The document presents an action plan for improving the promenade area in downtown Redding through streetscape design. It includes illustrations and descriptions of design considerations and elements for different street types including the promenade, alleys, paseos, mixed use streets, commercial thoroughfares. Elements discussed include improving pedestrian safety, traffic calming, increasing pedestrian spaces, and integrating stormwater management through landscapes strategies like bio-retention and permeable paving. The goal is to create a vibrant downtown that balances different transportation modes and land uses.

4. PROMENADE ACTION PLAN
I L L U S T R AT I V E M A S T E R P L A N
20 40 80
NORTH
FUTURE
PARKING
GARAGE
FUTURE
PARKING
GARAGE
EXISTING
SHASTA
COLLEGE
EXISTING
RESTAURANTS
AND RETAIL
FUTURE
DEVELOPMENT
FUTURE
DEVELOPMENT
OR OPEN SPACE
CALIFORNIA STREET
MARKET STREET
PINE STREET
MARKET-PINE ALLEY
MARKET-CALIFORNIA ALLEY
TEHAMASTREET
BUTTESTREET
YUBASTREET
PLACERSTREET
FUTURE
DEVELOPMENT
FUTURE PARKING
GARAGE ALTERNATIVE
LOCATION
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5. PROMENADE ACTION PLAN
P R O M E N A D E
The central core of downtown Redding
will put the priority on business access
and pedestrian safety for a great
downtown environment. The existing 80’
ROW along a porion of Market Street
(needs to be acquired) though the
mall allows generous sidewalk widths
to promote a mix of uses and a high
level of pedestrian amenities to promote
high levels of activity throughout the
day. Opening the streets through the
mall will allow for increased visibility
and access to businesses for economic
development.
DESIGN CONSIDERATIONS
• High levels of pedestrian activity
should yield priority to the pedestrian,
not the vehicle.
• Sidewalks as plazas are part of the
public realm.
• Access and visibility to businesses.
• High turnover for parking spaces
along street to promote business
turnover.
• Minimal drive access points on
sidewalk – promote alley access in
rear of building.
BIRDS EYE VIEW OF THE SITE
VIEW A: INTERSECTION ENLARGEMENT FROM SOUTH WEST CORNER
RAISED INTERSECTION CROSS-SECTION
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5
PROMENADE
TYPICAL SITE
PLAN
STREETSCAPE KEYMAP
5 10 20
M
ARKET
STREET
YUBA STREET
BUTTE STREET
TEHAMA STREET
PINE STREET
CALIFORNIASTREET
N
O
RTH
BUTTE STREET
MARKETSTREET
RESTAURANTS
AND
RETAIL
PARKLET
POTENTIAL
RAIN GARDENS
CROSSWALK AND INTERSECTION
RAISED TO SIDEWALK GRADE
ORIGINAL GRADE OF STREET
PLANTED OR
SCULPTURAL
BOLLARDS
SPECIALTY PAVING
PATTERN
SEAT WALL OR BENCH
MID-BLOCK
PLAZA WITH
SCULPTURAL
SEATING, FOUNTAIN
AND OVERHEAD
LIGHTING
CAFE SEATING
STREET PARK
BIKE RACKS
RAISED
PEDESTRIAN
TABLE
INTERSECTION
RESTAURANTS
AND
RETAIL
RETAIL
MID-BLOCK
CROSSING
A
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6. BUTTE STREET
CALIFORNIASTREET
COLLEGE
VIEW A: LOOKING DOWN MARKET-CALIFORNIA ALLEY
MATERIALS IMAGES
STREETSCAPE KEYMAP
PROMENADE ACTION PLAN
A L L E Y S
Alleys are typically narrow streets
that carry a low number of vehicles
to access adjacent properties. In
Redding, the alleys along the
promenade have the best access to
the parking garage and become the
pathway for the arrival of visitors to the
downtown and have taken on the ‘front
door’ feel for businesses along the west
side of the promenade. The role of the
alley will change and the front door
for businesses shifts to Market Street.
Therefore alleys should be designed
to accommodate pedestrians and
low-volume vehicular traffic needing
to access businesses through traffic
calming and flexible uses to create
usable public space as well as vehicular
access.
DESIGN CONSIDERATIONS
• Flexible uses for transit, vehicular
and delivery functions and pedestrian
access.
• Different uses and activities at times
of day.
• Lower vehicular speeds and volumes.
• Narrow ROW.
PA S E O S
Paseos are pedestrian only rights
of way that connect two streets and
designed with the pedestrian as a
priority. These become interesting and
dynamic spaces that can be tailored
to a specific context and allow for a
variety of pedestrian uses. The spaces
between buildings along Market Street
connecting to the alleys,California and
Pine Streets create an opportunity for
increased pedestrian connections and
dynamic flexible use spaces.
DESIGN CONSIDERATIONS
• Flexible uses for pedestrians.
• Movement through and activity within
the space
• Visibility into and out of space
STREETSCAPE KEYMAP
5 10 20
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2
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1
2
3
ALLEY
ACCESS
BOLLARDS
PERMEABLE
LANDSCAPE EDGES
SHARED SPACE
SPECIALTY
PAVING
FLEXIBLE
USE SPACE
BENCHES, TRASH
AND LIGHTING
CAFE
SEATING
PERMEABLE
VEHICULAR
PAVING
RAISED
CURB
RAMPS
FUTURE
DEVELOPMENT
BUILDING
WITH GROUND FLOOR
RETAIL
ALTERNATE
FUTURE PARKING
GARAGE
ENTRY
A
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7. HUMAN COMFORT
INTERSECTION SAFETY
A. Crosswalks and Signals
• High Visibility
• Specialty Paving
• Pedestrian Tables
• Flashing Lights for Peds
• Signal timing (Head Starts, Ped Activated)
B. Corner Enhancements
• Bulb outs and corner islands
• Narrow Radii
• Paving and Bollards
C. Mid-Block Crossings
D. Curb Ramps and Raised Cross Walks
TRAFFIC CALMING
E. Bulb Outs
F. Limited and signed drive access
G. Street pavement narrowing
H. Chicanes
PEDESTRIAN ACTION PLAN
DESIGN
ELEMENTS FOR
PEDESTRIANS
Vibrant downtowns are places that
accommodate different types of users
and different times of day. Streets
are the visible places of the city
that not only allow for cars to pass
through, but provide a place to shop,
dine, play and meet. Streets must
be safe, sustainable, multi-modal
and economically viable as well as
accommodate through-traffic and
parking.
DESIGN CONSIDERATIONS
• Well designed streets attract more
businesses which creates the street
as a great public space.
• Streets need to be safe and designed
to accommodate a variety of activities
including walking, biking, sitting,
parking, driving, shopping and
working.
• Streetscapes will evolve over time are
design features are implemented and
businesses turnover.
• Intersections are shared spaces that
need to be safe for all users and
should consider size and spacing,
signal timing and designate perceived
zones for cars, bikes and peds.
Park Once Strategies encourage
walking through the strategic
placement of parking so that most
visitors are within a comfortable
walking distance of their destinations.
PEDESTRIAN SPACES
I. Parklets
J. Plazas
K. Café Seating
L. Shared streets
image from nacto.org
M. Shade
N. Perceived Safety - Pedestrian Lighting and Visibility
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A
B
I
K
J M
M N
L
C
E
F
G
H
D
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8. VIEW LOOKING EAST ON BUTTE
VIEW A: LOOKING NORTH ON CALIFORNIA AT FUTURE PARKING GARAGE
PINESTREET
YUBA STREETMID-BLOCK
ALLEY CROSSING
PLANTED BULB OUTS
AND RAIN GARDENS
FUTURE DEVELOPMENT
EXISTING RETAIL/OFFICE
KIOSK
PEDESTRIAN ACTION PLAN
5 10 20
STREETSCAPE KEYMAP
M I X E D U S E
S T R E E T
The downtown connector streets pass
through a variety of use types including
office and finacial, civic, residential,
mixed use and the downtown core.
Streetscape improvements needs
to focus on separation and buffering
of vehicular roadways and sidewalk
spaces providing a usable public
realm through landscape and sidewalk
treatments to facilitate a pleasant space
to walk or bike and live or work.
DESIGN CONSIDERATIONS
• Promote comfortable pedestrian and
bike activity.
• Flexibility to balance parking access
and pedestrian zone.
• Access to businesses including truck
loading.
• Multiple drive access cuts to
residential and offices and parking.
• Traffic calming for through traffic from
east to west.
• Visual consistency between mixed
uses to further identify the downtown
plan area.
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HIGH VISIBILITY
CROSSWALKS
CAFE AND RESTAURANT SEATING
BENCHES, TRASH AND
PEDESTRIAN LIGHTS
A
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9. VIEW A: LOOKING NORTH AT CALIFORNIA AND BUTTE INTERSECTION
PEDESTRIAN ACTION PLAN
STREETSCAPE KEYMAP
COMMERCIAL
THOROUGHFARES
Commercial streets that move higher
volumes of traffic across town in a variety
of travel modes (cars, bus, bikes and
walking) should be comfortable for all
forms of transportation. These streets
have successful retail, business and
residential potential but also include
increased drive access points and more
conflict potential between bikes and
pedestrians. California, Pine and East
Street feature one way traffic with a mix
of uses and higher traffic speeds that
would benefit from enhancements in the
pedestrian zone and streetscape element
that promote safety at points of conflict.
DESIGN CONSIDERATIONS
• High levels of pedestrian activity should
address safe pedestrian zone and
facilitate safe intersections.
• Balance parking access and pedestrian
zone amenities.
• Access to and visibility to businesses.
• Buffer Existing Parallel parking along
roadway to the pedestrian zone.
• Signage and wayfinding locations.
• Patterns and repetition of design
elements.
• Traffic Calming elements along one-way
streets with potentially higher speeds.
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7
5 10 20
FUTURE
DEVELOPMENT
WITH RETAIL
FRONTAGE
ALTERNATIVE
FUTURE
PARKING
GARAGE
LOCATION
BIKE
RACKS
PLANTED BULB OUT
AND RAIN GARDENS
EXISTING
BIKE LANE
SIDEWALK
PARK
PLAZA
BENCHES, TRASH AND
PEDESTRIAN LIGHTS
LANDSCAPE
BUFFER
ALONG
ROADWAY
FUTURE
RETAIL
CAFE SEATING
ART, KIOSK OR
WAYFINDING SIGNAGE
HIGH VISIBILITY
CROSSWALKS
BUTTE STREET
EXISTING
RETAIL
EXISTING
RETAIL/
OFFICE
CALIFORNIASTREET
A
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26. PERMEABLE PAVING
• An alternative to standard paving that reduces
stromwater runoff by increasing infiltration into
the ground.
• Water is temporarily stored in rock base before
being absorbed into the soil or discarded though
subdrains.
CHANNELS AND RUNNELS
• Concrete or stone lined paths to convey water
to that reduce the need for buried storm drains
or allow water to reach a desired location for
additional treatments.
Bio- Retention
Bio- Swales
Flow through Planters
Pervious Strips
Permeable Paving
Channels and Runnels
Infiltration and Soakage Trench
Infiltration Boardwalks
Streets Alleys Parking Lots Green Spaces,
Plazas and Parks
BIO-RETENTION
• Combines stormwater runoff with landscaping
area to collect, filter and infiltrate runoff from
roofs, streets and sidewalks to reduce pollutants
and mirror the infiltration techniques of natural
systems.
• Soil traps pollutants and plants uptake
pollutants as water percolates through the
system.
LANDSCAPE STRATEGIES
HARDSCAPE STRATEGIES
INFILTRATION AND SOAKAGE TRENCH
• Infiltration trenches are 2-5’ deep subsurface
facilities with sand or course drain rock that allows
on-site stormwwater detention by collecting and
recharging stormwater to the ground.
BIO- SWALES
• A type of bio-retention, swales are vegetated,
shallow depressions that capture, treat and
infiltrate stormwater to improve water quality
through removal of sediments and reducing
runoff volumes.
• Typically, bio-swales include a subsurface
infiltration trench below amended soil.
• Can be incorporated in bulb outs, medians and
streetscape planting in collaboration with traffic
calming
FLOW THROUGH PLANTERS
• A type of bio- retention, hard edged planters
that allow water to infiltrate into an under drain
system for reuse.
• Highly adaptable and ideal in high-density urban
settings.
INFILTRATION BOARDWALKS
• Segments of the sidewalks can be constructed
with boardwalks to provide pedestrian
throughways over planted drainage rock or
amended soils in a trench that allow stormwater
to pass beneath the walking surface.
PERVIOUS STRIPS
• A type of bio-retnetion, long linear planters that
capture and slow runoff.
• Are not as effective as bioswales and can
mitigate runoff but not treat the full capacity of a
stormwater event.
MATRIX OF USES
= Recommended Location
GREEN STREETS ACTION PLAN
STORMWATER
MANAGEMENT
STRATEGIES
In urban settings where building roofs,
street paving sidewalks and parking
lots prevent water from absorbing
into the ground, rainfall collects into
pipes gathering chemicals, oils and
other by-products of urban life which
accumulates in our rivers, lakes
and streams and keeps water from
recharging groundwater aquafers.
During large storm events, run off
contributes to flooding, erosion and
sewer surcharges. Stormwater
management tools provide broad range
of opportunities to apply to a range
of street types to make streets more
aesthetically pleasing and provide
ecological benefits to counteract the
impacts of urban development on the
local ecosystem.
DESIGN CONSIDERATIONS
• Improve water quality through removal
of sediments.
• Slow the movement of water from
storm events by holding it on-site for
longer duration of time.
• Increase pervious surfaces to
minimize runoff volumes.
• Increased value to traditional
infrastructure to minimize pipe sizing
and reduction of impact to wastewater
treatment and re-purposeing of
greywater, and increased visual
aesthetic of landscape areas.
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