VOILÀ Hotel Rewards is a global loyalty program for independent hotels with over 250 participating hotels worldwide. It aims to help independent hotels compete with large hotel chains by shifting guests from online travel agencies and travel agents to direct booking channels through a points-based loyalty program. Hotels that join VOILÀ can customize their loyalty program through VOILÀ's turnkey services while maintaining their individuality and operational freedom.
Value Proposition canvas- Customer needs and pains
VOILÀ Hotel Rewards overview
1. Join the World’s Number One
Loyalty Program for Independent Hotels
Stay Independent, Go Global
VOILÀ HOTEL REWARDS is the world’s number one loyalty program for independent hotels. Our points-based
loyalty program spans the globe with more than 250 select hotels and luxury brands worldwide. As a part of
Hospitality Marketing Concepts (HMC), we have over 25 years of experience in hotel loyalty management.
Compete with the Giant Hotel Chains
WHY A LOYALTY PROGRAM?
Loyalty programs have become the #1 deciding factor in choosing a hotel. Travelers
select and pay more for hotels that reward them with points for their business. Without
a loyalty program, independent hotels must rely heavily on OTAs and travel agents whose
commissions cut heavily into their profit margins.
Shift from OTAs to Direct Booking Channels
WHY VOILÀ HOTEL REWARDS?
Reward your loyal guests with points for stays while introducing your brand to the
combined power of an entirely new group of frequent travelers via our ever-growing
network. VOILÀ increases revenue while substantially reducing distribution costs by
shifting guests from OTAs and commissionable travel agent bookings to loyal, repeat
customers of your direct channels. You’ll also benefit from our alliances with major
airlines, retail partners, and local businesses.
Let Us Create Your New Loyalty Program
Maintain your individuality and operational freedom while
gaining all the benefits of a giant chain loyalty program by joining
VOILÀ today. Visit www.voilahotels.com for more information or
www.vhr.com for a complete list of participating hotels.
OPEN THE WORLDOPEN THE WORLD
2. Our Low-Cost, Pay-for-Performance
Model Generates Positive ROI
HOW IT WORKS:
With VOILÀ, you’ll benefit from the proven experience you need and the
attention you deserve, in addition to:
CUSTOMIZABLE, WORLD-CLASS PROGRAM
VOILÀ makes your brand the focus, providing custom-designed program
collateral—from the name to the website to the promo materials—and a
proprietary member database. VOILÀ can even enhance an existing loyalty
program.
FULL TURNKEY APPROACH
VOILÀ offers a 100% turnkey solution with marketing, fulfillment and customer
service, all managed by our team of hotel loyalty experts in key cities around
the world.
PAY-FOR PERFORMANCE MODEL
Our low-cost, “pay-for-performance” model provides low-risk while generating
increased revenue and reduced distribution costs.
PROVEN LOYALTY PLATFORM
Member engagement is immediate via VOILÀ’s time-proven points based
loyalty model and proactive CRM strategies. We interface with all major channel
management tools, making it easy for your hotel staff to use the VOILÀ channel.
TAILORED TRAINING
Our account managers launch the program and provide ongoing training in
addition to e-training tailor-made for every hotel.
INCREASED GROUP BUSINESS
Start competing with larger hotel chains and increasing your group meetings
and event business by awarding meeting planners with points they can use for
future hotel stays.
GREATER ROI
Reduce your commissions paid to OTAs and
travel agents by shifting your repeat guests to
substantially lower-priced direct channels.
FULL-SERVICE MARKETING PARTNER
VOILÀ pays for any bonus points associated with
global marketing campaigns so our partners
receive unlimited participation including email
blasts, promotional offers, world-class social
media campaigns, member surveys and more at
no additional cost.
Peter Gorla
Managing Director
VOILÀ Hotel Rewards
Direct Phone: +1 (949) 260-9538
Email: gorlap@clubhotel.com
LinkedIn: linkedin.com/in/gorla
Our Low-Cost, Pay-for-Performance
Model Generates Positive ROI