The document emphasizes a new perspective on business plans, highlighting their importance as ongoing management tools rather than just funding applications. It outlines key components of a business plan, including market analysis, strategy, and financial modeling, and provides steps for developing one. Angela Ihunweze's company offers business plan writing classes and services to assist entrepreneurs in creating and refining their business plans.

1. Developing a comprehensive
business plan
Delivered by
Angela Ihunweze(Mrs)
CEO
ANGELA ITAMBO COMPANY
www.angelaitambo.com.ng
08033280453

2. Old thinking of business plan
• Only used to secure funding from financial
institutions and insurance companies
• Business plan is written once and for all not revised
after
• Seen as unnecessary for starting a business especially
when starting the business is with owner’s money.
• Projections used are not realistic, but cooked up to
achieve the purpose for the business.

3. New thinking of a business plan
• It is a necessary tool to manage or operate the business
• It must not be typed; it could be hand written
• The language used to develop it is enjoyable, easy to read
and study as well as understand it.
• The plan is often modified periodically and also after a
change in the proposed environment
• Conservative projections are often made

4. Business plan what are
you?
I am a written document that provides the road
map on how the business goals of any business or
project can be achieved within a given period.
An important fact:-
To be recognized as a business plan, I must be
written down in an orderly form or manner,
either formally or informally. I can be written
with the aid of a pencil or pen or for presentation
purpose, I should be typed and bind.

5. Business plan: what can you
do for me?
• I can help you bring clarity to your
business ideas, or vision or goals
• I will force you to or make you look at
the entirety of your business
• I will enable you set realistic targets
• With me you can approach investors
and partners to invest in your
business
• I will open new frontiers for your
business.

6. Business plan: your make
up?document to be considered a business plan it should be made up of four
For your
main sections:-
1. Introduction to the business or the company history and what it trades on to
make money. In addition to this, the need it tries to address is either a new
business or for its expansion purpose.
2. Industry and market analysis section: it clearly indicates the workings of your
business industry which is crucial when it comes to developing strategies.
Questions such as the following must be answered; the industry your business
belongs to, who regulates the industry? What is the monetary value of the
industry? The various categories of consumers, who serves them presently; this
is featured in the competitive analysis. In addition, an extensive research on the
market and the consistent players and consumption pattern e.t.c.
3. Business and strategy: based on the information gathered from the previous
sections, it will be ideal to create suitable strategies that will enable you combat
the challenges ahead and still remain profitable
4. Financial modeling: All these activities will require funding, this section analyses
how much will be needed and the running cost of the business as well as the
expected return on investment.

7. Steps to take in developing a
business plan
1. Research about your business or your new expansion
2. Create a business concept frame work to address the following:-
A. What the business is all about
B. What need it is to address
C. How it will make money.
3. Carry out research using the following avenues:-
A. The Internet
B. Existing businesses
C. Trade Associations
D. Business coaches
All these is to ensure you have data on the historical information to
enable you create a realistic business plan as well as reasonable
financial projections.

8. Ingredients for a business plan
• Constant research
• Analytic thinking
• Financial analysis

9. Structure of a business plan
• Cover page; it has the title of the business plan, the biometrics of
the business and the date of documentation
• Table of contents; contains
• Executive summary; it is a snapshot of the entire plan, it is the last
part of the written business plan , but arranged in front before any
other sub-heading. It should not be more than 4 pages. However,
from Angela Itambo Company, it should not be more than a page
• Company overview; this section is meant to provide information
on what you do, what differentiates your business from others, and
the market your business serves?
• Marketing analysis: This section is meant to show outsiders or
readers that you fully understand your business industry, market
and competitors.

10. Structure of a business plan (2)
• Business and strategy: this section should contain what strategy you wish to adopt
in order to differentiate and compete against other businesses (2) What sales and
marketing strategy you will adopt. This will include what pricing model your firm
will use, whether it will be a low price or selling at a premium this means you wish
to target the high echelon of the market
• Organizational and management; this is meant to identify the best organizational
structure for the business .Every business is peculiar and will require a structure
that is suitable for it. (2) Who will be hired as employees what will the business be
looking out for recruiting. What method will be used to recruit your staff, the
benefits and remuneration.(3) Finally, who will manage the business, what policies
will pursued to the overall good of the organization.
• Financial modeling: this section should include the cost of start-up or expansion as
well as the cash flow statement, breakeven point, profit and loss statement and
balance sheet. The Cash flow statement and breakeven point should be used to
set targets.
• Implementation table and control: this is meant to set time limits when these
actions should be accomplished and what should be done if otherwise

11. Introducing Angela Ihunweze(Mrs)
• A business plan writer and entrepreneurial consultant
• CEO of Angela Itambo Company
• We are dedicated towards assisting Micro, Small, Medium
businesses develop their business concepts as well as plan
the business to make it grow
How we do so:
1. We help entrepreneurs write business plan themselves.
Every Monday for a month we hold business plan writing
classes to take an in-depth look at each section of the
business plan content. You can send your business
development officers or you can attend it yourself. Each
new class holds every new month the fee is N30,000

12. More about Angela Ihunweze’s firm
Angela Itambo Company
www.angelaitambo.com.ng
08033280453
1. You can buy our business plan template and we will review the first
plan our self Fee is N20,000
2. We can write your business plan for you:
Micro businesses; any business about to start and less than
N1million. We write for N20,000
Small business; any business from N1million to N10million we write
for N100,000
Medium businesses; any business above N10million we charge a
percent of value.
Regular visits to your business premises is not included.
Finally, we wish to inform you that we have business guides that
provides information about the business and the industry you are
into each cost N2500 and there are electronic.

13. Business guide lists
each is electronic @N2500
visit www.angelaitambo.com.ng/businessguides
1.Agro-allied 15.Dry cleaning 29.Business center
2.Meat processing 16.Travel and tours 30.Cyber café
3. Out-door catering 17.Car wash 31.Day care center
4.Bakery 18.Petrol station 32.Event decoration
5.Fast food restaurants 19.Consulting 33.Facility management
6.Cake making 20.Haulage 34.online-clothing
7.Juice bars 21.Drug store/pharmacy 35. Wellness center/spa
8.Non –alcoholic cocktails 22.Training and consulting 36. Saw dust briquettes
9.Finger foods 23.Media business and 37. Private tutoring center
10.African Finger foods entertainment 38. Fashion label
11. Bar 24.Wedding co-ordination 39.Laundry
12.Export of non –oil 25.Gas plant 40. Poultry
commodities 26.Salon for children 41. Cleaning and janitorial
13.Furniture making 27.Life coaching 42. Beading
14.Interior decoration 28.Ironing And many more