- Managers now act as curators and designers who participate in and share control of socially mediated initiatives rather than being the sole voice of the brand.
- Blogging involves writing blog posts in reverse chronological order that can include links, images, and video, while microblogging like Twitter involves exchanging short updates and links.
- Twitter can be used to inform others, engage in conversations through replies and mentions, and filter information using hashtags. Other features like lists and direct messages also allow filtering and private communication.
Social Features of SharePoint 2013: Enhancing ProductivityBecky Bertram
Becky Bertram of Savvy Technical Solutions presents the new social features of SharePoint 2013, including the enhanced Newsfeed, Community Sites, Sky Drive Pro, and Yammer.
Much is written about using Twitter for research, but what about using it in learning and teaching? It has plenty of applications there as well.
This workshop presentation (containing a link to the handout) covers what Twitter is, why it's useful, debunks some Twitter myths, and illustrates ideas for Twitter use in modules, lectures and lab-sessions, using current examples from academics. It also covers embedding a Twitter stream in a Blackboard VLE.
Also covers the tools Twtpoll and Tweetbeam.
Social Features of SharePoint 2013: Enhancing ProductivityBecky Bertram
Becky Bertram of Savvy Technical Solutions presents the new social features of SharePoint 2013, including the enhanced Newsfeed, Community Sites, Sky Drive Pro, and Yammer.
Much is written about using Twitter for research, but what about using it in learning and teaching? It has plenty of applications there as well.
This workshop presentation (containing a link to the handout) covers what Twitter is, why it's useful, debunks some Twitter myths, and illustrates ideas for Twitter use in modules, lectures and lab-sessions, using current examples from academics. It also covers embedding a Twitter stream in a Blackboard VLE.
Also covers the tools Twtpoll and Tweetbeam.
The African Commons Project in collaboration with Sangonet regularly run a 1-day training workshop for South African NGOs, providing an introduction to social media tools and how they can be applied in their work for social good. This is an updated version of the course. More info at http://africancommons.org
The Tenure Track Dream Team presentation by Ines Mergel: "Why academics should tweet and blog too!", 10/08/2010 for PhD students and Postdocs at Syracuse University's Future Professorial Program, SU's Graduate Career Center and Graduate School
Tiffany Jane Brand Integrating Social Media into Your Federal Library Job SearchTiffany Brand
Follow up presentation for Careers in Federal Libraries/ ALA Job Placement Center Midwinter 12 event "Unusual Ways to Enhance Your Resume."
Contact @tiffanybrandlib for any questions.
Additional Notes for "All in a Twitter" PresentationBryn Robinson
These are the notes that accompanied the slide deck on using social media to share your science. If you have any questions, please get in touch - @brynphd.
All professionals must plan their social media strategy. If you are not an active participant or knowledgeable about the world of social media, how will you respond to needs, stay current, and brand yourself offline? Is this approach possible or effective? Are you aware of how or if your organization uses social media analytics? Innovative businesses are always looking for new ways to encourage loyalty, build relationships, and respond to customer needs. Social media analytics gives organizations a snapshot of these needs with insights gained from online conversations. New technology has the capacity to capture customer information with remarkable power to impact and drive revenue. Social Media Analytics uses social listening and predictive analytic techniques that help corporations manage the brand and reputation of products and services. This workshop will increase your knowledge and awareness of social media analytics and explore new and innovative social media strategies that impact professional and business productivity.
Learning Outcomes: This workshop will explore effective tools, for building, interpreting and using social media to increase professional and corporate effectiveness
At the end of this workshop, participants will be able to:
a) Explore how social media helps corporation predict trends
b) Examine how information and data is analyzed
c) Identify which types of industries can benefit from social media analytics
d) Explore trends and innovation around social media for business outcomes and professional development
The importance of being communicative (vers. 2014)Frieda Brioschi
What are my needs in term of communication and how can I satisfy them? Landscape, starting from Cluetrain Manifesto and going through some definitions (Social media, in comparison with industrial media, social networks, networked publics).
How to create an effective message: my benefits, why customize and fix, usefulness of groups and habits, the importance of immediacy and schedule, the use of different communication techniques.
Finally we outline which rules are essential: conversational and listening rules, blurring of public and private, storytelling, objectives and how everything is summarized in the editorial plan.
Copy of Danah Boyds Draft of ."Tweet Tweet Retweet: Conversational Aspects of Retweeting on Twitter." http://www.zephoria.org/thoughts/archives/2009/06/18/understanding_r.html (Embedded here to share easily. No Claim over content, at all. Just a fanboy.)
The African Commons Project in collaboration with Sangonet ran a 1-day training workshop for South African NGOs. The course provided an introduction to social media tools for NGOs
Natalie Harrower - Getting the Most out of Twitterdri_ireland
Workshop on social media to the Rare Books group of the Library Association of Ireland, discussing how to extend reach and impact through Twitter. 11th May 2015, Royal Irish Academy. By Natalie Harrower, Digital Repository of Ireland, @dri_ireland
The African Commons Project in collaboration with Sangonet regularly run a 1-day training workshop for South African NGOs, providing an introduction to social media tools and how they can be applied in their work for social good. This is an updated version of the course. More info at http://africancommons.org
The Tenure Track Dream Team presentation by Ines Mergel: "Why academics should tweet and blog too!", 10/08/2010 for PhD students and Postdocs at Syracuse University's Future Professorial Program, SU's Graduate Career Center and Graduate School
Tiffany Jane Brand Integrating Social Media into Your Federal Library Job SearchTiffany Brand
Follow up presentation for Careers in Federal Libraries/ ALA Job Placement Center Midwinter 12 event "Unusual Ways to Enhance Your Resume."
Contact @tiffanybrandlib for any questions.
Additional Notes for "All in a Twitter" PresentationBryn Robinson
These are the notes that accompanied the slide deck on using social media to share your science. If you have any questions, please get in touch - @brynphd.
All professionals must plan their social media strategy. If you are not an active participant or knowledgeable about the world of social media, how will you respond to needs, stay current, and brand yourself offline? Is this approach possible or effective? Are you aware of how or if your organization uses social media analytics? Innovative businesses are always looking for new ways to encourage loyalty, build relationships, and respond to customer needs. Social media analytics gives organizations a snapshot of these needs with insights gained from online conversations. New technology has the capacity to capture customer information with remarkable power to impact and drive revenue. Social Media Analytics uses social listening and predictive analytic techniques that help corporations manage the brand and reputation of products and services. This workshop will increase your knowledge and awareness of social media analytics and explore new and innovative social media strategies that impact professional and business productivity.
Learning Outcomes: This workshop will explore effective tools, for building, interpreting and using social media to increase professional and corporate effectiveness
At the end of this workshop, participants will be able to:
a) Explore how social media helps corporation predict trends
b) Examine how information and data is analyzed
c) Identify which types of industries can benefit from social media analytics
d) Explore trends and innovation around social media for business outcomes and professional development
The importance of being communicative (vers. 2014)Frieda Brioschi
What are my needs in term of communication and how can I satisfy them? Landscape, starting from Cluetrain Manifesto and going through some definitions (Social media, in comparison with industrial media, social networks, networked publics).
How to create an effective message: my benefits, why customize and fix, usefulness of groups and habits, the importance of immediacy and schedule, the use of different communication techniques.
Finally we outline which rules are essential: conversational and listening rules, blurring of public and private, storytelling, objectives and how everything is summarized in the editorial plan.
Copy of Danah Boyds Draft of ."Tweet Tweet Retweet: Conversational Aspects of Retweeting on Twitter." http://www.zephoria.org/thoughts/archives/2009/06/18/understanding_r.html (Embedded here to share easily. No Claim over content, at all. Just a fanboy.)
The African Commons Project in collaboration with Sangonet ran a 1-day training workshop for South African NGOs. The course provided an introduction to social media tools for NGOs
Natalie Harrower - Getting the Most out of Twitterdri_ireland
Workshop on social media to the Rare Books group of the Library Association of Ireland, discussing how to extend reach and impact through Twitter. 11th May 2015, Royal Irish Academy. By Natalie Harrower, Digital Repository of Ireland, @dri_ireland
We will then turn our attention to the design, review and implementation of social content design, how it differs from the popular view of content marketing and the different types and formats people create, share and interact with.
In these slides social business and social ways of working are presented; and the emerging trends of social enterprises and the mediated practices out of which they have grown.
Introduction class for 'Exploring Socially Mediated Practices with Social Design Thinking.' The class is developed in association with the IEMBA program in St. Gallen (Switzerland).
This slide deck is an introduction to the impact social digital practices are having on the music industry. The slides consider how artists create, perform and engage about their music and social issues with fans. Social music for social change is also considered.
A presentation on the stages and considerations for developing a social media strategy. Examples of social media campaigns across the creative and cultural industries.
Ticketing & Pricing in the Arts & EntertainmentKelly Page
In these slide I draw on work by TRG Arts & Active Network to consider the different ways arts and entertainment organizations generate revenue to sustain their art, work and life. I also discuss ticketing policies
Developing Audience Insight: Arts and Entertainment Experience (Un)marketingKelly Page
In this presentation I introduce the methods for developing research insight about how people experience arts and entertainment events, and cultural experiences. How do we collect the data and information to inform our communications and marketing activities. The main two approaches discussed include qualitative (observation, interviews and focus groups) and quantitative (surveys or questionnaires. digital tracking) data collection methods.
Understanding Audiences & Communities: Arts and Entertainment Experience (Un)...Kelly Page
Our work as artists and creatives does not exist in a vacuum. The communities within which we work, our peers and partners, as well as the audience who experience and participate in our work are important. This presentation we discuss different ideas and was for identifying, interacting with and learning from audiences and communities. We'll also discuss the different approaches to audiences in the arts and creative sectors including fan subcultures.
The Experience of Place and Space: Arts and Entertainment Experience (Un)mark...Kelly Page
Where art and creative work is situated is important to its experience. In this presentation I discuss the experience of place and space, its design and management. I reflect on 1) site specific work wherein the site is part of the narrative/story of the work; 2) place/space as a container through which we experience the work; 3) the fluidity of working in multiple spaces such as touring work. I draw on ideas and theory from both services management and venue design and management from the performing arts.
The Artist/Art as a Branding Experience: Arts and Entertainment Experience (U...Kelly Page
Our identity and image (our brand) as artists and/or a creative cultural enterprise is how we communicate to others who we are, what we do and most importantly our value. Value can mean many things to different people. In this presentation I talk about creative, social and economic value and reflect on how our brand identity is developed by others through conversations and sharing. I also discuss our role as curators our own identity, that is how, where and what we communicate about our selves, our practice and our work contributes and how we develop our social brand capital and brand personality.
Our Experience Culture: Arts and Entertainment Experience (Un)marketingKelly Page
In this presentation I introduce the concept and nature of our experience culture. In this I discuss why and how we see the arts and entertainment as experiences, which differs from approaching them as products and/or services. How we reflect on and learn about our experience culture, be it as an artist or enterprise through the ongoing reflective practice of a situation analysis.
Introduction & the Artists Role: Arts and Entertainment Experience (Un)marketingKelly Page
In these slides I discuss the important role of the artist in creative and cultural experiences, enterprises and society and explore the notion of creative genius. Before we can communicate about anything we need to understand its role, purpose, value and genius. I also introduce the important role technology plays in how we consider, experience and communicate with others about creative and cultural life and work.
Web 2.0, Social Media and the Creative Consumer.Kelly Page
These slides were delivered to an MBA class about rise of the creative consumer. The slides are beaded on research work by leading scholars: Pierre Berthon (Bentely), Ian Mcarthy (SFU), Leyland Pitt (SFU), Colin Campbel (Monash), Steve Kates (SFU), Hope Schau (Arizona), Albert Muntz (DePaul) and Clay Shirky in his book - Cognitive Surplus.
The Gendering of Digital Media KnowledgeKelly Page
These slides are from a talk I gave in September 2010 for 'Cardiff Girl Geek Dinners' in which we discussed the gendered norms, stereotypes and social systems that coexist within professions such as digital design; and in wider society around digital knowledge, learning and use. Key message: Digital design - knowledge, learning and use is highly gendered. To alter it, we have to change the gendered frameworks within which it is embedded - the norms, stereotypes and social systems.
Biological screening of herbal drugs: Introduction and Need for
Phyto-Pharmacological Screening, New Strategies for evaluating
Natural Products, In vitro evaluation techniques for Antioxidants, Antimicrobial and Anticancer drugs. In vivo evaluation techniques
for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
Strategies for Effective Upskilling is a presentation by Chinwendu Peace in a Your Skill Boost Masterclass organisation by the Excellence Foundation for South Sudan on 08th and 09th June 2024 from 1 PM to 3 PM on each day.
This presentation was provided by Steph Pollock of The American Psychological Association’s Journals Program, and Damita Snow, of The American Society of Civil Engineers (ASCE), for the initial session of NISO's 2024 Training Series "DEIA in the Scholarly Landscape." Session One: 'Setting Expectations: a DEIA Primer,' was held June 6, 2024.
A Strategic Approach: GenAI in EducationPeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
A workshop hosted by the South African Journal of Science aimed at postgraduate students and early career researchers with little or no experience in writing and publishing journal articles.
This slide is special for master students (MIBS & MIFB) in UUM. Also useful for readers who are interested in the topic of contemporary Islamic banking.
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
Safalta Digital marketing institute in Noida, provide complete applications that encompass a huge range of virtual advertising and marketing additives, which includes search engine optimization, virtual communication advertising, pay-per-click on marketing, content material advertising, internet analytics, and greater. These university courses are designed for students who possess a comprehensive understanding of virtual marketing strategies and attributes.Safalta Digital Marketing Institute in Noida is a first choice for young individuals or students who are looking to start their careers in the field of digital advertising. The institute gives specialized courses designed and certification.
for beginners, providing thorough training in areas such as SEO, digital communication marketing, and PPC training in Noida. After finishing the program, students receive the certifications recognised by top different universitie, setting a strong foundation for a successful career in digital marketing.
How to Add Chatter in the odoo 17 ERP ModuleCeline George
In Odoo, the chatter is like a chat tool that helps you work together on records. You can leave notes and track things, making it easier to talk with your team and partners. Inside chatter, all communication history, activity, and changes will be displayed.
2. @drkellypage!/drkellypage!
“Managers who used to be the custodian of the
brand, the voice and message are now …"
"
Curators and Designers"
"
Participating in and sharing the control of
socially mediated initiatives."
"
--- @drkellypage
4. @drkellypage!/drkellypage!
Blogging & Microblogging
• A blog is a web-based publishing social technology populated with regular
entries of hypermedia content (links, graphics or video) displayed in reverse
chronological order. When enabled, can mediate network commentary and
conversation. To create and publish a blog post is known as the practice of
blogging (Page, 2014).
• A micro-blog, originally known as tumblogs, is smaller than a blog in both
actual and aggregate file size and appear in reverse chronological order on
the users profile in their microblog stream. Users exchange small elements of
content such as short sentences and links to web pages, video and/or images
quickly and socially (Kaplan and Haenlein, 2011).
10. @drkellypage!/drkellypage!
Blogging Guide
• Blogging: Writing for people to read and search engines
to find.
• Important blog post features:
– Blog post title
– Keywords in content, title and labels/tags
– Labels/tags to categorize/organize content organically
– Hyperlinks (internal/external) throughout the content of a blog
post
– Appropriate use of images and/or multimedia content
– Writing composition i.e., voice and style.
See full guide on the class blog:
http://smpstgallen.wordpress.com/2014/07/02/reading-a-
guide-to-blogging/
12. @drkellypage!/drkellypage!
Blog Post 1: Author Bio (In-class)
• Write a 200-300 words bio for yourself.
• Insert a link from your bio to your LinkedIn and
Twitter accounts
• Insert a photograph of yourself.
• Tick the category: Contributor
13. @drkellypage!/drkellypage!
- Microblogging -
• Two types of microblogging are discussed:
– Enterprise microblogging (EMB).
– Public microblogging (PMB)
• These differ in their openness or
structural boundaries of network reach.
• The appropriation and use of EMB in a strict organizational context
inspires difference as its use is structured by the usage needs for
workplace tasks and by a closed shared group context (Reiner, 2010).
• This structural difference impacts differences in communication approach
and motives for use of EMB and PMB.
• Naaman et al., (2010) reports communication genres through:
• The popular PMB service Twitter, are more egocentric and leisure-focused than the
style adopted in an EMB context.
• EMB suffers much less egocentricity and more orientation towards the needs of others
than needs of self identified.
15. @drkellypage!/drkellypage!
@Twitter -
• Existing Twitter research focuses
mainly on:
– Describing the phenomenon (Barnes &
Böhringer 2009; Huberman et al. 2009;
Kris hnamurthy et al. 2008)
– Categorising it's general usage. For
example, Java et al. (2007) found four
meta-categories of Twitter usage
• These results report that informing
behaviour accounts for a significant
proportion of Twitter activity and
could explain
• Twitter emerging as a new form of
public relations and professional
communications activity (Xifra and
Grau, 2010).
@drkellypage
19. @drkellypage!/drkellypage!
Twitter Language
• Tweet: A content update or post of Twitter
• @username: creates a link to that user account in your post.
• Followers/Following = connections on Twitter
• @mentions: when another account posts a Tweet mentioning your
@account in the tweet
• Reply: A direct reply to a @Tweet or @mention and means to engage in
conversation
• RT: Retweet is to forward someone else’s post in a new update. It is like
“forwarding an email” to someone else. Give them credit by adding
their @username
• DM, Direct Message = send someone a private message. Need to be
following each other.
• Lists: Lists of Twitter accounts for information filtering
22. @drkellypage!/drkellypage!
Conversation is key …
Reply: A direct reply to a @Tweet or @mention and means
to engage in conversation
RT: Retweet is to forward someone else’s post in a new
update. It is like “forwarding an email” to someone else.
Give them credit by adding their @username
[Interactions | Mentions ]
25. @drkellypage!/drkellypage!
The #hashtag
#: hashtag is a digital marker in Twitter. They can
help organize tweets into lists.
Adding hashtags to tweet content can also help
amplify its visibility beyond those that are following
you. (E.g., #smpstgallen)
40. @drkellypage!/drkellypage!
Twitter: #SMPStGallen (In-class)
• Post a Tweet to Twitter with a photo of your gift with
the hashtag #SMPStGallen #designthinking
• Follow a member of the class
• RT a tweet from a member of class
• Create your own or Follow the class list
• Set-up your bio and profile image after class