Presentasi Mark plus conference 2013

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MarkPlus Conference 2013 INTO INNOVATION AND TECHNOLOGY by Hermawan Kertajaya.

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Presentasi Mark plus conference 2013

  1. 1. FORCES OF CHANGE 2013
  2. 2. TECHNOLOGY DATA EXPLOSION PEOPLE ACCESSING INTERNET MORE THAN 3 HOURS A DAY INDONESIANS SPEND MORE & MORE TIME ON THE INTERNET SOURCES : MARKPLUS INSIGHT NETIZEN SURVEY 2012
  3. 3. TECHNOLOGY SMART TECHNOLOGY THE RISE OF MACHINE TO MACHINE AND CLOUD COMPUTING MACHINE TO MACHINE
  4. 4. TECHNOLOGY PARADOX MARKETING A MILLION HOTSPOTS
  5. 5. POLITICAL-LEGAL DEMOCRATIZATION FREEDOM OF SPEECH
  6. 6. POLITICAL-LEGAL DECENTRALIZATION CHINA & EAST KALIMANTAN RACE FOR DEVELOPMENT AMONG REGIONS SOUTH KOREA & ACEH
  7. 7. POLITICAL-LEGAL POLITICAL-LEGAL MY REGION MY STYLE
  8. 8. ECONOMY 15th LARGEST GDP 2013: BEYOND USD 1 TRILLION IN TOTAL GDP (PPP) SOURCE : IMF
  9. 9. ECONOMY GDP PER CAPITA BEYOND 5K (PPP) STABLE GROWTH OF GDP PER CAPITA (PPP) 2009 SOURCE : IMF 2011 2013
  10. 10. ECONOMY FLYING WITH TWO ENGINES DOMESTIC CONSUMPTION AND INVESTMENT BECOME DUAL ENGINES SOURCE : PUSDATIN BKPM
  11. 11. SOCIO-CULTURAL VERTICAL TO HORIZONTAL VIDEO HAS MORE VIEWS THAN AGNES
  12. 12. SOCIO-CULTURAL EXCLUSIVE TO INCLUSIVE
  13. 13. SOCIO-CULTURAL INDIVIDUAL TO SOCIAL GARUT HEAD OF REGION, ACENG CASE PEOPLE SUPREMACY OVER POLITICAL POWER
  14. 14. MARKET YOUTH 76.7% OF YOUTH LIKE TO UPDATE STATUS IN SOCIAL MEDIA I AM HERE! MAY 2012
  15. 15. MARKET WOMEN 87.1% OF URBAN INDONESIAN WOMEN ARE RESPONSIBLE FOR MANAGING FAMILY FINANCE THE CFO OF THE FAMILY - SEPTEMBER 2012
  16. 16. MARKET NETIZEN 98% OF NETIZEN HAVE TELECOMMUNICATION AND INTERNET SPENDING AS THEIR BIGGEST ROUTINE SPENDING MAKAN NGGAK MAKAN ASAL CONNECT! NOVEMBER 2012
  17. 17. 01 CONNECTIVITY
  18. 18. 02 COMMUNITY
  19. 19. 03 CONFIRMATION
  20. 20. 04 CLARIFICATION
  21. 21. 05 CODIFICATION
  22. 22. 06 CO-CREATION
  23. 23. 07 CURRENCY
  24. 24. 08 COMMUNAL ACTIVATION
  25. 25. 09 CONVERSATION
  26. 26. 10 COMMERCIALISATION
  27. 27. 11 CHARACTER
  28. 28. 12 CARE
  29. 29. 13 COLLABORATION

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