E-commerce in India is growing rapidly. The total population of India is over 1.2 billion people, with 243 million internet users in 2014 and 213 million mobile internet users in 2015. More than 7.6 million people regularly visit deals and discounts websites, showing Indians' growing interest in online shopping. The overall e-commerce market in India is expected to reach $24 billion by 2015 and $100 billion within 5 years, up from its current value of $17 billion. Major e-commerce sectors include apparel, consumer electronics, books, beauty products, and home goods. While e-commerce provides more choices for consumers, it also faces challenges such as lack of awareness, online security issues, complex tax structures, and