Digital marketing utilizes digital technologies like websites, search engines, social media, mobile phones, and email to market products and services. It offers benefits like time savings, flexibility, instant feedback, and real-time analysis. The objectives of digital marketing are to reach the right audience, engage them, motivate them to take action, and efficiently spend on campaigns to get return on investment.

1. DIGITAL MARKETING
OVERVIEW

2. DIGITAL MARKETING
Digital marketing is a term for marketing
of products and services using digital
technologies mainly on internet including
digital channels such as search engines,
websites, social media, email, and mobile
phones.

3. BENEFITS
Time saving and flexibility
Instant feedback and
impactful
Real time analysis

4. TOOLS OF DIGITAL MARKETING
Branding
Email
marketing
SEOWeb
design
App
development

5. OBJECTIVES OF DIGITAL MARKETING
 Reaching the right
audience
 To engage with your
audience
 To motivate your audience
to take action
 Efficient spending on your
campaign
 Return on investment

6. CONCLUSION
The conclusion of digital marketing is
very much important for the digital
marketers. Digital marketing is nothing
but utilization of digital technology to
achieve marketing objectives. Day by
day, digital marketing is growing at a
fast pace, so it is important for
businesses to keep growing and update
itself in digital marketing.