Talk: E-Iran in perspective Amir-Esmaeil Bozorgzadeh, Managing Partner, Conovi ArabNet Digital Summit 2013, June 24-26, The Atlantis, Palm, Dubai

1. Digital
Iran
Unveiled
@Arabnet,
Dubai
–
June
25th,
2013

2. - An
incubator
of
digital
ventures,
launched
in
June
2012
in
partnership
with
Pars
Online,
the
largest
private
internet
service
provider
in
Iran
(approx.
300K
ADSL
subscribers).
- Two
ventures
since
incepLon:
① Chimigi
–
Iran’s
first
online
research
panel
(over
a
quarter
of
a
million
subscribers)
② Emperatoor
Online
–
massive
mul@player
online
game
Conovi
background
Emperatoor Online
Chimigi homepage

3. Iran’s
digital
ecosystem
79 million population
53% internet
penetration
42 million
internet users
Probably more
accurate in terms of
actual access than
active internet users

4. Internet
users
in
MENA
(million)
-­‐
IWS
Egypt
Iran
Iraq
Saudi Arabia
Yemen
Syria
United Arab Emirates
Jordan
Lebanon
Oman
Kuwait
Qatar
Bahrain
0 5 10 15 20 25 30 35 40 45

5. 205

6. A
rising
Lde
in
innovaLve
events
445 entrepreneurs,
comprising 45 teams

7. 3
telecoms,
but
only
one
with
3G
Only current 3G
operator, not for
long though…
Joint-venture
between South
African MTN
(49-51 split)
1st 2nd
3rd

8. What
about
e-­‐commerce?
No credit cards (except foreign)
Debit Cards = 90%+ (Shetab)
PayPal equivalents on the rise
Mobile solutions in their infancy

9. “At
least
once
a
week”
Iranians…
26% purchase online via shetab
47% access online banking
22% look for deals online
Approx. 20 daily deal
sites have launched in
the past 18 months

10. Online
MMO
games
popular
ARPU is typically USD
$4-5 higher than
regional counterparts

11. Online
adverLsing
11,000 websites,
1,500 advertisers,
9 million unique
visitors per month

12. VPN is required
for each one
except Google+
and Cloob (local)
Social Media in Iran
– 2,300 sample

13. Iran is the
world’s largest
blogosphere
relative to its
population

15. One of Yahoo’s
leading markets
Web usage in Iran
– 800 sample

16. Digital Iran 2.0 –
750 sample

17. Certainly skewed but still
very indicative of the
internet population in Iran

18. Approx. 90% visit
foreign websites even
though they prefer
Farsi to English.
-Pars Online fact

20. Mobile and
communications
sanctions have
been lifted

21. “Officially” left Iran
summer 2012

22. Send
me
an
email
if
you
want
this
presentaLon
and/or
the
data
sets
for
the
syndicated
surveys
amir@conovi.com
www.conovi.com
to
view
the
full
infographics
Also check out the
OFAC update
“Internet Freedom”
March 20th, 2012