This document provides a schedule and assignment details for a business writing project on crisis communication over 4 weeks. It lists deliverables and due dates, including brainstorming ideas, collecting research notes in an Evernote or OneNote dossier, peer reviewing drafts of a white paper and screencast, and analyzing an apology video. The final deliverables of a white paper, research dossier link, and screencast URL are due by November 22nd.
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1. ENGL 313: Fall Business Writing Page 1 of 2
PROJECT 4 SCHEDULE Weeks 10-13
Crisis Communication
The schedule lists the work you need to complete by the end of each week.
Submit work listed in red by 11:59 PM on the day and date indicated.
Week Complete the Following
Week 10
Monday
10/26
to
Sunday
11/1
1. Read Assignment Sheet.
2. Study slidedocs 1 and 2.
3. Signup for Evernote and create the notebook for your research
dossier. The title should be your first and last name. NOTE: if you
prefer, you may use OneNote.
4. Notebook Link Due: Friday, 10/30 Go to the Share Notebook Link
forum and follow the directions in the PPT to share a link to your
Evernote Research Dossier OR share the link to your dossier if it is
in OneNote. If you are using a document file, state that.
5. Brainstorm Ideas Part 1 Due: Wednesday, 10/28. Go to the forum
and follow the directions to post your ideas.
6. Brainstorm Ideas Part 2 Due: Friday, 10/30. Go to the Brainstorm
Ideas Forum and follow the directions to respond to peers’ ideas.
7. Decide the crisis event you will use for this project.
8. Read scholarly articles and choose a frame (organizing method) for
the analysis you will do.
9. Begin collecting the source data into notes with analysis comments
in your research dossier notebook.
Week 11
Monday
11/2
to
Sunday
11/8
Finish collecting source data into notes with analysis comments and
coding public comments in your research dossier notebook.
Study slidedoc 3
2. ENGL 313: Fall Business Writing Page 2 of 2
Week Complete the Following
Week 12
Monday
11/9
to
Sunday
11/15
1. Peer Review White Paper Part 1 Due: Wednesday, 11/11. Go to
the Peer Review Forum to post a draft of your white paper.
2. Peer Review White Paper Part 2 Due: Friday, 11/13. Go to the
Peer Review Forum to post a draft of your white paper.
Week 13
Monday
11/16
to
Sunday
11/22
3. Choose an apology video to analyze. It does not have to be
related to your crisis event.
4. Read: How to Read Body Language.
5. Study slidedoc 4.
6. Watch TedTalk Videos.
7. Peer Review Screencast Part 1 Due: Wednesday, 11/18 Go to
the Peer Review Forum and follow the directions to post the URL
to your screencast.
8. Peer Review Screencast Part 2 Due: Friday, 11/20. Go to the
Peer Review Forum and follow the directions to respond to a
peer’s screencast.
PROJECT 4 DELIVERABLES DUE 11/22. Submit your work as follows to the submissions
drop box located at the bottom of the project page:
Deliverable 1: White Paper, submit your white paper as a Word or PDF.
Deliverable 2: Research Dossier, since you have already shared your notebook
with me, you do not need to submit the link again.
Deliverable 3: Screencast, cut and paste the URL to your screencast in the
comment area of the submissions box.
To avoid a point penalty, verify your submission. Do not rely solely on bblearn’s
confirmation that your work submitted. You need to check that your work submitted
correctly. This means you need to go back to the drop box after submitting your work and
1) open your document files, and 2) check that the URL will work by cutting and pasting
what you submitted into a browser.
