This presentation shows how a business plan document can be a document used to selling your business offering to would be investors, organisations you wish to do business. We had a client who was told be the CEO of Virigin global to send her company's business before she was given the job to cater to the culinary needs of the Virgin lounge at Lagos MM2 Airport.

1. Business Plan As My
Selling Point
Prepared
Angela IHUNWEZE(Mrs)
CEO
ANGELA ITAMBO
www.angelaitambo.com.ng
08033280453

2. Inside presentation
• What is a business plan
• Why you need to write a business plan
• Types of business plan
• Content in a business plan
• Critical factors in a business plan
• Pitching your business plan

3. What is a business plan
A road map towards actualizing your
business goals and objectives
An organized document depicting the
present state of the business and series of
steps you wish to take to move your
business to its desired level

4. What is a business plan part 2?
• A written document that outlines all the
elements that will transform your business
ideas for your business either a startup or
already existing business into a viable
business proposition with the aim of
achieving more profit to all stakeholders
and giving your business an edge in a
volatile business environment such as ours.

5. Why you need to write a business plan?
• World wide it is known as a tool for securing
funding; furthermore there are other needs for
business plan
• An internal document used to structure your ideas
for your business into a series of well coordinated
actions towards achieving your goals and business
objectives
• Forces you the entrepreneur to formalize your
vision and research to answer hard questions about
the company, its industry and the competitive
landscape
• Through it you can set realistic targets based on
facts to followed by your workers

6. Types of business plans
• Startup plan; this is a standard plan prepared for a new
business this will list all the actions that should be taken
to start the business on the right foundation
• A feasibility plan is a very simple start-up plan that
includes a summary, mission statement, keys to success,
basic market analysis, and preliminary analysis of costs,
pricing, and probable expenses. This kind of plan is good
for deciding whether or not to proceed with a plan, to
tell if there is a business worth pursuing.
• Internal plans are not intended for outside investors,
banks, or other third parties. They might not include
detailed description of company or management team.
They may or may not include detailed financial
projections that become forecasts and budgets. They
may cover main points as bullet points in slides such as
PowerPoint slides) rather than detailed texts

7. Types of business plans part 2
• A strategic plan is usually also an internal plan, but it focuses
more on high-level options and setting main priorities than on
the detailed dates and specific responsibilities. Like most
internal plans, it wouldn’t include descriptions of the company
or the management team. It might also leave out some of the
detailed financial projections. It might be more bullet points and
slides than text.
• A growth plan or expansion plan or new product plan will
sometimes focus on a specific area of business, or a subset of the
business. These plans could be internal plans or not, depending
on whether or not they are being linked to loan applications or
new investment. For example, an expansion plan requiring new
investment would include full company descriptions and
background on the management team, as much as a start-up
plan for investors. Loan applications will require this much
detail as well. However, an internal plan, used to set the steps for
growth or expansion funded internally, might skip these
descriptions. It might not include detailed financial projections
for the whole company, but it should at least include detailed
forecasts of sales and expenses for the new venture.

8. Contents in a business plan
• Table of contents
• Executive Summary
• Company overview or Business concept
overview
• Market analysis
• Business and strategy
• Financial modeling

9. Critical factors in a business plans
• The business concept
• The need analysis
• The business environment analysis
• Market potentials
• Risks and analysis
• Financial requirements
• Financial modeling.

10. Pitching your business plan
• Less is more; prepare a speech or a PowerPoint presentation
with less words
• Dress to look the part of the type of entrepreneur you are
• Speak from the heart , show the passion behind the business
• Think like the investors;
A bank wants to know if your cash flow can recoup the investment
A venture capitalist wants to know if you have a competent
management as well a sustainable customer base that is has a
growth path
Donot be arrogant or argue, rather acknowledge opposing views
and be calm and answer. Donot be repetitive.

11. How can you can have business plan?
• Write it yourself
• Use a software
• Work with a professional business plan writers
such as
Angela Itambo business plan writers; we have
prepared quite a number of business plans
especially for MSMEs
Contact us Angela Itambo Company
08033280453

12. E-BOOKS ON BUSINESS GUIDES