Development Communication Sourcebook
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This document is the Development Communication Sourcebook published by The World Bank in 2008. It aims to broaden the boundaries of communication by examining development communication approaches and practices. The document was written by Paolo Mefalopulos and published for use by the staff of The World Bank and others working in international development communication.
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https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
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