This document provides a schedule and assignments for Project 4 of the ENGL 313 Business Writing course over 4 weeks (Weeks 10-13). It includes due dates for brainstorming crisis communication ideas, drafting a white paper on a crisis event, peer reviewing drafts, analyzing an apology video, recording a screencast, and submitting all project deliverables which are the white paper, Evernote notebook, screencast URL, and ensuring all submissions are verified. The final project is due by April 14th.

1. ENGL 313 Business Writing Page 1 of 3
PROJECT 4 SCHEDULE Weeks 10-13
Crisis Communication
All work is due by 11:59 PM on the day/date indicated in this schedule.
Due Date Complete the Following
SPRING RECESS: Monday 3/11 - Friday 3/15
Week 10
Monday 3/18
1. Read:
• Assignment Sheet
• Slidedocs 1, 2, and 3
• Business Communication Essentials Chapter 3, pp.
63-81
2. Choose platform for and create your research dossier
notebook.
3. NOTEBOOK URL DUE: Go to the project 4 page Share
Link forum and follow the directions.
4. Since you have already created a screencast, you will
not need to do a test recording unless you chose a
new screencasting tool.
Tuesday 3/19 1. Brainstorm Ideas Due: Go to the forum and follow the
directions.
Wednesday 3/20 Go to the Brainstorm Ideas Forum and follow the directions
to respond to peers’ ideas.

2. ENGL 313 Business Writing Page 2 of 3
Week 10, cont.
Friday 3/21
1. Read Chapter 10, pp. 250-267 and Chapter 11, pp. 281-
299
2. Read scholarly articles and choose a frame (organizing
method) for the analysis.
3. Begin collecting source data into notes with analysis
comments in your research dossier notebook.
Remember to collect citation information.
Due Date Complete the Following
Week 11
Monday 3/25 Finish collecting source data and coding public
comments this week.
Draft the white paper this week.
Sunday 3/31
Peer Review: White Paper Due. Go to the Review Forum
and follow the directions to post your white paper draft.
Week 12
Tuesday 4/1
1. Read Chapter 5, pp. 113-127
2. Go to the Peer Review Forum and follow the directions to
respond to a peer’s draft.
Sunday 4/7 1. Choose an apology video to analyze. It does not have
to be related to your crisis event.
2. Read: How to Read Body Language
3. Study: slidedoc 4
4. Watch TedTalk Videos.
5. Write script for Screencast and practice it.
6. Peer Review: Screencast Due. Go to the Peer Review
Forum and follow the directions to post the URL to your
screencast.

3. ENGL 313 Business Writing Page 3 of 3
Due Date Complete the Following
Week 13
Tuesday 4/8 Go to the Peer Review Forum and follow the directions to
respond to a peer’s screencast.
Sunday 4/14
PROJECT 4 DELIVERABLES DUE
1. White Paper, Submit your white paper as a Word or
PDF. If the file is over 1 MB, compress it before
uploading.
2. Evernote Notebook, since you already shared your
notebook with me, you will not need to share it again.
3. Screencast, cut and paste the URL to your screencast
in the comment area in bblearn or in a separate
document file.
4. To avoid a point penalty, verify your submission.
Do not rely solely on bblearn’s confirmation that your
work submitted. You need to check that your work
submitted correctly.
This means you need to go back to the drop box after
submitting your work and 1) open your document files,
and 2) check that the URL will work by cutting and
pasting what you submitted into a browser.