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Digital Transformation
Changing Technology
Strategy + Leadership + Innovative Thinking
Driving Digital Transformation
Leadership | Ideas | Action | Teamwork | Planning
Source: Columbia Business School | SimpliLearn
Technology
Cut Cost and Improve Efficiency
Most Efficient, Most Irrelevant
No Idea what Technology can
do for them, So Experiment
Creating Activity without progress
Innovator’s Dilemma
Innovation doesn’t gel with
the Parent Organisation
Source: Harvard Business School
Strategy for Digital Transformation
Source: Harvard Business School
Multiple
customers
Single customer
Single product Multiple products
Network effects:
Create virtuous cycle Network effects
and complements
Traditional strategy:
make it cheaper or better
Complements:
Razor-blade strategy
Source: MIT Sloan
• Recognize what is POSSIBLE - Use readily available technology and use them in advantage in your
delivery of products and services
• Integrate your business capabilities - This is where we should create competitive advantage
A. How you are going to deliver products and services differently than others
B. Put it out there in market and see what people love and what they expect and how much they
are willing to pay for your product
Driving Digital Disruption & Strategy
Source: MIT Sloan
Driving Digital Disruption & Strategy
Digital services
backbone
Digitized
solutions
Operational backbone
Customer
engagement
Transform value proposition
Business agility
Operational excellence
Transforms Go-to-market
Implementing Digital Strategy for Transformation
Source: MIT Sloan & Forbes
Operational
backbone
Digital
Services
backbone
Digital strategy
Structure
Skills Roles
Partnerships Processes
Seven Ways To Implement A Digital
Transformation
• Identify what digital means to your organization
• Blur boundaries between technology, marketing,
sales and operations
• Don't forget the customer
• Fix technology basics first
• Prioritize initiatives conservatively
• Define a roadmap, and be prepared to redefine it
• Define outcomes and tie them back to your
overall business strategy
Jibin Sabu
<my email>

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Digital transformation

  • 1. Digital Transformation Changing Technology Strategy + Leadership + Innovative Thinking
  • 2. Driving Digital Transformation Leadership | Ideas | Action | Teamwork | Planning Source: Columbia Business School | SimpliLearn
  • 3. Technology Cut Cost and Improve Efficiency Most Efficient, Most Irrelevant No Idea what Technology can do for them, So Experiment Creating Activity without progress Innovator’s Dilemma Innovation doesn’t gel with the Parent Organisation Source: Harvard Business School
  • 4. Strategy for Digital Transformation Source: Harvard Business School Multiple customers Single customer Single product Multiple products Network effects: Create virtuous cycle Network effects and complements Traditional strategy: make it cheaper or better Complements: Razor-blade strategy
  • 5. Source: MIT Sloan • Recognize what is POSSIBLE - Use readily available technology and use them in advantage in your delivery of products and services • Integrate your business capabilities - This is where we should create competitive advantage A. How you are going to deliver products and services differently than others B. Put it out there in market and see what people love and what they expect and how much they are willing to pay for your product Driving Digital Disruption & Strategy
  • 6. Source: MIT Sloan Driving Digital Disruption & Strategy Digital services backbone Digitized solutions Operational backbone Customer engagement Transform value proposition Business agility Operational excellence Transforms Go-to-market
  • 7. Implementing Digital Strategy for Transformation Source: MIT Sloan & Forbes Operational backbone Digital Services backbone Digital strategy Structure Skills Roles Partnerships Processes Seven Ways To Implement A Digital Transformation • Identify what digital means to your organization • Blur boundaries between technology, marketing, sales and operations • Don't forget the customer • Fix technology basics first • Prioritize initiatives conservatively • Define a roadmap, and be prepared to redefine it • Define outcomes and tie them back to your overall business strategy