The document discusses the influence of mass media on society. It argues that mass media shapes people's thoughts, behaviors, and lifestyles from a young age. Entertainment media essentially functions as a guide for how to live. Magazines in particular influence people's views on topics like attractiveness, masculinity, and gender roles. While magazines may not be the most influential form of media, they still have a strong impact on forming insecurities and defining social norms for many men and women.