Skill Digital helps to build skills through digital platform. Enroll Today for complete course.

1. DEMONSTRATION
Fundamentals of Digital Marketing

2. Introduction
What is Digital Marketing
Why it is important
How to do Digital Marketing
Modules of digital marketing
How to make money online with Digital
Marketing

3. What you Learn?
In depth knowledge of all 15 components of Digital Marketing
Digital
Marketing
Website
planning &
creation
SEO Adwords SMO
webmasters Analytics Blog Writing
Content
Marketing
Ecommerce
Marketing
Mobile
Marketing
Affiliate
Marketing
Display
advertising
Lead
Generation for
Business
Making
Money via
Online

4. What is Marketing &
What is digital marketing
Promotion of
product/services/advertise
is called marketing.
In the same way whatever we
market through internet is called
digital marketing

5. Benefits of Digital marketing
Increase Brand Awareness
Cost effective
More Targeting
Generate Leads and Sales
Wide Reach
High return over investment
Time saving

6. Traditional Vs Digital Media
Metric Traditional (paper) Digital Media
Reach
Price
1,333,668
low
Expensive
Millions/Billions
Low
Targeting high
highlowEngagement
High returnsNo guaranteeROI

7. Digital Marketing Statistics
85% people search before purchase
84,801 YouTube videos viewed in 1 second
72% people active on Social Media
89% users purchase based on reviews
313 million peoples have social media
accounts

8. Paid Marketing
Display Advertising
Ads in mobile apps
Video ads in YouTube
Remarketing
Strategies

9. Social Media Marketing
produce content that users will share with
their social network to help a company
increase brand exposure and broaden
customer reach.
Facebook
Twitter
LinkedIn
YouTube
Pinterest
Google+

10. How we can make money with
Digital Marketing
•Working as an affiliate marketer
•Google adsense blogging
• Add Youtube videos

11. What is Affiliate Marketing
It is a way of making money
online where by you as a
affiliate are rewarded for
helping a business by
promoting their product,
service
3 Parties involved in Affiliating
•Advertiser
•Agency
•affiliate

12. WWW.SKILLDIGITAL.IN