Dm Air France Case
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Air France was formed in 1933 through the merger of five French airlines. As of 2007, Air France served 185 destinations in 83 countries with a fleet of 383 aircraft operating out of its Paris-Charles de Gaulle hub. In 2004, Air France and KLM joined forces to create the Air France-KLM group, which employed over 150,000 people and carried the most scheduled international passengers to 225 destinations in 109 countries.
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The dabbawala system began in 1885 in Mumbai when a banker hired a man to deliver his packed lunch daily from home to his office. It originated to deliver homemade Indian food to workers who disliked British company food. Now it serves businessmen. The system has over 5000 dabbawalas who reliably deliver meals using Mumbai's extensive suburban rail network. It operates through a decentralized cooperative structure and has received international recognition for its efficient operations and time management.
Cj industries supply chain management
This document analyzes two alternatives for CJI Industries to produce bilge pumps for a customer: purchasing from their current supplier Caolinn Pumps or making them in-house. The options are compared based on initial investment costs, ongoing costs over 5 years, and risks. Combining the alternatives is also considered but has disadvantages like potential changes in quality or delays. The document concludes CJI needs to assure its contract since their supplier Caolinn may not be able to meet increased future demand due to additional costs or inability to deliver batches on time.
Starbucks International economics
The document discusses Starbucks' internationalization strategies over time. It analyzes the relationship between the pace, rhythm, and scope of Starbucks' international expansion and its financial performance in different years. It also examines the motives behind Starbucks' decision to expand abroad such as reaching saturation in the US market and pursuing high growth opportunities in new markets. The document further discusses debates around whether Starbucks grew too aggressively internationally and recommends strategies for its future internationalization.
Doha round International economics
The document summarizes key aspects of the Doha Development Round of trade negotiations under the World Trade Organization (WTO). It provides background on the WTO and objectives of the Doha Round in promoting further trade liberalization. Key issues discussed included agricultural subsidies and access, intellectual property rules, and special treatment for developing countries. The summary discusses both benefits and disadvantages of the negotiations for India.
Blog management
1. The document lists the names and scores of 5 students: Aravind Uppala - 122, Dasari Pradeep - 126, Parmod - 133, Sangam Lalsivaraju - 138, Rajesh - 151.
2. It shows the results of a survey of D.M students' views on blogging, with around 85% having certain views and 15% having other views.
3. The 15% saw benefits of blogging in improving writing skills and using negative feedback to improve, and said blogging is different from but still useful for professional life.
Cip presentation , summer internship at Homestead infrastructure pvt ltd
The document summarizes market research conducted for Homestead, a London-based real estate company, on the Indian real estate market. Key findings include: 1) The Indian real estate market is currently slowing down; 2) Luxury in real estate is now defined by having abundant space rather than just brand or specifications; 3) Real estate brokers prefer projects in the pre-launch stage rather than ongoing projects and conventional business development over digital. The recommendations suggest Homestead focus on digital marketing, newsletters, and promoting the builder to generate leads. The student learned interpersonal, prioritization, and corporate culture skills through conducting the primary and secondary research.
Project on Big bazaar consumer behaviour
This document presents a movie project by Group 6 on the topic of consumer innovativeness and predisposition to buy new products. It discusses 4 components of consumer predisposition: stimulation need, novelty seeking, independence toward others' opinions, and need for uniqueness. It notes that limited problem solving applies to low involvement product categories, variety seeking consumers, and impulse buying. The document also identifies challenges faced by the team, consumers, and sellers in super markets and kiryana stores, such as not being able to capture all consumer segments, lack of individual attention, travel expenses, limited selection, and hygienic issues.
Ethnocentrism consumer behaviour
This document discusses the concepts of ethnocentrism and polycentrism in consumer behavior. It explains that ethnocentric individuals view their own group as superior and are more likely to purchase domestic products. Consumer ethnocentrism gives people a sense of identity and influences what purchases are acceptable. In contrast, polycentric consumers evaluate products based on their merits rather than country of origin. The document also notes that patriotism is a major motive for consumer ethnocentrism in some countries like Turkey and the US. However, India seems to be shifting from ethnocentrism to polycentrism among consumers.
Brand prism of Whats app
This document presents a brand prism analysis of WhatsApp. It analyzes WhatsApp's physique, personality, culture, reflected user, self-image, and relationships. WhatsApp's physique includes its chat logo signifying messaging and name signifying knowing the latest news in real time. Its personality is innovative and provides an alternative to SMS that extends users' selves for comfort. WhatsApp's culture is innovative, expressive, and focuses on building users' networks.
Human resources at ernst&young
Ernst & Young (E&Y) is a global professional services firm headquartered in London, United Kingdom with over 167,000 employees working across 700 offices in 140 countries. In India, E&Y has over 4,500 employees working in various offices. The document discusses E&Y's integrated HR transformation framework, including their approaches to staffing, recruitment, training, performance management and developing a high-performance culture.
Mergers & acquisitions pharma industry
The document discusses mergers and acquisitions (M&A) in the pharmaceutical industry. It outlines problems faced by Indian pharmaceutical companies like pricing controls and fragmented markets. It also discusses trends in M&A activity, with multinational companies acquiring Indian firms for access to generic drugs and manufacturing. Reasons for M&A include expanding into new markets, cutting costs, and gaining access to biologics with longer commercial lifespans. The document also lists other inorganic growth strategies used in the industry like strategic alliances, outsourcing, and co-marketing agreements.
Starbucks' strategy
Starbucks' strategy focuses on its dominant position in the specialty coffee market through its extensive global store network. However, it faces high competition from thousands of smaller coffee shops and substitutes like tea. Starbucks relies on its core coffee and espresso drinks as cash cows but looks to expand internationally and through new products like instant coffee. Its supply chain carefully sources, samples, roasts, and packages coffee beans to ensure quality in its stores worldwide.
Benchmarking at xerox
Xerox Corporation used benchmarking extensively to improve its business operations and processes in the face of intense competition from Japanese companies in the 1980s. Through benchmarking, Xerox identified factors like higher manufacturing costs, lower quality, and inefficient supplier and inventory management processes compared to competitors. Xerox then implemented changes like reducing the number of suppliers, adopting just-in-time practices, optimizing inventory levels based on usage, and focusing on continuous improvement. As a result, Xerox saw significant benefits such as lower costs, higher customer satisfaction, and improved financial performance. Benchmarking became fully integrated into Xerox's management systems over time.
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永久可查学历认证【微信：A575476】【(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证成绩单Offer】【微信：A575476】（留信学历认证永久存档查询）采用学校原版纸张、特殊工艺完全按照原版一比一制作（包括：隐形水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠，文字图案浮雕，激光镭射，紫外荧光，温感，复印防伪）行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备，十五年致力于帮助留学生解决难题，业务范围有加拿大、英国、澳洲、韩国、美国、新加坡，新西兰等学历材料，包您满意。
【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信：A575476】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信：A575476】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
→ 【关于价格问题（保证一手价格）
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
选择实体注册公司办理，更放心，更安全！我们的承诺：可来公司面谈，可签订合同，会陪同客户一起到教育部认证窗口递交认证材料，客户在教育部官方认证查询网站查询到认证通过结果后付款，不成功不收费！
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Dm Air France Case
- 2. Air France Five French airlines merged to form Air France in 1933. Operating at Paris-Charles de Gaulle hub. By 2007,Air France served 185 destinations in 83 countries and its total fleet size stood at 383 aircraft. In 2004, Air France and Netherlands based KLM joined forces and created the sky team global alliance. The Air France –KLM group employed a work force of 1,50,000,the group carried the most scheduled international passengers, flying to 225 destinations in 109 countries. 2
- 3. E-commerce for travel According to TIA , consumers going online to research and book travel increased 263 % between 1996 and 2005. U.S broadband household connections increased 5million to 41million in between 2000 and 2005. U.S travel online bookings : 2005- 30% of total 2004- 20% of total 2002- 15% of total 3
- 4. Travel Industry Direct web sites: 4 Attractive destinations Real-time information Customer loyalty programs Aggregators : Full travel packages Lowest price searches Meta search sites : Don’t offer transaction services Consolidated results
- 5. Search engine marketing (SEM) SEO Organic improvement Improves the relevance(URL) Makes appear higher on SERP 5 Pay per click or sponsored Bid on keywords Geo targeting Easily measurable Campaign driven
- 6. Media contacts’ challenges Short time Branded vs Unbranded keywords Different services and different audiences 6
- 7. Strategy for Air France across search engine publishers Google : should opt SEO because Google follows cost per click and click through rate. MSN : since MSN follows pay per click approach , its better to go for bidding of keywords Yahoo : Since yahoo follows content matching approach, its better to go for bidding of keywords Kayak : Should opt SEO 7
- 8. How can Campaigns be improved Geo targeting Pay per click ( traceable ) Can change the keywords based on most clicked and can achieve more transactions Should add branded keywords based on consumer behavior (ppc) 8
- 9. Important KPIs Average return on advertisement Probability of booking 9
- 10. How should SEM campaigns be structured? 10 Metasearch companies consumer behaviors have shifted to economy classes people’s familiarity with traveling has increased The prominence of Metasearch site like Kayak will increase, as people turn to websites that are known for providing low cost options Region campaigns
- 11. 11 GROUP: 9 THANK YOU UPPALA ARAVIND -122 DASARI PRADEEP – 126 PARMOD SINGH - 133 SANGAM LALSIVARAJU -138 RAJESH MISHRA – 151 DEEKSHA SHARDA -159