E commerce biz_o2o
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HungThis document discusses the opportunity for combining online and offline commerce (O2O) in Vietnam. It notes that the percentage of online shopping is growing year over year. A new business model called O2O can deliver an "end to end" shopping experience by combining a company's online and offline store ecosystems. O2O provides benefits like allowing customers to research products online and purchase in-store or vice versa, buy online and pick up in store, or return online orders in-store. It also discusses using mobile devices and in-store touchscreens to facilitate the online ordering process. The document concludes by mentioning a profit and loss analysis and definitions that will be used in an O2O business plan.
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Innovation Management Frameworks: Your Guide to Creativity & Innovation
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[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
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To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentationsCreative Web Design Company in Singapore
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
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E commerce biz_o2o
- 1. eCommerce BIZ Copyright 2016 @present by Vu Tien Hung, PMP
- 2. Shopping behavior of Online users
- 3. The current fact at Vietnam – O2O opportunity ! 2014 2015 2016 5,87 % 6,53 % Need to have solution to combine Boths (Online-Offline) for Increasing Business efficiency
- 4. “Em của ngày hôm qua”- Old Business Model Online and Offline separately
- 5. “Anh của ngày hôm nay”- New Business Model O2O - Combination Online & Offline to deliver “End to End” service to Consumer
- 6. “Anh của ngày hôm nay”- New Business Model O2O - Use Store ecosystem & Online to deliver “End to End” service to Consumer
- 7. Make it happens soon to build Strong Business ! Reference Platform to combine O2O
- 8. O2O : Key Benefits • Increase Sales profits and Brand’s Value • Allow customer: Research a product online before buying in-store • Allow customer: Research a product in-store before buying online • Allow customer: Buy online and get item delivered to home, faster ! • Allow customer: Buy online and pick up the item in-store, more convenience ! • Allow customer: Return a product ordered online (if there is problem), more confident ! • Use the Mobile Devices to Scan QR Codes at anywhere for more information about products, promotions to complete Online Order, more Easier & effective ! • Use Touch Screen in Store to complete Online Order by themselves, more enjoy !
- 10. Definiation & Assumption Some definitions used in the calculation for BIZ Plan -Payback Period: the time it will take to break even on investment -Break Even Point (BEP) is usually either the number of units that have to sell or the dollar amount of sales required to cover the costs -OPEX: Operartional expenses -CVP: Cost-Volume-Profit -NIBT: Net Income Before Taxes