3. PROF:
WAQAR
AHMED

4. NAYYER
0027
KOMAL
0028
SABA
0030

6. Ethics is a set of moral
principles and a code for
behavior that govern an
individual’s actions with
other individuals and within
society.

7. 4
 Secrecy
 Whistle blowing
 Leaks
 Apology
 Rumors & Gossip
 Lying
 Euphemisms
 Ambiguity

8.  Work to be a good person
 Communicate constructively
 Care about your audience

9. The speaker must respect the members of an
audience and show a genuine concern for their
thoughts and feelings.

12. NAYYER
0027

13. Ethical communication
Ethics is important in communication
since it satisfies basic human needs,
creates credibility, unites people and
leadership, improves decision making
and secures the society. Ethics brings a
sense of right and wrong in
organizations

14. Ethics- a person’s sense of right and
wrong.
Ethics + Responsibility=a good speaker

15. Important point in communication ethics
Understands
the meaning
Appropriate words
Confidently
Sound level
Body
language
Persuasive

16. Maintain your
credibility and
reputation
Emotions
Communicating
without fear

19. SABA IBRAR
0030

20. 3
 Ethics can not be avoided
 Ethics involves both motives and results
 Ethics is a matter of:
 who
 what
 when
 where
 why

21.  .
Ethical Communication in Business
Every business is dependent on effective ethical
communication. It's what makes new policy in
government, raises money for nonprofits and
strengthens a business. Business communication occurs
any time a message is given or received, whether it's
verbal or nonverbal, between two businesses, a
business and its employees or a business and the
public. The messages sent and received by a business
need to follow ethical norms that don't offend or make
individuals feel uncomfortable.

22.  Your way of talking
 Politeness
 Behavior with other person
 Control your emotion