Frazer Scott
@chewieroar
Steam, water,
mechanical
production
equipment
Division of labor,
electricity, mass
production
Electronics,
IT, automated
production
Blurring the
physical and
the digital
divide
1784 1870 1969 2016
AnalyticsData Cloud
AnalyticsData Cloud
Digital Transformation
Engage your
customers
Empower your
employees
Optimize your
operations
Transform your
products
Engage your
customers
Engage your
customers
• Harness data for a complete customer view
• Draw actionable insights
• Deliver personalized, differentiated experiences
Engage your
customers
Engage your
customers
TELSTRA
Engage your
customers
Empower your
employees
• Protect your organization, data and people
• Create a productive workplace to embrace diverse
workstyles, anywhere
• Provide insights to drive faster, better decisions
Engage your
customers
Empower your
employees
RYMAN HEALTHCARE
Engage your
customers
Optimize your
operations
• Accelerate the responsiveness of your business
• Improve service levels and reduce costs
• Anticipate the future with intelligent processes
Engage your
customers
Optimize your
operations
Engage your
customers
Transform your
products
• Utilize data to shift from hindsight to foresight
• Disrupt with new business models, products & services
• Differentiate & capture new revenue opportunities
Empower your
employees
Engage your
customers
Optimize your
operations
Transform your
products
Empower your
employees
Engage your
customers
Optimize your
operations
Transform your
products
Engage your
customers
Empower your
employees
Optimize your
operations
Transform your
products
YOU + MICROSOFT
• One platform fueling
experiences across devices
• Advanced analytics to
understand customers,
predict behavior, and
personalize engagement
• New, natural ways of
interacting with customers
across computing channels
or “canvases”
• Innovations across hardware,
natural user interaction and
intelligent agents
• Protect your organization,
data and people
• Create a productive
workplace to embrace
diverse workstyles
• Provide insights to drive
faster, better decisions
• Enable your people to get
things done anywhere
• Real-time operations enabled
by connecting field equipment
and other business assets
• Adaptability to events
with integrated CRM and
operations workflows
• Continuous learning and
predictive analytics for
intelligent service
improvements
• Improve operations and
drive down costs by moving
processes from analog
to digital
• Preconfigured solutions for core
IoT scenarios that help uncover
new business models and
revenue streams
• Cognitive understanding that
makes apps “smarter,” such as
facial and vision recognition,
speech and language
understanding, learning, and
emotional perception
• Intelligent agents to interact
wherever users are
communicating
• Devices that allow you to visualize
and interact with your company
and customer data in new ways
TRUSTWORTHY
FLEXIBLE INTEGRATED
THANK YOU.
Dynamics Day 2016 keynote: Microsoft product strategy

Dynamics Day 2016 keynote: Microsoft product strategy