1. Monday, May 30, 2011

2. Introduction to:
DVERS & SOCIAL NETWORKING
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3. Social Network?
• A social network is a social structure made up of individuals (or
organizations) called "nodes", which are tied (connected) by one or
more specific types of interdependency, such as friendship, kinship,
common interest, financial exchange, dislike, sexual relationships, or
relationships of beliefs, knowledge or prestige.
Source: h*p://www.wikipedia.org
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4. Social Impact
• Web based social networking services make it possible to connect
people who share interests and activities across political, economic,
and geographic borders. Through e-mail and instant messaging, online
communities are created where a gift economy and reciprocal
altruism are encouraged through cooperation. Information is
particularly suited to gift economy, as information is a non-rival
good and can be gifted at practically no cost.
Source: h*p://www.wikipedia.org
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5. Existing Social Networking
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6. What Dvers is?
• Dvers is ( Web based ) social network, but not just ordinary social
network! This is the “Next generation” of social network.
• About the logo? Yes it is “Gatot Kaca”, Dvers is 100% made in
INDONESIA and we proud of it.
• Dvers is a part of PT. RIVA GAUTAMA GLOBAL TELEKOMUNIKASI.
• Dvers will be available in 20+ language.
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7. What we can do with Dvers?
• Dvers is a social networking with the intention of giving user to post
anything, TV, VOIP, share status, comments, information, photos, and
share it to your network.
• Dvers will provide a more personalized experience to users more
than what is provided by competitors.
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8. What we can do with Dvers? (cont.)
• Dvers was also place for nightlife scene information, art /
photography, gadget, movie ,travel destination, download and
shopping, exploring greatest choice of fashion, food, electronic,
anywhere on the net and combining the strengths of a wide range of
retailers, in different sectors, and putting them together in one place.
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9. What we can do with Dvers? (cont.)
• By doing so, Dvers provides an amazing online platform for
consumers, enabling multiple browsing options, an integrated
shopping basket and checkout and creating an experience that would
otherwise be out of reach for individual stores.
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10. Vision
• Become a new generation of social media that is widely known and
respected, which will provide new experiences.
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11. Mission
• Provide the infrastructure more quickly and efficiently to provide a
better browsing experience for users.
• Provide useful services for users without the hassle of moving to
another web site.
• Using the latest technology as part of a new generation of social
networking.
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12. Dvers as a Next Generation of Social Networking
• Dvers is more powerful than
existing social networking.
• Dvers is one stop solution for
your social interaction, storage,
communication, business and
career.
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13. Project Roadmap ( January 2011 – June 2011 )
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14. Project Roadmap ( July 2011 – December 2011 )
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15. Project Roadmap ( January 2012 – June 2012 )
Nb: January 2012 (TBA) – Official launch for Dvers
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16. How much Dvers member?
“20.000” ( and counting )
30,22% members accessing Dvers every single day
( up to 27th of May 2011 )
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17. People visiting Dvers every single day
Nb: 4922 people visiting Dvers in 27th of May 2011 ( Source: Piwik web analytical )
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18. Business Model:
EXISTING SOCIAL NETWORKING
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19. Business Model
• Social networks operate under an autonomous business model, in
which a social network's members serve dual roles as both the
suppliers and the consumers of content. This is in contrast to a
traditional business model, where the suppliers and consumers are
distinct agents. Revenue is typically gained in the autonomous
business model via advertisements, but subscription-based revenue is
possible when membership and content levels are sufficiently high.
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20. Way to get “MONEY”
• Based on well known social
networking they are getting
revenue from advertising and
membership.
• It is amazing? No, it is not! We think
it is still far away from amazing,
there is a lot opportunities ahead.
Source: h*p://www.bloomberg.org
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21. How they can Survive?
• There is plenty of digital social networking out there, but they still
survive, how?
– Offering unique feature as a competitive advantage.
– Thanks to the power of internet, there is no longer geographic boundaries.
– Every year internet users keep growing, especially in ASIA.
– Opportunity is still open widely.
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22. Opportunity & Obstacles:
DVERS WAY
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23. Dvers is just for Fun?
• Dvers offering so much fun for users, on the other hand our goal is to
generate revenue.
“… members serve dual roles as both the
suppliers and the consumers of content…”
Source: h*p://www.wikipedia.org
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24. The way we will getting Revenue?
• Advertising ( 55% )
• Job Portal ( 10% )
• Market Place ( 20% )
• Games ( 10%)
• Communication ( 5%)
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25. Opportunity
Source: Data are taken from Facebook API
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26. Our Target ( after official launch )
• 2,000,000 member in 1st year.
• 10,000,000 member in 2 nd year.
• USD 250.000 gross revenue in 1st year.
• USD 500.000 gross revenue in 2 nd year.
Nb: revenue calculaJon only from adverJsing
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27. “The Target” is “FACT” or “FAKE”?
• 0.2% Our target users of social media in
the 1st year and 2% in 2nd year.
• 0.013% Our target of gross revenues in the
1st year and 0.026%in 2nd year.
Nb: revenue calculaJon only from adverJsing
Source: h*p://www.pcmag.com
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28. Obstacle
• Dvers are currently in beta version, in 8 months we have reached
70% of total project and face multiple obstacles :
– Limited human resource. we only have 4 people who are currently
working to develop Dvers.
– Limited funding. current funds available for infrastructure, marketing, and
operations in critical condition. We have spent USD 300.000 to setup Dvers.
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29. We need Solution
• We need investment :
– Getting additional human resources in order to speed up the process of
project completion.
– Performing marketing activities to reach wider community.
– Meet the infrastructure needs for the next three years.
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30. Investment Projection
• Office Setup : USD 20,000
• IT Equipment : USD 10,000
• Development : USD 50,000
• Marketing : USD 20,000
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31. Return of Investment
• ROI target: 1 year
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32. The End
Rangga Bima
Email: Rangga@dvers.com
Cell: ( +62 ) 897-8521212
h*p://www.dvers.com
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