131112_International Finance Corporation Workshop Spirethoughts on E-Commerce Market_Trends & Figures

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131112_International Finance Corporation Workshop Spirethoughts on E-Commerce Market_Trends & Figures

  1. 1. Spirethoughts: E-commerce Market Trend & Figures Prepared for: International Finance Corporation Retail Banking & Payment Products for Tomorrow Jakarta, Indonesia Date: 12 November 2013 1
  2. 2. Today’s Agenda Overview of Global E-Commerce Market Zooming in: Indonesia’s E-Commerce Market What’s next for Indonesia? 2
  3. 3. Overview of Global e-commerce Market Asia Pacific region is emerging as the king of e-commerce B2C E-Commerce Sales Worldwide 2012 30.3% 35.8% 2012 24.5% 3.9% 3.6%2.0% 31.8% 23.9% 4.0% 3.8% 2.2% 34.7% 22.6% 4.0% 3.9% 2.3% US$ 1.04T 34.4% 2013 (F) 2013 (F) US$ 1.23T 2014 (F) 32.5% 2014(F) US$ North America 1.45T Asia Pacific Western Europe Central & Eastern Europe Latin America Middle East & Africa China leads the growth of E-commerce in Asia Pacific region along with Japan, South Korea and Australia. 73.3 Mio active digital buyers B2C Ecommerce Sales In Asia-Pacific (US$ Billions) B2C Ecommerce Sales In Asia-Pacific (US$ Billions) 13.2% 219.8 Mio active digital buyers 181.62 13.2% 94.1% -7.2% 118.59 10.5% 23.3 Mio active digital buyers China Source: eMarketer (2013) Japan 6.1% 6.9% 26.77 Australia 2011 6% 18.52 South Korea 2012 2013 (F) 40% 35% 16.32 India 95% 74% 0.75 Indonesia 3
  4. 4. Zooming in: Indonesia’s E-Commerce Market Fast Facts - Telecommunication and Economical Situation Indonesia Outlook Telecommunication & Economical Population 245 Mio (estimated) Internet User Proportion of Internet User By Age * GDP Per Capita US$ 4,700 > 56 Mio Active Users Internet Penetration Mobile Subscribers Mid-level Population > 320 Mio Subscribers 23% Proportion Internet User By Gender * > 140 Mio (By 2012) • Indonesia’s statistics data as of 2012 • Source: Spire’s Internal Data and Analysis conducted in February 2012 4
  5. 5. Zooming in: Indonesia’s E-Commerce Market E-commerce Category & Market Size of Indonesia E-Commerce E-COMMERCE category in Indonesia: E-marketplace/ B2B Exchanges Online Retail Shop Market Place Indonesia E-Commerce Market Share (US$ Mio) 2,536 1,565 Daily Deal Service Classified Ads Indonesia E-Commerce Proportion (US$ Mio) 63.15% 2014 9.87% (F) 2011 2012 2013 (F) 25.74% 61.87% 2012 11.11% 2013 10.65% (F) 873 Social Network / Forum 27.48% 60.24% B2B 29.89% C2C B2C C2C e-commerce is predicted to be the most popular type of e-commerce in Indonesia in the coming years. C2C sites provides complete categories of goods that can be sold. Source: Spire's internal data and analysis, and other secondary sources 5
  6. 6. What’s Next for Indonesia? New Players in the market Smartphone & Tablet Era Regulation for e-Commerce Exponential Growth of Digital Buyers 6
  7. 7. PT Spire Indonesia Tel: (62 21) 5794 5800 Fax: (62 21) 5894 5808 Wisma 46 Kota BNI, 25th Floor, Unit 07-09 Jalan Jendral Sudirman Kav. 1 Jakarta, Indonesia id.info@spireresearch.com www.spireresearch.com 7

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