In September 2010, I taught a short course on 'Sustaining Independent Filmmaking through the Internet' at Tampere University of Applied Science.
This is lecture 3: Marketing & Distribution.
Here is my answer to question 3 for my evaluation, containing numerous ideas and thoughts as to why I chose specific media institutions who may or may not distribute my media film product. Enjoy!
In September 2010, I taught a short course on 'Sustaining Independent Filmmaking through the Internet' at Tampere University of Applied Science.
This is lecture 3: Marketing & Distribution.
Here is my answer to question 3 for my evaluation, containing numerous ideas and thoughts as to why I chose specific media institutions who may or may not distribute my media film product. Enjoy!
Jane Lien, Amalia Goutaki, Payal Patel
After speaking with local businesses, this team identified an underlying network of “business-neighbors,” where local businesses build relationships through promoting and collaborating one another. The Sweet Trolley is one way MSK can become an engaged neighbor and a part of this network. Through carrying items from local businesses, MSK can provide a virtual and mobile gift shop and recreation service to patients.
Introduction to AI for Nonprofits with Tapp NetworkTechSoup
Dive into the world of AI! Experts Jon Hill and Tareq Monaur will guide you through AI's role in enhancing nonprofit websites and basic marketing strategies, making it easy to understand and apply.
Operation “Blue Star” is the only event in the history of Independent India where the state went into war with its own people. Even after about 40 years it is not clear if it was culmination of states anger over people of the region, a political game of power or start of dictatorial chapter in the democratic setup.
The people of Punjab felt alienated from main stream due to denial of their just demands during a long democratic struggle since independence. As it happen all over the word, it led to militant struggle with great loss of lives of military, police and civilian personnel. Killing of Indira Gandhi and massacre of innocent Sikhs in Delhi and other India cities was also associated with this movement.
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
Unit 8 - Information and Communication Technology (Paper I).pdfThiyagu K
This slides describes the basic concepts of ICT, basics of Email, Emerging Technology and Digital Initiatives in Education. This presentations aligns with the UGC Paper I syllabus.
Instructions for Submissions thorugh G- Classroom.pptxJheel Barad
This presentation provides a briefing on how to upload submissions and documents in Google Classroom. It was prepared as part of an orientation for new Sainik School in-service teacher trainees. As a training officer, my goal is to ensure that you are comfortable and proficient with this essential tool for managing assignments and fostering student engagement.
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdfTechSoup
In this webinar you will learn how your organization can access TechSoup's wide variety of product discount and donation programs. From hardware to software, we'll give you a tour of the tools available to help your nonprofit with productivity, collaboration, financial management, donor tracking, security, and more.
Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
3. What is Synergy?
Synergy: Interconnected marketing and
distribution of media products across a range of
platforms and sectors
4. Tron Legacy
•Tron soundtrack by Daft
Punk released on Hollywood
Records.
•Tronorail ride at Walt Disney
World Florida.
•Disneyland Resort Calfornia,
ElecTRONica dance parties,
including sneak peak of the
film in 3D.
6. Synergy and ‘Toy Story 3’
• Trailers – ‘Up’.
• Digital 3D re-release of ‘Toy Story’ and ‘Toy Story2’ – teaser
trailers for ‘Toy Story 3’.
• Blu Ray/DVD combo release of the films included ‘The Making
of Toy Story 3’ featurette.
• Disney Interactive Studios released ‘Toy Story 3: The Video
Game’ prior to the release of the film.
• ABC’s ‘Dancing With the Stars’ featured a performance from
the film.
• Sneak peeks of the film shown on the Disney Channel.
• Prior to the release the Disney Channel held a ‘Toy Story’ day,
showing the first two films and sneak peeks of the third one.
7. How important is synergy to the
promotion of Disney products?
• As former Walt Disney CEO Michael Eisner put
it, “The Disney Stores promote the consumer
products which promote the [theme] parks
which promote the television shows. The
television shows promote the company.”
• This can also be described as constant media
synergy, wherein everything within a franchise
promotes everything else.
8. Discussion Question- is synergy good or bad for film
audiences? -Where do you stand…?
Synergy means information
about a film can reach a
large amount of people
In attracting large audiences,
synergy brings money into the
film industry to be invested in
more films
Audiences can enjoy finding
out about the film in
different, exciting ways
Synergy wastes huge
amounts of money that
could be spent on the film
itself
Small independent film
companies struggle to
market their films without
such big marketing budgets
Audiences are ‘bombarded’
with mass advertising, which
has the ‘direct effect’ of
influencing them to see films
that might be of poor quality
9. Homework – Due Tuesday
Title: Is Synergy good or bad for film audiences?
• Consider both sides of the argument
• Refer closely to The Walt Disney Company and
Toy Story 3
