A short marketing data and presentation of Charles Bonar Sirait regard significant roles of digital communications for Corporate's products and services in Indonesia 2014”

1. “DIGITAL COMMUNICATIONS
FOR YOUR PRODUCTS & SERVICES
in INDONESIA 2014”
CHARLES BONAR SIRAIT
Indonesia's Strategic Communications Specialist,
Passionate in Marketing,Public Relations,Advertising,
Promotions & Brand
charlesbonarsirait@gmail.com & @charlesbonar

2. Charles Bonar
Sirait,SE,MM
Indonesia's Strategic
Communications Specialist,
Passionate in
Marketing,Public
Relations,Advertising,
Promotions & Brand
Best Seller Book Writer The
Power of Public Speaking -
Public Speaking & Business

3. Charles Bonar
Sirait,SE,MM
Indonesia's Strategic
Communications Specialist,
Passionate in
Marketing,Public
Relations,Advertising,
Promotions & Brand
Best Seller Book Writer The
Power of Public Speaking -
Public Speaking & Business

4. AGENDA
-Charles Bonar Sirait-
A. Background
B. The Impact of Technology and Internet
C. Special Impact for Business & Corporate
D. Digital Communications should be
measurable
E. Summary & Conclusion

5. A
BACKGROUND

6. Internet Users in SouthEast Asia Region
REFERENCE : Effective Measure – PPPI of 2011

7. INDONESIA
The most active internet &
social media users in Asia
REFERENCE :
2014 - Data Global Web Index Survey

9. MDG’s (Millenium Development Goals) TARGET
EXPECTATION OF INDONESIA’S INTERNET USERS YEAR OF 2015
= 139 MILLIONS PEOPLE - REFERENCE: APJII -2013

10. INDONESIA’S
INTERNET PENETRATION
REFERENCE : MARKPLUS INSIGHT 2013 & MARKETEERS MAGAZINE 2013

11. THE BENEFITS OF INTERNET IN INDONESIA
REFERENCE : APJII 2013

12. TOP 3 – BENEFITS OF
INTERNET IN INDONESIA
REFERENCE : APJII 2013
1. INFORMATION OF PRODUCTS & SERVICES – 77,81%
2. A PART OF SERVICES AND FACILITIES FOR CUSTOMERS –
61,23%
3. SOCIAL MEDIA USAGE – 61,23%

13. AVERAGE TIME OF INTERNET USAGE
1 up to 4 HOURS per DAY
REFERENCE : APJII 2013

14. SMARTPHONE USERS OPEN MOBILE
APPS up to 60 TIMES PER DAY
REFERENCE : KOMPAS DAILY – TECHNOLOGY SECTION MARCH 2014

15. B
THE IMPACT OF
TECHNOLOGY &
INTERNET

16. DIGITAL
is our new world nowadays

17. SMART PHONE
is our equipment nowadays

18. SMART PHONE
CREATES MOBILE APPS DEMAND

19. MOBILE APPS
where your customers meet your corporate’s
products and services

20. MOBILE APPS BENEFIT
treating customers fairly

21. C
SPECIAL IMPACT FOR
CORPORATE & BUSINESS

22. STARBUCKS
MOBILE APPS

23. POSTIVE IMPACT OF
INTERNET FOR STARBUCKS
Starbucks Mobile Apps increase the
customers consumption from once
become 3 times a week, even daily

24. BANK MANDIRI’s
MOBILE APPS

25. THE CEO OF BANK MANDIRI BUDI G SADIKIN’s TWEET
Manfaatkan disc up to 30% di @Ita_Suki dgn tukar #fiestapoin min transaksi Rp 200 ribu pk
#mandiridebit. pic.twitter.com/LKhkkzV9q1
THE CEO of BANK MANDIRI
DIRECTLY PROMOTE THE BANK’s SPECIAL OFFER &
PROGRAM DIGITALLY WITH TWITTER

26. D
DIGITAL COMMUNICATIONS
SHOULD BE MEASURABLE

27. DIGITAL COMMUNICATIONS SHOULD BE MEASURABLE

28. DIGITAL COMMUNICATIONS SHOULD BE MEASURABLE

29. DIGITAL COMMUNICATIONS SHOULD BE MEASURABLE

30. DIGITAL COMMUNICATIONS SHOULD BE MEASURABLE

31. DIGITAL COMMUNICATIONS SHOULD BE MEASURABLE

32. DIGITAL COMMUNICATIONS SHOULD BE MEASURABLE

33. DIGITAL COMMUNICATIONS SHOULD BE MEASURABLE

34. DIGITAL COMMUNICATIONS SHOULD BE MEASURABLE

35. DIGITAL COMMUNICATIONS SHOULD BE MEASURABLE

36. E
SUMMARY &
CONCLUSION
“Welcome to The Digital Era”

37. “If STARBUCKS &
BANK MANDIRI could create Customer
Retention, Customer Loyalty through
maximizing TECHNOLOGY & INTERNET,
I am sure other corporate and
companies in Indonesia could get the
best results too

38. Charles Bonar
Sirait,SE,MM
Indonesia's Strategic
Communications Specialist,
Passionate in
Marketing,Public
Relations,Advertising,
Promotions & Brand
Best Seller Book Writer The
Power of Public Speaking -
Public Speaking & Business

39. Charles Bonar
Sirait,SE,MM
Indonesia's Strategic
Communications Specialist,
Passionate in
Marketing,Public
Relations,Advertising,
Promotions & Brand
Best Seller Book Writer The
Power of Public Speaking -
Public Speaking & Business

40. DIGITAL CONTACT
CHARLES BONAR SIRAIT
E-mail : charlesbonarsirait@gmail.com
Twitter : @charlesbonar
http://linkd.in/1siPrrL