An overview of E-Tailing in India.

1. E-Tailing
BY: Aishwarya Pardeshi
Prajwal Poojary

2. What is E-Tailing?
 DEFINITION of 'Electronic Retailing -
E-tailing‘ The sale of goods and
services through the Internet.
Electronic retailing, or e-tailing,
includes business-to-consumer sales.

4. E-Tailing in India
 A survey revealed that, in India, digital
downloads were the most popular form of
consumer ecommerce.
 Music downloads (63 per cent) emerged as
the most popular digital entertainment
purchase.
 The rapid growth of online coupon sites.

5. Top E- Tailers in India
 In Rank Order
 Amazon.in
 Flipkart
 Snapdeal
 Myntra
 Jabong
 Shopclues

6. What The Future Holds
For E-Tailing In India
 It is slated to grow by $13 Billion in this year.
 E-Tail Industry is expected to grow 15x in the
next few years.
 Massive discounts leads to huge losses-
Downside

7.  Fewer than 12 per cent of Indians have credit
or debit cards.
 Companies may develop better logistics and
distribution systems
 Resistance to change by people.

8. Retail Vs. E-Tail
 Shopping-Tactile vs. NonTactile
 Market Scope and Competition
 Inventory and Real Estate Costs
 Fulfillment Costs
 Customer Service Costs and Returned Goods
 CustomerAcquisition and Retention Costs

9. THANK YOU