How does your media product
represent particular social groups?
What is representation?

The term ‘represent’ refers to the portrayal of
  someone or something in a particular way.

Within the media the term Representation literally
 means to ‘re-present’ something. It refers to the
 construction of aspects of ‘reality’ such as
 people, places, objects, events, etc. Such
 representations may be in speech or writing as
 well as still or moving pictures.
In order to connect with a             The use of a microphone and the        I believe that my magazine is
teenage/young adult audience I had     masthead clearly represent that        suitable for people of all class, this
to ensure that my mode of address      this magazine is suitable for people   is why carefully considered how
was suitable and would allow the       who are interested in music.           much I would price my magazine
readers to understand and connect                                             for; I decided on £2.50 as, in
with my magazine. Therefore before                                            comparison to ‘Billboard’ and
I constructed my magazine I did                                               ‘Sugar’ this is affordable for most
some research into the styles of                                              teenagers and would still provide
language used in other similar                                                enough money to produce the
magazines. From this I found that it                                          magazine. I ensured that I did not
would be most suitable to use full                                            price my magazine to high as this
English sentences instead of                                                  would have limited my target
colloquial language because a lot of                                          audience to only people who could
the people within my target                                                   afford it; I want my magazine to be
audience said that terms such as                                              accessible to all teenagers.
‘omg’ and other abbreviations
seemed quite patronising. Therefore
I decided to use a relaxed, yet                                                  My magazine is suitable for
grammatically correct, form of                                                   people of all race, as the UK is
language for all three pages of my                                               quite multi-cultural I feel that it
magazine.                                                                        is essential for my magazine to
                                                                                 be respectful to all people; I also
                                                                                 aim for it to be appealing to
By using a female teenager as the        The casual clothing which I chose       everybody as well. Therefore,
main feature of my magazine it           for Kirsten to wear represents          although it may seem obvious, it
shows that this magazine is              that this is a summer issue. The        is essential to ensure that all
suitable to people of a similar age      relaxed dress code also helps           pictures and language is
because they may feel that they          teenagers to relate to her and          acceptable for the range of
can relate to somebody the same          shows that the magazine is light        people my magazine is aimed at.
age as them.                             hearted and fun.
On this page the different types of      The use of pink, yellow and light        Throughout my editorial profile I
font represent the different styles of   blue connote love, happiness and         ensured that I used a relaxed form
music which each artist does, for        fun. They also clearly show that         of English which would be easy for
example a girly, slightly delicate       the magazine is aimed at girls.          my target audience to read
pattern has been used for artists                                                 fluently. I also tired to include as
such as The Saturdays and Taylor                                                  much information about the
Swift in order to show that their                                                 magazine as possible in a small
music is quite feminine, on the                                                   amount of words so that people
other hand I have used a bold, block                                              would fully understand the
font for some of the boy bands                                                    product they are buying.
because their music is more
masculine.                                                                         Once again Kirsten's casual
                                                                                   clothing is suitable for summer
                                                                                   time, when this issue would be
 This is a photo of Dianna Vickers (I                                              released. The brightly coloured
 saw her at Escot). In this image                                                  top represents that she is fun and
 she is dressed in clothing which is                                               happy and the shorts show that
 quite revealing showing that she                                                  she is brave and in some ways
 is confident and she is also                                                      quite confident. Also her unique
 dressed in summery clothing                                                       hairstyle shows that she does not
 which suggests that the magazine                                                  just follow the crowd; this may
 will be released at similar times to                                              encourage readers to become
 when there are a lot of festivals                                                 more confident in themselves.
 and fun ‘pop’ events. She seems
 to be singing very strongly in this
                                         If I was to create this magazine again, there is not much that I would
 image; this suggests that she is
                                         change about it, however I think that it would have been a good idea to
 passionate and loves music which
                                         include one picture of a boy band on the contents page or front cover in
 encourages the reader to enjoy
                                         order to represent boy and to draw in more girls who wish to read about
 music as much as she does.
                                         their favourite boy bands. This may have improved the sales of this issue of
                                         ‘InTune’.
Within the media nowadays teenagers are stereotyped as grumpy, vain, emotional, materialistic, image obsessed
people. I wanted to challenge this stereotype and in order to do this I included a row of photos across my double page
spread which show Kirsten wearing different styles of clothes, different facial expressions and in different positions. I
felt that this would perhaps show people that all people are different and that teenagers are not as bad as many
people seem to believe they are. I felt that representing teenagers as healthy and happy was essential for my double
page spread as this is where people will read more about Kirsten and it is important that they see her as a role model
who is happy and confident in herself, therefore encouraging other teenagers to feel the same about themselves.

The use of a floral                                                                               By including a
pattern behind the row                                                                            quotation about
of images across the                                                                              when Kirsten used to
page not only helps to                                                                            sing ABBA songs I
connect the images, but                                                                           have encouraged
it also represents that                                                                           readers to think about
the magazine is mainly                                                                            ABBA songs and
for girls. The hint of                                                                            therefore they see
pink which I drew on                                                                              similarities between
the flower pattern                                                                                Kirsten's style of
reinforces this idea and                                                                          music and ABBA’s.
ties the row of pictures                                                                          Songs by ABBA are
in with the rest of the                                                                           typically quite happy
page/magazine.                                                                                    and fun and therefore
                                                                                                  this quote implies
Many of the readers will be at an age when they are in the         Kirsten’s signature at the     that Kirsten’s music
latter years of secondary school, for this reason I decided to     end of the interview           also has these
have Kirsten positioned sitting on the floor as though she is      reminds people that she        characteristics,
relaxing with her friends. This will help her to connect with      is a real person and           therefore encouraging
the readers as they may feel more like Kirsten’s friends than      therefore readers may          people to listen to her
her fans and therefore they will be able to relate to her and      feel as though they can        songs.
want to buy the magazine again and listen to her music.            relate to her more.

Evaluation Q2

  • 1.
    How does yourmedia product represent particular social groups?
  • 2.
    What is representation? Theterm ‘represent’ refers to the portrayal of someone or something in a particular way. Within the media the term Representation literally means to ‘re-present’ something. It refers to the construction of aspects of ‘reality’ such as people, places, objects, events, etc. Such representations may be in speech or writing as well as still or moving pictures.
  • 3.
    In order toconnect with a The use of a microphone and the I believe that my magazine is teenage/young adult audience I had masthead clearly represent that suitable for people of all class, this to ensure that my mode of address this magazine is suitable for people is why carefully considered how was suitable and would allow the who are interested in music. much I would price my magazine readers to understand and connect for; I decided on £2.50 as, in with my magazine. Therefore before comparison to ‘Billboard’ and I constructed my magazine I did ‘Sugar’ this is affordable for most some research into the styles of teenagers and would still provide language used in other similar enough money to produce the magazines. From this I found that it magazine. I ensured that I did not would be most suitable to use full price my magazine to high as this English sentences instead of would have limited my target colloquial language because a lot of audience to only people who could the people within my target afford it; I want my magazine to be audience said that terms such as accessible to all teenagers. ‘omg’ and other abbreviations seemed quite patronising. Therefore I decided to use a relaxed, yet My magazine is suitable for grammatically correct, form of people of all race, as the UK is language for all three pages of my quite multi-cultural I feel that it magazine. is essential for my magazine to be respectful to all people; I also aim for it to be appealing to By using a female teenager as the The casual clothing which I chose everybody as well. Therefore, main feature of my magazine it for Kirsten to wear represents although it may seem obvious, it shows that this magazine is that this is a summer issue. The is essential to ensure that all suitable to people of a similar age relaxed dress code also helps pictures and language is because they may feel that they teenagers to relate to her and acceptable for the range of can relate to somebody the same shows that the magazine is light people my magazine is aimed at. age as them. hearted and fun.
  • 4.
    On this pagethe different types of The use of pink, yellow and light Throughout my editorial profile I font represent the different styles of blue connote love, happiness and ensured that I used a relaxed form music which each artist does, for fun. They also clearly show that of English which would be easy for example a girly, slightly delicate the magazine is aimed at girls. my target audience to read pattern has been used for artists fluently. I also tired to include as such as The Saturdays and Taylor much information about the Swift in order to show that their magazine as possible in a small music is quite feminine, on the amount of words so that people other hand I have used a bold, block would fully understand the font for some of the boy bands product they are buying. because their music is more masculine. Once again Kirsten's casual clothing is suitable for summer time, when this issue would be This is a photo of Dianna Vickers (I released. The brightly coloured saw her at Escot). In this image top represents that she is fun and she is dressed in clothing which is happy and the shorts show that quite revealing showing that she she is brave and in some ways is confident and she is also quite confident. Also her unique dressed in summery clothing hairstyle shows that she does not which suggests that the magazine just follow the crowd; this may will be released at similar times to encourage readers to become when there are a lot of festivals more confident in themselves. and fun ‘pop’ events. She seems to be singing very strongly in this If I was to create this magazine again, there is not much that I would image; this suggests that she is change about it, however I think that it would have been a good idea to passionate and loves music which include one picture of a boy band on the contents page or front cover in encourages the reader to enjoy order to represent boy and to draw in more girls who wish to read about music as much as she does. their favourite boy bands. This may have improved the sales of this issue of ‘InTune’.
  • 5.
    Within the medianowadays teenagers are stereotyped as grumpy, vain, emotional, materialistic, image obsessed people. I wanted to challenge this stereotype and in order to do this I included a row of photos across my double page spread which show Kirsten wearing different styles of clothes, different facial expressions and in different positions. I felt that this would perhaps show people that all people are different and that teenagers are not as bad as many people seem to believe they are. I felt that representing teenagers as healthy and happy was essential for my double page spread as this is where people will read more about Kirsten and it is important that they see her as a role model who is happy and confident in herself, therefore encouraging other teenagers to feel the same about themselves. The use of a floral By including a pattern behind the row quotation about of images across the when Kirsten used to page not only helps to sing ABBA songs I connect the images, but have encouraged it also represents that readers to think about the magazine is mainly ABBA songs and for girls. The hint of therefore they see pink which I drew on similarities between the flower pattern Kirsten's style of reinforces this idea and music and ABBA’s. ties the row of pictures Songs by ABBA are in with the rest of the typically quite happy page/magazine. and fun and therefore this quote implies Many of the readers will be at an age when they are in the Kirsten’s signature at the that Kirsten’s music latter years of secondary school, for this reason I decided to end of the interview also has these have Kirsten positioned sitting on the floor as though she is reminds people that she characteristics, relaxing with her friends. This will help her to connect with is a real person and therefore encouraging the readers as they may feel more like Kirsten’s friends than therefore readers may people to listen to her her fans and therefore they will be able to relate to her and feel as though they can songs. want to buy the magazine again and listen to her music. relate to her more.