The evaluation criteria outlines what is required for an excellent understanding and evaluation of a media production project in several key areas: 1) Understanding the target audience through research examples from the work. 2) Understanding how institutional factors like distributors may affect production with examples. 3) Demonstrating understanding of the technologies used and how they created meaning with examples. 4) Explaining how different groups are represented and if it challenges conventions, with examples. 5) Discussing the forms and conventions of genre and how they were used/developed/challenged in the work with examples. Completion of all questions and posts is required along with specific visual examples from the work and a demonstrated understanding