North Carolina Parks And Recreation Association Presentation on Social Media Cara McLeod
#Hashtags to Handbills: Engaging your community through digital media (social media) Presented by Matt Carusona, NCRPA, Cara McLeod, Raleigh Parks, Recreation and Cultural Resources, Kendrick Mayes, Garner Parks, Recreation and Cultural Resources.
Both traditional and digital media are vital to any agency's communication plan. As digital media continues to grow it has been embraced and utilized by agencies. This session will focus on social media best practices, implementation and ways to incorporate traditional media.
Slides for a presentation given on 5/23/2013 at the www.smbcmn.com Social Media Breakfast. The presentation focused on SEO and 6 Steps You Can Take to Optimize your site.
How Great Content Feeds Great Social Media By Eric EngeMarketing Land
From the SocialPro Conference in Las Vegas, Nevada, November 18-19, 2015. SESSION: How Great Content Feeds Great Social Media. PRESENTATION: How Great Content Feeds Great Social Media - Given by Eric Enge, @stonetemple - Stone Temple Consulting, CEO. #SocialPro #23B1
Digital Campaign Trail: Mobilizing Political Support for Mélanie Joly by Rowe...Rowena Roy
In the recent Montreal Mayoral election, Mélanie Joly went from being a complete newcomer on the political stage to becoming the runner-up candidate with over 26% of the vote. This feat has many wondering just how she managed it, and now it’s time for Montreal Girl Geeks to find out!
In this talk Rowena Roy, Digital Strategy Advisor to the Joly Campaign, will disclose the real numbers and hard facts of the oh-so-close mayoral race. We’ll peek behind the scenes to see how the social media movement had an impact on the campaign and explore Rowena’s digital inspirations including the leadership of Joly herself.
It’s a unique opportunity to explore the digital action plan for a real political campaign, as well as the impact of the team’s efforts and logistics; from how volunteers were organized to the roles of each social media platform in maximizing engagement. We will be privy to lessons learned from the campaign as well what is next for Joly and Roy – come discover it all!
About Rowena Roy
Rowena is the Vice President of Netic Hypermedia, a web agency that she cofounded at the age of 25. Her sweet spot is designing creative digital strategy and collaborating with a talented multidisciplinary team: from writers to SEO specialists, from designers to ux experts, from web & mobile developers to system administrators. She is passionate about the art of the narrative & technology. Connect with her @RowenaRoy.
Banff Western Connection Conference Stephen Jagger and Shane Gibson Sociable!Shane Gibson
http://sociablebook.com This is Shane Gibson and Stephen Jagger's Sociable presentation on social media for Real Estate. They talk about how Realtors can use social media to profit.
Network Like a Champion Today - Using Social Media to Score Extra Networking ...Martha France
Presentation delivered at Notre Dame Club of Cincinnati networking night. Explains how to use Twitter at networking events and conferences to make more connections.
North Carolina Parks And Recreation Association Presentation on Social Media Cara McLeod
#Hashtags to Handbills: Engaging your community through digital media (social media) Presented by Matt Carusona, NCRPA, Cara McLeod, Raleigh Parks, Recreation and Cultural Resources, Kendrick Mayes, Garner Parks, Recreation and Cultural Resources.
Both traditional and digital media are vital to any agency's communication plan. As digital media continues to grow it has been embraced and utilized by agencies. This session will focus on social media best practices, implementation and ways to incorporate traditional media.
Slides for a presentation given on 5/23/2013 at the www.smbcmn.com Social Media Breakfast. The presentation focused on SEO and 6 Steps You Can Take to Optimize your site.
How Great Content Feeds Great Social Media By Eric EngeMarketing Land
From the SocialPro Conference in Las Vegas, Nevada, November 18-19, 2015. SESSION: How Great Content Feeds Great Social Media. PRESENTATION: How Great Content Feeds Great Social Media - Given by Eric Enge, @stonetemple - Stone Temple Consulting, CEO. #SocialPro #23B1
Digital Campaign Trail: Mobilizing Political Support for Mélanie Joly by Rowe...Rowena Roy
In the recent Montreal Mayoral election, Mélanie Joly went from being a complete newcomer on the political stage to becoming the runner-up candidate with over 26% of the vote. This feat has many wondering just how she managed it, and now it’s time for Montreal Girl Geeks to find out!
In this talk Rowena Roy, Digital Strategy Advisor to the Joly Campaign, will disclose the real numbers and hard facts of the oh-so-close mayoral race. We’ll peek behind the scenes to see how the social media movement had an impact on the campaign and explore Rowena’s digital inspirations including the leadership of Joly herself.
It’s a unique opportunity to explore the digital action plan for a real political campaign, as well as the impact of the team’s efforts and logistics; from how volunteers were organized to the roles of each social media platform in maximizing engagement. We will be privy to lessons learned from the campaign as well what is next for Joly and Roy – come discover it all!
About Rowena Roy
Rowena is the Vice President of Netic Hypermedia, a web agency that she cofounded at the age of 25. Her sweet spot is designing creative digital strategy and collaborating with a talented multidisciplinary team: from writers to SEO specialists, from designers to ux experts, from web & mobile developers to system administrators. She is passionate about the art of the narrative & technology. Connect with her @RowenaRoy.
Banff Western Connection Conference Stephen Jagger and Shane Gibson Sociable!Shane Gibson
http://sociablebook.com This is Shane Gibson and Stephen Jagger's Sociable presentation on social media for Real Estate. They talk about how Realtors can use social media to profit.
Network Like a Champion Today - Using Social Media to Score Extra Networking ...Martha France
Presentation delivered at Notre Dame Club of Cincinnati networking night. Explains how to use Twitter at networking events and conferences to make more connections.
From the SocialPro Conference in Las Vegas, Nevada, November 18-19, 2015. SESSION: Advanced Facebook Ads: Ad Formats & Targeting Tactics That Sell On Facebook. PRESENTATION: 360° Paid Social! - Given by Marty Weintraub, @martyweintraub - aimClear, Founder. #SocialPro #13B
Twitter Analytics of The Campaign Starbucks 100 Preeti Gupta
Twitter Analytics of the campaign Starbucks 100 in India. It includes Sentiment analysis, Keyword Extraction, Hashtag Analysis, Geospatial Analysis and Emotional Analytics.
Starbucks 100 was a campaign launched by Starbucks India on 28th of October 2017 to celebrate its 100th store in 5 years by offering coffee at INR 100 for a day.
Get your Campaign analysed for free. Contact at info@planetanalytics.in
Visit our website www.planetanalytics.in
Keynote Presentation given by Scot McKee, Managing Director, Birddog, at Technology for Marketing & Advertising (TFM&A), London, 2013 – Social Media Theatre. McKee explains how, in the rush to 'be social', individuals have moved faster than their B2B organizations and brands. Why has that happened and what are the techniques available to bring brands and business back up to speed with social media? McKee is joined onstage by Gareth Case, Head of Marketing for Xchanging Technology Services and the Xuber Insurance Software brand, who presents a case study in support of the key themes. A video of the full presentation is available at: http://www.birddog.co.uk McKee’s books on the subject of Creative B2B Branding and Business Marketing are available from Amazon - http://is.gd/mckeebooks
Slides used in presentation to CU Boulder Advertising, PR & Media Design class where I was a guest lecturer leading a discussion on social media listening with Tanida Ruampant. Overview, reflection (self and brand), examples, tricky things about social media listening, demo, ethics. 2282018
60% of beauty and fashion brands are employing influencer marketing; there are several reasons for its popularity, including cost, authenticity, trust and reach. Here are 4 tips for successful influencer marketing in the beauty industry, and 3 caveats to be aware of. Presented at Innocos Digital 2016 in Los Angeles.
Are you a start-up? Are you trying to find new ways to expand your business? If so this is the webinar for you! We have brought together two industry thought leaders to go head to head, sharing real-life examples and the secrets of how startups can reach massive audiences. Join us as Larry Kim Founder & CTO of Wordstream & Robert Moore Founder & CEO of RJMetrics duke it out in our most anticipated webinar of 2015!!
Millennials are the target of many myths and statistics, but when it comes to their choices in beauty and sustainable products, it's important to contextualize their lifestyle, needs, aspirations and overall frame of marketing before developing strategies to market to them distinctly from boomers and Gen X. Shared at the Sustainable Cosmetics Summit New York in May 2017. #SCSNA17
Benchmarking the Modern Meeting PlannerSocial Tables
How many meetings are you juggling each year? What tools are you using to work more efficiently and create incredible event experiences? How do you stack up against modern event planners in 2016?
Across every industry - event planners are some of the hardest working people out there. That's why Social Tables conducted a survey and collected the latest research, to find out how they get their jobs done. Find out how today's meeting and event planners go about their day-to-day, and learn from 10 actionable tips that can save you time, and take your events to the next level.
Aki Kaltenbach, Hootgiving, Hootsuite
Twitter Handle: @AkiKaltenbach
Leveraging employee PR power is no groundbreaking concept, but its potential is higher than ever thanks to the proliferation of social media. This session will share tips on how to get your employees collaborating more effectively and share examples of nonprofits doing it well.
From establishing a genuine voice to listening to your customers and staying engaged over time, you will gain incredible insight into building a more personalized connection with your audience and developing customer relationships that will last.
Co-hosted by Social123 and Insightpool, tune into to hear Special Guest Megan Eisenberg, CMO of MongoDB, Aaron Biddar, CEO of Social123 and Devon Wijesinghe, Insightpool CEO share their expert insights on the significant impact data can have when personalizing your brand.
Highlight Topics Include:
1. Building a deeper connection with your audience
2. Listening to your customers and responding with actions
3. Engaging with potential customers and activating those relationships
Content marketing is not a new phenomenon and most marketers will tell you that they practice content marketing in some way – but as content marketing grows, so does the challenge to stand out from the competition. There is an untapped source of competitor insight available to marketers from Twitter, and most brands are barely scraping the surface of what the data can offer! What lies beneath is a treasure trove of data that is seldom translated into actionable intelligence. By tapping into Twitter’s enormous data source you can collect insights that enable you to enrich other areas of your marketing, including your content strategy.
This webinar will explore the essential steps you need to take to get the most out of Twitter data and make more informed choices to fuel your content marketing strategy.
Cassie Hayes is the Marketing Communications Manager at SocialBro, she oversees social media, PR communications and events. Cassie is excited by effective communication, insight-driven marketing and Twitter data. Outside of SocialBro, you’ll find her blogging about the culinary delights of London.
Behavioral Storytelling Method: Listen, Invite, Reward, CelebrateMichael Leis
A perspective on a reusable method for developing content and campaign strategy for social media. You'll see not only innovative ways of doing social research on an audience, but how to organize tactics against a storytelling structure to make sure that everyone in your network can participate and become a part of your brand community. This method has built social brands like Taco Bell, Discover, KFC, Tombstone Pizza, and numerous other brands across industries.
TWEET SMARTER: UNLOCK MORE VALUE FROM TWITTER WITH DATA-DRIVEN BEST PRACTICES...HubSpot
Twitter is a powerful tool that not only helps you engage with with potential customers and clients but can also drive traffic, leads and revenue for your business. In this session, Anne Mercogliano, Twitter's Head of SMB Marketing, and Russ Laraway, Twitter's Head of Small and Medium business will co-present a new, data-driven analysis of the content features that drive performance on Twitter. They'll also discuss the implications of these findings from both a sales and marketing perspective, and introduce tangible tips that you can apply to your teams right away.
From the SocialPro Conference in Las Vegas, Nevada, November 18-19, 2015. SESSION: Advanced Facebook Ads: Ad Formats & Targeting Tactics That Sell On Facebook. PRESENTATION: 360° Paid Social! - Given by Marty Weintraub, @martyweintraub - aimClear, Founder. #SocialPro #13B
Twitter Analytics of The Campaign Starbucks 100 Preeti Gupta
Twitter Analytics of the campaign Starbucks 100 in India. It includes Sentiment analysis, Keyword Extraction, Hashtag Analysis, Geospatial Analysis and Emotional Analytics.
Starbucks 100 was a campaign launched by Starbucks India on 28th of October 2017 to celebrate its 100th store in 5 years by offering coffee at INR 100 for a day.
Get your Campaign analysed for free. Contact at info@planetanalytics.in
Visit our website www.planetanalytics.in
Keynote Presentation given by Scot McKee, Managing Director, Birddog, at Technology for Marketing & Advertising (TFM&A), London, 2013 – Social Media Theatre. McKee explains how, in the rush to 'be social', individuals have moved faster than their B2B organizations and brands. Why has that happened and what are the techniques available to bring brands and business back up to speed with social media? McKee is joined onstage by Gareth Case, Head of Marketing for Xchanging Technology Services and the Xuber Insurance Software brand, who presents a case study in support of the key themes. A video of the full presentation is available at: http://www.birddog.co.uk McKee’s books on the subject of Creative B2B Branding and Business Marketing are available from Amazon - http://is.gd/mckeebooks
Slides used in presentation to CU Boulder Advertising, PR & Media Design class where I was a guest lecturer leading a discussion on social media listening with Tanida Ruampant. Overview, reflection (self and brand), examples, tricky things about social media listening, demo, ethics. 2282018
60% of beauty and fashion brands are employing influencer marketing; there are several reasons for its popularity, including cost, authenticity, trust and reach. Here are 4 tips for successful influencer marketing in the beauty industry, and 3 caveats to be aware of. Presented at Innocos Digital 2016 in Los Angeles.
Are you a start-up? Are you trying to find new ways to expand your business? If so this is the webinar for you! We have brought together two industry thought leaders to go head to head, sharing real-life examples and the secrets of how startups can reach massive audiences. Join us as Larry Kim Founder & CTO of Wordstream & Robert Moore Founder & CEO of RJMetrics duke it out in our most anticipated webinar of 2015!!
Millennials are the target of many myths and statistics, but when it comes to their choices in beauty and sustainable products, it's important to contextualize their lifestyle, needs, aspirations and overall frame of marketing before developing strategies to market to them distinctly from boomers and Gen X. Shared at the Sustainable Cosmetics Summit New York in May 2017. #SCSNA17
Benchmarking the Modern Meeting PlannerSocial Tables
How many meetings are you juggling each year? What tools are you using to work more efficiently and create incredible event experiences? How do you stack up against modern event planners in 2016?
Across every industry - event planners are some of the hardest working people out there. That's why Social Tables conducted a survey and collected the latest research, to find out how they get their jobs done. Find out how today's meeting and event planners go about their day-to-day, and learn from 10 actionable tips that can save you time, and take your events to the next level.
Aki Kaltenbach, Hootgiving, Hootsuite
Twitter Handle: @AkiKaltenbach
Leveraging employee PR power is no groundbreaking concept, but its potential is higher than ever thanks to the proliferation of social media. This session will share tips on how to get your employees collaborating more effectively and share examples of nonprofits doing it well.
From establishing a genuine voice to listening to your customers and staying engaged over time, you will gain incredible insight into building a more personalized connection with your audience and developing customer relationships that will last.
Co-hosted by Social123 and Insightpool, tune into to hear Special Guest Megan Eisenberg, CMO of MongoDB, Aaron Biddar, CEO of Social123 and Devon Wijesinghe, Insightpool CEO share their expert insights on the significant impact data can have when personalizing your brand.
Highlight Topics Include:
1. Building a deeper connection with your audience
2. Listening to your customers and responding with actions
3. Engaging with potential customers and activating those relationships
Content marketing is not a new phenomenon and most marketers will tell you that they practice content marketing in some way – but as content marketing grows, so does the challenge to stand out from the competition. There is an untapped source of competitor insight available to marketers from Twitter, and most brands are barely scraping the surface of what the data can offer! What lies beneath is a treasure trove of data that is seldom translated into actionable intelligence. By tapping into Twitter’s enormous data source you can collect insights that enable you to enrich other areas of your marketing, including your content strategy.
This webinar will explore the essential steps you need to take to get the most out of Twitter data and make more informed choices to fuel your content marketing strategy.
Cassie Hayes is the Marketing Communications Manager at SocialBro, she oversees social media, PR communications and events. Cassie is excited by effective communication, insight-driven marketing and Twitter data. Outside of SocialBro, you’ll find her blogging about the culinary delights of London.
Behavioral Storytelling Method: Listen, Invite, Reward, CelebrateMichael Leis
A perspective on a reusable method for developing content and campaign strategy for social media. You'll see not only innovative ways of doing social research on an audience, but how to organize tactics against a storytelling structure to make sure that everyone in your network can participate and become a part of your brand community. This method has built social brands like Taco Bell, Discover, KFC, Tombstone Pizza, and numerous other brands across industries.
TWEET SMARTER: UNLOCK MORE VALUE FROM TWITTER WITH DATA-DRIVEN BEST PRACTICES...HubSpot
Twitter is a powerful tool that not only helps you engage with with potential customers and clients but can also drive traffic, leads and revenue for your business. In this session, Anne Mercogliano, Twitter's Head of SMB Marketing, and Russ Laraway, Twitter's Head of Small and Medium business will co-present a new, data-driven analysis of the content features that drive performance on Twitter. They'll also discuss the implications of these findings from both a sales and marketing perspective, and introduce tangible tips that you can apply to your teams right away.
5 Steps to Competitive Intelligence SuccessCompete
Marketing without competitive intelligence is like hitting a pinata blindfolded. How would you know who you're competing with or what your strategic advantages are if you don’t have a firm grip on your competitive landscape?
This slide deck is part of a webinar that shows you how to get a leg-up on your online competition in five steps. Whether you’re looking to formulate a comprehensive competitive strategy or just to build competitive intelligence into your current marketing plan, this resource will help you gain insight into how to use competitive intelligence tools to stay informed and adjust for shifts in your industry.
How to Find Successful, Data-Backed Content Marketing IdeasMark Walker
Nobody has the time to waste on creating content that won't resonate with their audience. That's why it's important to get as much data-backed insight as possible into what will perform well, before you invest time in making the content. Here are few tools I use, as presented at TFM&A 2015.
Writing for Social Media: Engagement Strategies for Content ManagersSpiral16
http://spiral16.com Eric Melin from Spiral16 -- a social media and online monitoring software and services company -- outlines the best strategies for companies to build awareness and trust through social media. This presentation contains statistics and tactics for engaging on Twitter, as well as content ideas for blogging and important, specific advice on making sure that your message reaches the right people at the right time -- maximum relevancy.
All of these strategies can be applied across multiple social media platforms, although much of the talk has specific tips specifically for Twitter, since the bar to engaging strategically on that platform can be unusually high.
Is your Convention and Visitors Bureau or Destination Marketing Organization on Pinterest? Find out basic stats, tips and 3rd party vendors that offer metrics and analytics (prior to Pinterest API being released). Connect with me on Twitter at @theslynch for any questions!
How does Digital medium help small business grow ? Twitter for CEOs and Business leaders.
This presentation was delievered in front of the members of Indo American Chamber of Commerce. The audience was from different age groups and business domains who wish to explore Twitter as brand promotion and for their thought leadership.
Worskhop on "Digital Communication and User Acquisition" for NUMA Rise projects.
How to bring your audience to your web product? The road is long but exciting! And paved with digital tools ;)
Many brands want to execute a trending campaign on Twitter but don’t understand the intricacies of it. They feel it is all about spamming with influencers who have lot of followers. They don’t know the secret to make a hash tag really go viral on Twitter and then trend on it. Let the team which has handled more than 50 India trending hash tag campaigns in the last 1 year equip you with information about how you can run terrific trending campaigns which remain etched in the collective conscience of your followers too!
[WEBINAR] How Digital Marketers Engage on Social MediaLeadtail
Digital marketers are the leaders and innovators - and the things they're doing and paying attention to now give us a sneak peek into where the rest of the market is likely to be in 12-18 months. Given that we looked at the Twitter behavior of 500+ North American digital marketers to see what patterns emerged and how we could apply these insights to reaching, engaging, and influencing this audience (and in fact, any audience, using the same methods). Here's what we discovered.
Join our #CMWorld twitter chats! Every Tuesday at noon Eastern, culminating at our big event, Content Marketing World, in Cleveland, Ohio. Still time to register - September 9-12, 2013. www.contentmarketingworld.com. This week's chat was with Chris Seper from MedCity News, discussing healthcare content marketing.
Using Social Media for Student GradutatesSian Jamieson
In this presentation we spoke about how students can use social media after graduation to:
* Find jobs and promote themselves
* Understand what it takes to become a social media marketer
* Use social media to promote your start-up business.
Mark Frankel, assistant editor for social news at the BBC, shares his thoughts on the upcoming UK election and what journalists and news organisations need to be mindful of in the age of social and digital media.
The presentation was part of the news:rewired digital journalism conference, held in London on Tuesday 3 February.
See more coverage from the day at www.newsrewired.com
Back in 2006 when Twitter launched people didn't know what hash tags were, or in 2004 when Facebook launched, fan pages didn't exist!.
Since then technology has moved on. Learn the latest trends in social media, from Like gating on Facebook to Market research.
Social Media Marketing Trends to Follow in 2023Arik Hanson
“What social media trends should I keep my eye on in the coming year?” It’s a question on all our minds heading into 2023. In this 50+ minute presentation, Arik shares 10 social media trends he thinks will emerge—based on research, data and real-world examples. Now in his 6th year of giving this presentation, this prezo will give you some fresh ideas and approaches to chew on that you can integrate into your plans for 2023.
Six Steps To Create A Social Media Marketing Plan At Little CostChad Wiebesick
The success of your social media efforts depends upon having a well-defined strategy that's measurable and manageable. These are six proven steps to create a social media strategy, ensuring that every tweet you send is guided by a plan and aimed at business goals.
Three Tools for Understanding Ad Reach: Did my display campaign reach anybody...Compete
As a media professional, you spend a huge amount of time on ad targeting to get to your ideal customer. But during and after the campaign, how do you know if you’re actually reaching who you care about? During this webinar, Dan Pflock, Compete’s Product Manager of Online Media Products, and Damian Roskill, Managing Director of Marketing, will review multiple techniques for tracking advertising reach and identify gaps in these systems. In addition, they’ll show how Compete’s Ad R/F™ product can help you optimize your display campaigns for maximum effectiveness.
3 Tools for Targeting Your Display AdvertisingCompete
What tools media planners have at their disposal today.
How to advance beyond broad, demo-based media planning by using a map of 2 million consumers’ online behavior.
A demonstration of the Compete Media Planner.
Slack (or Teams) Automation for Bonterra Impact Management (fka Social Soluti...Jeffrey Haguewood
Sidekick Solutions uses Bonterra Impact Management (fka Social Solutions Apricot) and automation solutions to integrate data for business workflows.
We believe integration and automation are essential to user experience and the promise of efficient work through technology. Automation is the critical ingredient to realizing that full vision. We develop integration products and services for Bonterra Case Management software to support the deployment of automations for a variety of use cases.
This video focuses on the notifications, alerts, and approval requests using Slack for Bonterra Impact Management. The solutions covered in this webinar can also be deployed for Microsoft Teams.
Interested in deploying notification automations for Bonterra Impact Management? Contact us at sales@sidekicksolutionsllc.com to discuss next steps.
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
Search and Society: Reimagining Information Access for Radical FuturesBhaskar Mitra
The field of Information retrieval (IR) is currently undergoing a transformative shift, at least partly due to the emerging applications of generative AI to information access. In this talk, we will deliberate on the sociotechnical implications of generative AI for information access. We will argue that there is both a critical necessity and an exciting opportunity for the IR community to re-center our research agendas on societal needs while dismantling the artificial separation between the work on fairness, accountability, transparency, and ethics in IR and the rest of IR research. Instead of adopting a reactionary strategy of trying to mitigate potential social harms from emerging technologies, the community should aim to proactively set the research agenda for the kinds of systems we should build inspired by diverse explicitly stated sociotechnical imaginaries. The sociotechnical imaginaries that underpin the design and development of information access technologies needs to be explicitly articulated, and we need to develop theories of change in context of these diverse perspectives. Our guiding future imaginaries must be informed by other academic fields, such as democratic theory and critical theory, and should be co-developed with social science scholars, legal scholars, civil rights and social justice activists, and artists, among others.
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
Connector Corner: Automate dynamic content and events by pushing a buttonDianaGray10
Here is something new! In our next Connector Corner webinar, we will demonstrate how you can use a single workflow to:
Create a campaign using Mailchimp with merge tags/fields
Send an interactive Slack channel message (using buttons)
Have the message received by managers and peers along with a test email for review
But there’s more:
In a second workflow supporting the same use case, you’ll see:
Your campaign sent to target colleagues for approval
If the “Approve” button is clicked, a Jira/Zendesk ticket is created for the marketing design team
But—if the “Reject” button is pushed, colleagues will be alerted via Slack message
Join us to learn more about this new, human-in-the-loop capability, brought to you by Integration Service connectors.
And...
Speakers:
Akshay Agnihotri, Product Manager
Charlie Greenberg, Host
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
When stars align: studies in data quality, knowledge graphs, and machine lear...
Digital dinner table tweet chat
1. Q1: How long have you been tweeting & have
you ever had an “Ah-Ha!” moment?
“Tweeting for 18 months. Ah-ha moment
came at conference where > 60% of
room said they heard about Osama Bin
Laden’s death on Twitter” - @JimMarous
#DigitalDinnerTable |
2. “A top follow recommendation for me
would be @markwschaefer.
Consistently excellent marketing
content” - @peplau
Q2: Who is one of your favorite people to follow?
#DigitalDinnerTable |
3. Q3: Who do you wish would tweet & what
should they tweet about?
“Ben Bernanke – just cause” - @droskill
“oooh… Bernanke tweets? #Preparing-to-
monetize-for-banking” - @omriduek
#DigitalDinnerTable |
4. Q4: What was your most
memorable/favorite Twitter
interaction?
“When @sportsguy33 included
my tweet in a column on ESPN.
Also the highlight of my entire
life”
- @dweigner
#DigitalDinnerTable |
5. “#fiestamovement
was great... they need
to team up with 4SQ
to create
FordSquare”
- @omriduek
Q5: What social media campaigns
have been the most effective in
your experience?
#DigitalDinnerTable |
6. Q6: Why is it important to use Twitter?
“Brands can't afford to ignore a
channel where their customers
spend so much time. Ask Motrin.” -
@peplau #DigitalDinnerTable |