designing, Java, Dot Net, android Applications.
we also provide work for various technoligies with additional facilities-
RESEARCH PAPERS
OBJECTIVES
SYNOPSIS
IMPLEMENTATION
DOCUMENTATION
REPORT WRITING
PAPER PUBLICATION
Address-Opp. Phagwara Bus Stand, Above Bella
Pizza, Handa City Center, Phagwara,punjab
email addres-e2matrixphagwara@gmail.com
jalandhare2matrix@gmail.com
WEBSITE-www.e2matrix.com
CONTACT NUMBER --
09041262727
07508509730
7508509709
6months industrial training in data mining,ludhianadeepikakaler1
E2marix is leading Training & Certification Company offering Corporate Training Programs, IT Education Courses in diversified areas.Since its inception, E2matrix educational Services have trained and certified many students and professionals.
TECHNOLOGIES PROVIDED -
MATLAB
NS2
IMAGE PROCESSING
.NET
SOFTWARE TESTING
DATA MINING
NEURAL networks
HFSS
WEKA
ANDROID
CLOUD computing
COMPUTER NETWORKS
FUZZY LOGIC
ARTIFICIAL INTELLIGENCE
LABVIEW
EMBEDDED
VLSI
Address
Opp. Phagwara Bus Stand, Above Bella
Pizza, Handa City Center, Phagwara
email-e2matrixphagwara@gmail.com
jalandhare2matrix@gmail.com
Web site-www.e2matrix.com
CONTACT NUMBER --
07508509730
09041262727
7508509709
6months industrial training in data mining, jalandhardeepikakaler1
e2matrix is a leading Web Design and Development Company now in the field of Industrial training. We provide you 6 Month/6 Week Industrial training in PhP,Web Designing, Java, Dot Net, android Applications.
we also provide work for various technoligies with additional facilities-
RESEARCH PAPERS
OBJECTIVES
SYNOPSIS
IMPLEMENTATION
DOCUMENTATION
REPORT WRITING
PAPER PUBLICATION
Address-Opp. Phagwara Bus Stand, Above Bella
Pizza, Handa City Center, Phagwara,punjab
email addres-e2matrixphagwara@gmail.com
jalandhare2matrix@gmail.com
WEBSITE-www.e2matrix.com
CONTACT NUMBER --
09041262727
07508509730
7508509709
6 weeks summer training in data mining,ludhianadeepikakaler1
E2marix is leading Training & Certification Company offering Corporate Training Programs, IT Education Courses in diversified areas.Since its inception, E2matrix educational Services have trained and certified many students and professionals.
TECHNOLOGIES PROVIDED -
MATLAB
NS2
IMAGE PROCESSING
.NET
SOFTWARE TESTING
DATA MINING
NEURAL networks
HFSS
WEKA
ANDROID
CLOUD computing
COMPUTER NETWORKS
FUZZY LOGIC
ARTIFICIAL INTELLIGENCE
LABVIEW
EMBEDDED
VLSI
Address
Opp. Phagwara Bus Stand, Above Bella
Pizza, Handa City Center, Phagwara
email-e2matrixphagwara@gmail.com
jalandhare2matrix@gmail.com
Web site-www.e2matrix.com
CONTACT NUMBER --
07508509730
09041262727
7508509709
International Journal of Database Management Systems (IJDBMS)ijfcst journal
International Journal of Database Management Systems (IJDBMS) is a bi monthly open access peer-reviewed journal that publishes articles which contribute new results in all areas of the database management systems & its applications. The goal of this journal is to bring together researchers and practitioners from academia and industry to focus on understanding Modern developments in this field, and establishing new collaborations in these areas.Authors are solicited to contribute to the journal by submitting articles that illustrate research results, projects, surveying works and industrial experiences that describe significant advances in the areas of Database management systems.
International Journal of Database Management Systems (IJDBMS)ijfcst journal
International Journal of Database Management Systems (IJDBMS) is a bi monthly open access peer-reviewed journal that publishes articles which contribute new results in all areas of the database management systems & its applications. The goal of this journal is to bring together researchers and practitioners from academia and industry to focus on understanding Modern developments in this field, and establishing new collaborations in these areas.Authors are solicited to contribute to the journal by submitting articles that illustrate research results, projects, surveying works and industrial experiences that describe significant advances in the areas of Database management systems.
We will then turn our attention to the design, review and implementation of social content design, how it differs from the popular view of content marketing and the different types and formats people create, share and interact with.
In these slides social business and social ways of working are presented; and the emerging trends of social enterprises and the mediated practices out of which they have grown.
Introduction class for 'Exploring Socially Mediated Practices with Social Design Thinking.' The class is developed in association with the IEMBA program in St. Gallen (Switzerland).
This slide deck is an introduction to the impact social digital practices are having on the music industry. The slides consider how artists create, perform and engage about their music and social issues with fans. Social music for social change is also considered.
A presentation on the stages and considerations for developing a social media strategy. Examples of social media campaigns across the creative and cultural industries.
Ticketing & Pricing in the Arts & EntertainmentKelly Page
In these slide I draw on work by TRG Arts & Active Network to consider the different ways arts and entertainment organizations generate revenue to sustain their art, work and life. I also discuss ticketing policies
Developing Audience Insight: Arts and Entertainment Experience (Un)marketingKelly Page
In this presentation I introduce the methods for developing research insight about how people experience arts and entertainment events, and cultural experiences. How do we collect the data and information to inform our communications and marketing activities. The main two approaches discussed include qualitative (observation, interviews and focus groups) and quantitative (surveys or questionnaires. digital tracking) data collection methods.
Understanding Audiences & Communities: Arts and Entertainment Experience (Un)...Kelly Page
Our work as artists and creatives does not exist in a vacuum. The communities within which we work, our peers and partners, as well as the audience who experience and participate in our work are important. This presentation we discuss different ideas and was for identifying, interacting with and learning from audiences and communities. We'll also discuss the different approaches to audiences in the arts and creative sectors including fan subcultures.
The Experience of Place and Space: Arts and Entertainment Experience (Un)mark...Kelly Page
Where art and creative work is situated is important to its experience. In this presentation I discuss the experience of place and space, its design and management. I reflect on 1) site specific work wherein the site is part of the narrative/story of the work; 2) place/space as a container through which we experience the work; 3) the fluidity of working in multiple spaces such as touring work. I draw on ideas and theory from both services management and venue design and management from the performing arts.
The Artist/Art as a Branding Experience: Arts and Entertainment Experience (U...Kelly Page
Our identity and image (our brand) as artists and/or a creative cultural enterprise is how we communicate to others who we are, what we do and most importantly our value. Value can mean many things to different people. In this presentation I talk about creative, social and economic value and reflect on how our brand identity is developed by others through conversations and sharing. I also discuss our role as curators our own identity, that is how, where and what we communicate about our selves, our practice and our work contributes and how we develop our social brand capital and brand personality.
Our Experience Culture: Arts and Entertainment Experience (Un)marketingKelly Page
In this presentation I introduce the concept and nature of our experience culture. In this I discuss why and how we see the arts and entertainment as experiences, which differs from approaching them as products and/or services. How we reflect on and learn about our experience culture, be it as an artist or enterprise through the ongoing reflective practice of a situation analysis.
Our Experience Culture: Arts and Entertainment Experience (Un)marketing
External Secondary Data Sources
1. External Secondary Data & Data Analysis Week 2 (3) Dr. Kelly Page Cardiff Business School E: pagekl@cardiff.ac.uk T: @drkellypage T: @caseinsights FB: kelly@caseinsights.com
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3. Types of Secondary Data Sources SECONDARY DATA INTERNAL EXTERNAL READY TO USE REQUIRES FURTHER PROCESSING PUBLISHED MATERIALS COMPUTERISED DATABASES SYNDICATED SERVICES
4. External Secondary Data Sources EXTERNAL PUBLISHED MATERIALS COMPUTERISED DATABASES SYNDICATED SERVICES General Business Sources Government Sources Bibliographical Numeric Full-text Household & Consumer Institution & Industry Directory Special Purpose
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9. Syndicated Services (2) Unit of Measurement Household & Consumers Institutions Surveys Panels Retailers Wholesalers Industrial Firms Electronic Scanner Services
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15. The content of this work is of shared interest between the author, Kelly Page and other parties who have contributed and/or provided support for the generation of the content detailed within. This work is licensed under a Creative Commons Attribution-NonCommercial-Share Alike 2.0 UK: England & Wales. http://creativecommons.org/ Kelly Page (cc)