The document discusses connecting a music video and magazine advertisement for a band. Key points: - The music video and magazine ad use similar simple black, white, and blue colors to visually link the pieces without distraction. - Screenshots from the music video show bright, blurred lights that are symbolized in the background image of the magazine ad, clearly connecting the two. - Both the music video and CD cover feature the same girl, dark scenes, and strong lighting around the figure to tie them together. - Simple, minimal designs are used across pieces to create cohesion while still generating interest. Sans serif typefaces further appeal to a wide audience range.