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Low Budget
               and High Impact
                  Marketing

                                       Yuswohady
            Chief Executive of MarkPlus Institute of Marketing (MIM)
                             www.yuswohady.com
2008 MarkPlus Institute of Marketing
                                                                       Session 3 – Page 1/34
EXAMPLE


 AYAT-AYAT CINTA
       IS
LOW BUDGET HIGH IMPACT MARKETING


    2008 MarkPlus Institute of Marketing
                                                     Session 3 – Page 2/34
Ayat-ayat Cinta: The best-selling movie in years




       2008 MarkPlus Institute of Marketing
                                                   Session 3 – Page 3/34
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing
"Low Budget High Impact" Marketing

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"Low Budget High Impact" Marketing

  • 1. Low Budget and High Impact Marketing Yuswohady Chief Executive of MarkPlus Institute of Marketing (MIM) www.yuswohady.com 2008 MarkPlus Institute of Marketing Session 3 – Page 1/34
  • 2. EXAMPLE AYAT-AYAT CINTA IS LOW BUDGET HIGH IMPACT MARKETING 2008 MarkPlus Institute of Marketing Session 3 – Page 2/34
  • 3. Ayat-ayat Cinta: The best-selling movie in years 2008 MarkPlus Institute of Marketing Session 3 – Page 3/34