Today’s manufacturers must embrace business growth in order to keep up with customer demands, global markets, and their competition. While growing a business can be extremely beneficial, it also brings its fair share of risks and challenges. You will learn: - How to thrive in high growth mode - Practical tips to handle the inevitable challenges of business growth - Why the right technology is vital

1. “Discover Rootstock ERP” Session 3
How Manufacturers Can Survive (& Thrive) in High-Growth Mode
David Bush
Senior Manufacturing Consultant, Rootstock Software

3. “Discover Rootstock ERP” Webinar Series
Date Topic
July 18, 2017 Succeed with Rootstock:
Pro-Tech Replaces Spreadsheets and Old Software with Rootstock
August 15, 2017 Discover Rootstock ERP: Top 5 Inventory Mistakes and How to Avoid Them
September 19, 2017 Discover Rootstock ERP: How Manufacturers Can Survive (& Thrive) in High Growth Mode
October 17, 2017 Discover Rootstock ERP: How to Overcome the Challenges of Manufacturing Customized
Products
November 14, 2017 Discover Rootstock ERP
December 12, 2017 Discover Rootstock ERP

4. Meet Our Speaker
David Bush
Senior Manufacturing Consultant,
Rootstock Software
• 30+ years of manufacturing and MRP/ERP
systems experience
• Previously at General Microcircuits,
Consona Corporation, Relevant Business
Systems, Inc.

5. Today’s Agenda
• How Manufacturers Can Survive (& Thrive) in High-Growth Mode
– 1. What is “hockey stick growth”?
– 2. Top 3 crucial components of exponential revenue growth
– 3. The power of the Rootstock Cloud ERP Solution
– 4. The power of the Salesforce Platform
• Q&A
Let’s jump right in and discuss “Hockey Stick Growth”…

6. What is Hockey Stick Growth?
• Positive Company growth is illustrated by the flat line that goes along the blade of the
hockey stick and then proceeds to the right angle upwards.
• Bobby Martin’s book Hockey Stick Principals: The 4 Key Stages to Entrepreneurial
Success refers to the time period directly before growth as the “blade years”.
• The “blade years” are critical because without crucial components some companies
never reach exponential revenue growth.
• How can you be certain that your company will
hit that right angle and subsequent growth?
• The top 3 crucial components:
– Customer Satisfaction and Loyalty
– Employee Empowerment
– Systems Investment
Let’s discuss the first crucial component for growth…

7. Crucial Component for Growth #1
Customer Satisfaction
Not Rocket Science, but often missed factors include:
– Must keep customers thoroughly delighted; a time intensive task.
– Cloud ERP Solutions provide real time access for sales people to order information and enables
employees to help customers in real time.
– Understanding customer’s pain points, needs, and concerns is key to developing and
maintaining customer satisfaction.
– Cloud based ERP software provides the ability to quickly price products and parts, and true
availability, avoiding the dreaded “quote delay”
These factors lead to Customer Loyalty.

8. Crucial Component for Growth #1 (Cont.)
• Customer Loyalty
– Defined as positive feelings towards a brand or product and dedication to purchase
the same product or service repeatedly now and in the future, regardless of a
competitor’s actions or changes in the environment.
– Cloud based manufacturing inventory control, material planning software and
production control software all assure accuracy and efficiencies which enable a
stellar customer experience.

9. The Value of a Stellar Customer Experience
Think of your last stellar customer experience.
– How did the vendor make you feel?
– How quickly did they resolve your issues?
– But more importantly, did you take to social media or even talk about it at your
next meeting or with your friends and family?
Customer loyalty comes from great experiences and having access to resources that you
can call up in real time. These data resources make all the difference.
Let’s move on to the 2nd crucial component for growth…

10. Crucial Component for Growth #2
• Employee empowerment
– This commitment from management allows employees a certain
degree of anatomy and responsibility for decision making regarding
their specific organizational tasks.
– Example: Allowing a customer service rep to provide a discount to a
large order or waving return shipping charges for an incorrect order.
• With the right ERP system putting the right real time information in the
hands of the employee, they can be more responsive and helpful to the
customer, thus improving the customer experience.
• We will illustrate this concept using Rootstock ERP in a few minutes.
Let’s discuss the 3rd crucial component for growth…

11. Crucial Component for Growth #3
• Systems Investment
– Cloud ERP improves the efficiency of the manufacturing and purchasing process.
– In a recent Industry Week article about customer satisfaction, it states “in
manufacturing one-third of plants report on-time delivery rates of 90% or worse.”
• There is a great opportunity for improvement and chance to capture more customers if
on-time delivery rates can be improved or even fully resolved.
• With production control and inventory software, a company can create a confidence
level of project completion and then build in the metrics for improving delivery rates.
• Accounting and supply chain cloud software provides the resources to avoid the time
dedicated to “fixing incorrect orders” which often hinder exponential growth.
Let’s see how Rootstock handles the 3 crucial component for growth…

12. Rootstock ERP and Crucial Component for Growth #1
Information for Sales that can help Customer Satisfaction and Loyalty
(Summary Review by Item)
Let’s look at how Rootstock handles the 2nd crucial component for growth…

13. Rootstock ERP and Crucial Component for Growth #2
The same object can be used to foster Employee Empowerment
Let’s look at how Rootstock handles the 3rd crucial component for growth…

14. Rootstock ERP is the Crucial Component of Growth factor #3
The information you need is presented how you need to see it to support the
growth of your company.
Let’s explore the power of the Salesforce Platform…

15. The Power of the Salesforce Platform
• Rootstock ERP is built on the Salesforce platform, providing key advantages:
– Security and Reliability:
• The Salesforce enterprise cloud platform has Industry-leading security and offers
robust, out-of-the-box security controls
• Upgrades are easy, reliable and don’t disrupt business processes
– Scalability
• One of the great advantages of cloud-based ERP solutions is the capacity to scale
to the largest of teams. The architecture behind Salesforce is designed to handle
millions of users and scales as quickly as firms require.
• Easily grows with your company – adding additional users and modules takes
hours…not weeks or months!

18. Where Do We Go From Here?
• We have now covered in our first three Discover Rootstock ERP webinars:
– How Rootstock’s customer, Pro-Tech, went from unlinked spreadsheets
and outdated software to an integrated enterprise system
– Top 5 inventory mistakes and how to avoid them
– How to Survive in High Growth Mode – the power of Rootstock Cloud
ERP and the Salesforce Platform”
• In our next “Discover Rootstock ERP” webinar on October 17 we’ll discuss
“How to Overcome the Challenges encountered when Manufacturing
Customized Products”
Now let’s go back to our moderator, David Cosgrove…

19. Q&A
www.rootstock.com
888.524.0123
marketing@rootstock.com

20. “Discover Rootstock ERP” Webinar Series
Date Topic
July 18, 2017 Succeed with Rootstock:
Pro-Tech Replaces Spreadsheets and Old Software with Rootstock
August 15, 2017 Discover Rootstock ERP: Top 5 Inventory Mistakes and How to Avoid Them
September 19, 2017 Discover Rootstock ERP: How Manufacturers Can Survive (& Thrive) in High Growth
Mode
October 17, 2017 Discover Rootstock ERP: How to Overcome the Challenges of Manufacturing
Customized Products
November 14, 2017 Discover Rootstock ERP
December 12, 2017 Discover Rootstock ERP