Design thinking is the methodology of taking human desirability, technical feasibility, and economic viability to create business/brand solutions that are meaningful, productive, and profitable.
Design thinking leads to innovations, such as Functional Innovation, Process Innovation, and Emotional Innovation.
Design thinking in printing industry by Dharam MentorDharam Mentor
Design thinking is all about understanding the characteristics and context of the problem and how technical innovation, new materials discoveries, or Scientific findings can satisfy world needs, besides individual cultures' needs. Furthermore, it guarantees the final solution is practical, beneficial., and desirable.
Visual Research Session2 by Dharam Mentor, Symbiosis International University...Dharam Mentor
Visual Research Session1 by Dharam Mentor, Symbiosis International University, SIMC Pune
I recently conducted a 'Visual Research' session at Symbiosis Institute of Media & Communication. Symbiosis International University
Research is an essential component of the innovation and creative field to generate new ideas and solutions. Hence gaining mastery over 'Visual Research' surely helps you achieve more remarkable results while coming up with communication ideas and brand solutions.
Visual Research Session 4 by Dharam Mentor, Symbiosis International Universit...Dharam Mentor
I recently conducted a 'Visual Research' session at Symbiosis Institute of Media & Communication. Symbiosis International University
Research is an essential component of the innovation and creative field to generate new ideas and solutions. Hence gaining mastery over 'Visual Research' surely helps you achieve more remarkable results while coming up with communication ideas and brand solutions.
Visual Research Session3 by Dharam Mentor, Symbiosis International University...Dharam Mentor
I recently conducted a 'Visual Research' session at Symbiosis Institute of Media & Communication. Symbiosis International University
Research is an essential component of the innovation and creative field to generate new ideas and solutions. Hence gaining mastery over 'Visual Research' surely helps you achieve more remarkable results while coming up with communication ideas and brand solutions.
Visual Research Session 6 by Dharam Mentor, Symbiosis International Universit...Dharam Mentor
I recently conducted a 'Visual Research' session at Symbiosis Institute of Media & Communication. Symbiosis International University
Research is an essential component of the innovation and creative field to generate new ideas and solutions. Hence gaining mastery over 'Visual Research' surely helps you achieve more remarkable results while coming up with communication ideas and brand solutions.
Design Management Session, MIT ADT University by Dharam MentorDharam Mentor
I recently conducted a 'Design Management' session with the final-year students at the MIT Institute of Design (MITID) Pune. In simple words, Design management is about the management of design! In its most fundamental sense, design management is all about running design projects, paid by a client and carried out by a consultant or a design team head. Design plays a crucial role in shaping the world and generating new products/ services in response to numerous market conditions/opportunity
Visual Research Session 5 by Dharam Mentor, Symbiosis International Universit...Dharam Mentor
I recently conducted a 'Visual Research' session at Symbiosis Institute of Media & Communication. Symbiosis International University
Research is an essential component of the innovation and creative field to generate new ideas and solutions. Hence gaining mastery over 'Visual Research' surely helps you achieve more remarkable results while coming up with communication ideas and brand solutions.
Umcd conference building a brand driven organisationHelen Moorhead
Murdoch University is a tertiary education institution which uses brand meaning and brand values to inform corporate strategy. It has taken the brand beyond marketing and onto the corporate table. It all started in 2006 when the University embarked on an ambitious branding program to understand what it stood for, and then use this knowledge to market the University in an authentic way that was true to its meaning.
Design thinking in printing industry by Dharam MentorDharam Mentor
Design thinking is all about understanding the characteristics and context of the problem and how technical innovation, new materials discoveries, or Scientific findings can satisfy world needs, besides individual cultures' needs. Furthermore, it guarantees the final solution is practical, beneficial., and desirable.
Visual Research Session2 by Dharam Mentor, Symbiosis International University...Dharam Mentor
Visual Research Session1 by Dharam Mentor, Symbiosis International University, SIMC Pune
I recently conducted a 'Visual Research' session at Symbiosis Institute of Media & Communication. Symbiosis International University
Research is an essential component of the innovation and creative field to generate new ideas and solutions. Hence gaining mastery over 'Visual Research' surely helps you achieve more remarkable results while coming up with communication ideas and brand solutions.
Visual Research Session 4 by Dharam Mentor, Symbiosis International Universit...Dharam Mentor
I recently conducted a 'Visual Research' session at Symbiosis Institute of Media & Communication. Symbiosis International University
Research is an essential component of the innovation and creative field to generate new ideas and solutions. Hence gaining mastery over 'Visual Research' surely helps you achieve more remarkable results while coming up with communication ideas and brand solutions.
Visual Research Session3 by Dharam Mentor, Symbiosis International University...Dharam Mentor
I recently conducted a 'Visual Research' session at Symbiosis Institute of Media & Communication. Symbiosis International University
Research is an essential component of the innovation and creative field to generate new ideas and solutions. Hence gaining mastery over 'Visual Research' surely helps you achieve more remarkable results while coming up with communication ideas and brand solutions.
Visual Research Session 6 by Dharam Mentor, Symbiosis International Universit...Dharam Mentor
I recently conducted a 'Visual Research' session at Symbiosis Institute of Media & Communication. Symbiosis International University
Research is an essential component of the innovation and creative field to generate new ideas and solutions. Hence gaining mastery over 'Visual Research' surely helps you achieve more remarkable results while coming up with communication ideas and brand solutions.
Design Management Session, MIT ADT University by Dharam MentorDharam Mentor
I recently conducted a 'Design Management' session with the final-year students at the MIT Institute of Design (MITID) Pune. In simple words, Design management is about the management of design! In its most fundamental sense, design management is all about running design projects, paid by a client and carried out by a consultant or a design team head. Design plays a crucial role in shaping the world and generating new products/ services in response to numerous market conditions/opportunity
Visual Research Session 5 by Dharam Mentor, Symbiosis International Universit...Dharam Mentor
I recently conducted a 'Visual Research' session at Symbiosis Institute of Media & Communication. Symbiosis International University
Research is an essential component of the innovation and creative field to generate new ideas and solutions. Hence gaining mastery over 'Visual Research' surely helps you achieve more remarkable results while coming up with communication ideas and brand solutions.
Umcd conference building a brand driven organisationHelen Moorhead
Murdoch University is a tertiary education institution which uses brand meaning and brand values to inform corporate strategy. It has taken the brand beyond marketing and onto the corporate table. It all started in 2006 when the University embarked on an ambitious branding program to understand what it stood for, and then use this knowledge to market the University in an authentic way that was true to its meaning.
Visual Research Session1 by Dharam Mentor, Symbiosis International University...Dharam Mentor
I recently conducted a 'Visual Research' session at Symbiosis Institute of Media & Communication. Symbiosis International University
Research is an essential component of the innovation and creative field to generate new ideas and solutions. Hence gaining mastery over 'Visual Research' surely helps you achieve more remarkable results while coming up with communication ideas and brand solutions.
Marta Perez: How to generate high quality ideas: A synthesised idea generatio...Service Design Network
In a world where the competitiveness among organisations is so ferocious and the access to data is so similar, it is the Quality of Ideas organisations are able to generate what represents a key trigger to deliver business impact, differentiate from competitors and succeed in the market. However, contrary to what would be expected, most organisations still lack an understanding of what constitutes a quality idea and what is needed to generate one so the objective of this study is to unpack the constructs needed to generate high quality ideas. It maps state-of-the-art research along with practical case studies with multinational organisations in order to establish the importance of stimulating, supporting and implementing a structured idea generation process to deliver business impact.
In this document you will find details about the KTN Design Mentors programme. The objective of the KTN Design Mentors programme is to offer expert coaching and advice to those leading innovative R&D projects and ensure the projects are completed to a high-standard, within time and within budget. The mentors have been selected based on their in-depth knowledge of design methods and vast experience in bringing products and services to market.
Find out more: https://ktn-uk.co.uk/news/did-you-know-ktn-can-help-make-introductions-to-design-companies
Webinar: Human Centered Design with frog EPIPNational
Join a frog Designer for an introduction to what Human Centered Design is, how it works in practice and explore case studies to spark conversation about how it can add value to your work, the work of your grantees and the pressing social issues you care about. frog works with non-profits, social change organizations and companies around the world. They have designed life changing tools and platforms. Learn more about frog here.
More about the Presenter:
Lilian Tse, Senior Program Manager, Global Social Impact Lead
Lilian is the Global Program Manager for frog’s Social Impact Practice and one of the founders of the frog London studio. Lilian’s main focus is leading projects that involve design research as a core component in emerging and developed markets. She has travelled extensively on projects across Asia (e.g., China, Laos, Sri Lanka) and Africa (e.g., Rwanda, Ghana, Kenya).
Lilian is passionate about cross-sector collaboration and has extensive experience leading projects that require alignment from a range of stakeholders on topics that include finance, agriculture, and health.
Prior to frog, Lilian worked as a consultant at McKinsey and the Corporate Executive Board (CEB).
Lilian received her BA from Brown University, MBA at MIT Sloan, and Master of Public Administration from Columbia University.
20 Innovation Tools that can help make innovation projects more successful and enjoyable.
We hope that this booklet can inspire you to challenge the way you innovate. Try out some of it with your teams right away, rather than wait for the perfect occasion.
Design Thinking has gained much attention at strategic and executive levels within Fortune 500 corporates to manage global disruption. Mike shares first hand insights guiding c-level executives and project teams whilst designing and facilitating Design Thinking, Lean Startup and Business Model Innovation with some of the World’s largest organisations.
Visionary House for Building a “People-Before-Profit” Economy & Ecosystem: A ...Rod King, Ph.D.
This presentation offers a fractal template for building a "PEOPLE-Before-Profit" Economy as well as Ecosystem. In simple terms, a PEOPLE-Before-Profit Economy involves exchanges and transactions in which the value of people especially employees and customers are placed first in lieu of short-term profit. This approach of PEOPLE Before Profit contrasts the traditional approach of Profit Before PEOPLE.
It is increasingly being realized that a culture of Profit Before PEOPLE creates "Bad Value" and in particular, "Bad Profit." Although a business may experience short-term profitability, the approach of Profit Before PEOPLE leads to high employee turnover, competitive disadvantage, and environmental degradation. Consequently, more and more people are looking for alternatives to the traditional approach of Profit Before PEOPLE.
The approach of PEOPLE Before Profit is not entirely new. Many authors or groups have been proposing ideas to disrupt or complement the approach of Profit Before PEOPLE. Approaches include Corporate Social Responsibility, Triple Bottom Line, Shared Value, Bottom of the Pyramid, Social Entrepreneurship, Conscious Capitalism, and Good Profit. However, there has not been any vibrant community outlining and driving an agenda of PEOPLE Before Profit. This is where Brad Fergusson and the PEOPLE Before Profit Group come in.
As Brad Fergusson usually comments, the PEOPLE Before Profit Group is a startup. In a recent article on LinkedIn, Brad summarized his vision for the PEOPLE Before Profit Group. I realized that Brad's paradigm of PEOPLE Before Profit extends to all projects and ventures focusing on PEOPLE Before Profit. In other words, the paradigm of PEOPLE Before Profit is a fractal. I therefore decided to visually summarize Brad's article and vision using my tool of the House of Strategy.
There are many advantages in using a House of Goals & Strategy (HoGS) to present the vision of PEOPLE Before Profit. For one, the House of Goals & Strategy is a one-page document that comprehensively illustrates the key parts of a project including its vision, purpose, core values, and strategy. Consequently, the WHO, WHY, WHAT, and HOW of the PEOPLE Before Profit paradigm can be rapidly understood and shared. Also, business models can be systematically developed using the House of Goals & Strategy as a frame of reference.
VIA DESIGN INVITES YOU AND YOUR COMPANY TO JOIN THE MOST TALENTED MINDS AT SUMMER SCHOOL 08-12. AUGUST 2016 IN AARHUS.
VIA Design offers two tracks:
Strategic Design Practice and Design for Change
Take part in VIA Design’s summer school for talented individuals and gain knowledge and tools to work your company's Wicked Problems.
Contact Information: ANNQ@via.dk
Ian Richards from Secro presented this presentation on the role creativity has to play in Business Analysis at two recent IIBA UK events (Knutsford 18th July and Coventry 31st July)
21 Risks: WHY STARTUPS AND MATURED COMPANIES FAIL IN TIME & SPACERod King, Ph.D.
It is inevitable that in business, startups as well as growing and matured organizations would fail. But, what are the reasons?
This presentation visually summarizes 21 risks that are faced by startups, growing organizations, and matured organizations. Also included in the presentation is a visual template that can be used for managing and eliminating those 21 risks and more ...
PEOPLE FIRST ORGANIZATION & DESIGN (PFOD) for Startups & Established Organiza...Rod King, Ph.D.
This presentation features the visual tool of People First Community (PFC) Map. Although the strategy of "Put People First" is intuitive, startups and established organizations experience great difficulties in translating into reality the strategy of "Put People First." The visual tool of the People First Community (PFC) Map starts with "WHO" while mapping all stakeholders in a community. A PCF Map can be prepared for past, present, and future communities while managing as well as designing a strategy of "Put People First."
Human-centred design (HCD) is sweeping business because of the way it profoundly reconfigures how companies develop strategy, solve their most pressing problems and successfully compete in an era of constant change.
But is there any hard evidence that HCD has a measurable impact?
There is. Design Management Institute found that S&P 500 companies who use HCD outperform their competitors by 211 percent. Forrester Research found that organizations with sophisticated HCD capabilities can deliver an ROI of 85% or greater on their innovation initiatives.
Join Tom Merrill, Master Facilitator at ExperiencePoint, for a 45-minute webinar to learn:
The foundations of HCD and how the approach can be used across an organization to drive customer-centricity, innovation and people-led transformation
The fundamental steps required to build a design-led organization, including how to sell HCD internally
How innovative companies are using HCD as a competitive advantage to drive record growth and success
The potential barriers to innovation and how to overcome them
An approach to measure the overall impact of HCD in practice
Visual Research Session1 by Dharam Mentor, Symbiosis International University...Dharam Mentor
I recently conducted a 'Visual Research' session at Symbiosis Institute of Media & Communication. Symbiosis International University
Research is an essential component of the innovation and creative field to generate new ideas and solutions. Hence gaining mastery over 'Visual Research' surely helps you achieve more remarkable results while coming up with communication ideas and brand solutions.
Marta Perez: How to generate high quality ideas: A synthesised idea generatio...Service Design Network
In a world where the competitiveness among organisations is so ferocious and the access to data is so similar, it is the Quality of Ideas organisations are able to generate what represents a key trigger to deliver business impact, differentiate from competitors and succeed in the market. However, contrary to what would be expected, most organisations still lack an understanding of what constitutes a quality idea and what is needed to generate one so the objective of this study is to unpack the constructs needed to generate high quality ideas. It maps state-of-the-art research along with practical case studies with multinational organisations in order to establish the importance of stimulating, supporting and implementing a structured idea generation process to deliver business impact.
In this document you will find details about the KTN Design Mentors programme. The objective of the KTN Design Mentors programme is to offer expert coaching and advice to those leading innovative R&D projects and ensure the projects are completed to a high-standard, within time and within budget. The mentors have been selected based on their in-depth knowledge of design methods and vast experience in bringing products and services to market.
Find out more: https://ktn-uk.co.uk/news/did-you-know-ktn-can-help-make-introductions-to-design-companies
Webinar: Human Centered Design with frog EPIPNational
Join a frog Designer for an introduction to what Human Centered Design is, how it works in practice and explore case studies to spark conversation about how it can add value to your work, the work of your grantees and the pressing social issues you care about. frog works with non-profits, social change organizations and companies around the world. They have designed life changing tools and platforms. Learn more about frog here.
More about the Presenter:
Lilian Tse, Senior Program Manager, Global Social Impact Lead
Lilian is the Global Program Manager for frog’s Social Impact Practice and one of the founders of the frog London studio. Lilian’s main focus is leading projects that involve design research as a core component in emerging and developed markets. She has travelled extensively on projects across Asia (e.g., China, Laos, Sri Lanka) and Africa (e.g., Rwanda, Ghana, Kenya).
Lilian is passionate about cross-sector collaboration and has extensive experience leading projects that require alignment from a range of stakeholders on topics that include finance, agriculture, and health.
Prior to frog, Lilian worked as a consultant at McKinsey and the Corporate Executive Board (CEB).
Lilian received her BA from Brown University, MBA at MIT Sloan, and Master of Public Administration from Columbia University.
20 Innovation Tools that can help make innovation projects more successful and enjoyable.
We hope that this booklet can inspire you to challenge the way you innovate. Try out some of it with your teams right away, rather than wait for the perfect occasion.
Design Thinking has gained much attention at strategic and executive levels within Fortune 500 corporates to manage global disruption. Mike shares first hand insights guiding c-level executives and project teams whilst designing and facilitating Design Thinking, Lean Startup and Business Model Innovation with some of the World’s largest organisations.
Visionary House for Building a “People-Before-Profit” Economy & Ecosystem: A ...Rod King, Ph.D.
This presentation offers a fractal template for building a "PEOPLE-Before-Profit" Economy as well as Ecosystem. In simple terms, a PEOPLE-Before-Profit Economy involves exchanges and transactions in which the value of people especially employees and customers are placed first in lieu of short-term profit. This approach of PEOPLE Before Profit contrasts the traditional approach of Profit Before PEOPLE.
It is increasingly being realized that a culture of Profit Before PEOPLE creates "Bad Value" and in particular, "Bad Profit." Although a business may experience short-term profitability, the approach of Profit Before PEOPLE leads to high employee turnover, competitive disadvantage, and environmental degradation. Consequently, more and more people are looking for alternatives to the traditional approach of Profit Before PEOPLE.
The approach of PEOPLE Before Profit is not entirely new. Many authors or groups have been proposing ideas to disrupt or complement the approach of Profit Before PEOPLE. Approaches include Corporate Social Responsibility, Triple Bottom Line, Shared Value, Bottom of the Pyramid, Social Entrepreneurship, Conscious Capitalism, and Good Profit. However, there has not been any vibrant community outlining and driving an agenda of PEOPLE Before Profit. This is where Brad Fergusson and the PEOPLE Before Profit Group come in.
As Brad Fergusson usually comments, the PEOPLE Before Profit Group is a startup. In a recent article on LinkedIn, Brad summarized his vision for the PEOPLE Before Profit Group. I realized that Brad's paradigm of PEOPLE Before Profit extends to all projects and ventures focusing on PEOPLE Before Profit. In other words, the paradigm of PEOPLE Before Profit is a fractal. I therefore decided to visually summarize Brad's article and vision using my tool of the House of Strategy.
There are many advantages in using a House of Goals & Strategy (HoGS) to present the vision of PEOPLE Before Profit. For one, the House of Goals & Strategy is a one-page document that comprehensively illustrates the key parts of a project including its vision, purpose, core values, and strategy. Consequently, the WHO, WHY, WHAT, and HOW of the PEOPLE Before Profit paradigm can be rapidly understood and shared. Also, business models can be systematically developed using the House of Goals & Strategy as a frame of reference.
VIA DESIGN INVITES YOU AND YOUR COMPANY TO JOIN THE MOST TALENTED MINDS AT SUMMER SCHOOL 08-12. AUGUST 2016 IN AARHUS.
VIA Design offers two tracks:
Strategic Design Practice and Design for Change
Take part in VIA Design’s summer school for talented individuals and gain knowledge and tools to work your company's Wicked Problems.
Contact Information: ANNQ@via.dk
Ian Richards from Secro presented this presentation on the role creativity has to play in Business Analysis at two recent IIBA UK events (Knutsford 18th July and Coventry 31st July)
21 Risks: WHY STARTUPS AND MATURED COMPANIES FAIL IN TIME & SPACERod King, Ph.D.
It is inevitable that in business, startups as well as growing and matured organizations would fail. But, what are the reasons?
This presentation visually summarizes 21 risks that are faced by startups, growing organizations, and matured organizations. Also included in the presentation is a visual template that can be used for managing and eliminating those 21 risks and more ...
PEOPLE FIRST ORGANIZATION & DESIGN (PFOD) for Startups & Established Organiza...Rod King, Ph.D.
This presentation features the visual tool of People First Community (PFC) Map. Although the strategy of "Put People First" is intuitive, startups and established organizations experience great difficulties in translating into reality the strategy of "Put People First." The visual tool of the People First Community (PFC) Map starts with "WHO" while mapping all stakeholders in a community. A PCF Map can be prepared for past, present, and future communities while managing as well as designing a strategy of "Put People First."
Human-centred design (HCD) is sweeping business because of the way it profoundly reconfigures how companies develop strategy, solve their most pressing problems and successfully compete in an era of constant change.
But is there any hard evidence that HCD has a measurable impact?
There is. Design Management Institute found that S&P 500 companies who use HCD outperform their competitors by 211 percent. Forrester Research found that organizations with sophisticated HCD capabilities can deliver an ROI of 85% or greater on their innovation initiatives.
Join Tom Merrill, Master Facilitator at ExperiencePoint, for a 45-minute webinar to learn:
The foundations of HCD and how the approach can be used across an organization to drive customer-centricity, innovation and people-led transformation
The fundamental steps required to build a design-led organization, including how to sell HCD internally
How innovative companies are using HCD as a competitive advantage to drive record growth and success
The potential barriers to innovation and how to overcome them
An approach to measure the overall impact of HCD in practice
Transforming Agri Business to DigiAGRI BusinessShakir Ali
Transforming Agri Business to DigiAGRI Business Planning And Promotions Of Agri And Food Enterprises (PAFE) International Program Ministry Of External Affairs; Govt Of India Under ITEC @ Ni-MSME Hyderabad
The Digital Innovators' Guide: How Services Companies Launch Successful Digit...Highland
Nearly 70% of companies are in the services business, including professional and business services, education, health, hospitality, and nonprofits. These organizations increasingly need to create digital products, to extend their core business with a scalable offering and consistent revenue stream. Often these leaders seek out a technical firm to build the software. But building software is the easy part.
The Highland team has helped services companies launch over 260 digital products over the last 20 years. We’ll lay out our step by step process for how services companies—who have never created a digital product before--can go from idea to launch, all backed up by on on-going research with hundreds of digital product leaders.
You’ll learn:
- The seven steps—besides building software—in creating a successful digital product for the first time.
- How to get accurate, early insight to shape your product idea.
- How to avoid the mistake over 40% of new digital startups make.
IIBA London event at qBA North Highland on 6 Nov 2013Andrew Turner
IIBA London event, with talks titled "B Amazing - How to instil Quality, Creativity and Consistency" by David Baker and Nadia Khokhar, and "Different Thinking - How to create the opportunities to Go MAD (Make a Difference)" by Rob Huntington.
The presentation speaks about, how company's leverage each other by simply shaking hands. In this case, the concept of Cross Promotion speaks about the win-win situation of Asian paints and Sleek Group have.
Finding Blue Oceans: Lessons from TechnologyMatt Baxter
Blue Oceans are where the best companies pursue their market; where the competition isn't thinking of going. You can find your Blue Ocean by focusing on problems, understanding your audience, and experimenting quickly
Product and brand management unit-2
Product Market Evolution: Strategy and Planning. New Product Development: Innovation and New Product Development (NPD), Theories of NPD, Models of NPD, Generic Product Development process.
New Product Introduction, Growth Strategies Intensive, Interactive, Diversification Strategies. Product Portfolio analysis BCG, GE, Ad little. Shell International, Risk-Return analysis.
*************************************
The General Electric/McKinsey matrix
• Shell directional policy matrix
• Arthur D. Little strategic condition matrix
Jim Conroy, Vice President EMEA, SopheonKGS Global
Grow & Prosper: Are Your Innovation Practices Inhibiting Success?
Innovation and new product development are cornerstones for growth in cosmetics and personal care, and yet remain a key difficulty to most companies. Ironically, success is commonly undermined by the internal practices and processes in place. By driving innovation performance, companies can achieve new product success through:
Maintaining “enough” idea as well as “good enough” ideas at the front end for a high-value development funnel
Accelerating time-to-market and meeting targeted product launch goals
Adapting portfolios quickly to respond to changing trends and consumer needs
Improving new product investment decision-making to focus resources on the highest value brand innovations and to contain risk
In the Adani-Hindenburg case, what is SEBI investigating.pptxAdani case
Adani SEBI investigation revealed that the latter had sought information from five foreign jurisdictions concerning the holdings of the firm’s foreign portfolio investors (FPIs) in relation to the alleged violations of the MPS Regulations. Nevertheless, the economic interest of the twelve FPIs based in tax haven jurisdictions still needs to be determined. The Adani Group firms classed these FPIs as public shareholders. According to Hindenburg, FPIs were used to get around regulatory standards.
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s DholeraAvirahi City Dholera
The Tata Group, a titan of Indian industry, is making waves with its advanced talks with Taiwanese chipmakers Powerchip Semiconductor Manufacturing Corporation (PSMC) and UMC Group. The goal? Establishing a cutting-edge semiconductor fabrication unit (fab) in Dholera, Gujarat. This isn’t just any project; it’s a potential game changer for India’s chipmaking aspirations and a boon for investors seeking promising residential projects in dholera sir.
Visit : https://www.avirahi.com/blog/tata-group-dials-taiwan-for-its-chipmaking-ambition-in-gujarats-dholera/
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.AnnySerafinaLove
This letter, written by Kellen Harkins, Course Director at Full Sail University, commends Anny Love's exemplary performance in the Video Sharing Platforms class. It highlights her dedication, willingness to challenge herself, and exceptional skills in production, editing, and marketing across various video platforms like YouTube, TikTok, and Instagram.
Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
Building Your Employer Brand with Social MediaLuanWise
Presented at The Global HR Summit, 6th June 2024
In this keynote, Luan Wise will provide invaluable insights to elevate your employer brand on social media platforms including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok. You'll learn how compelling content can authentically showcase your company culture, values, and employee experiences to support your talent acquisition and retention objectives. Additionally, you'll understand the power of employee advocacy to amplify reach and engagement – helping to position your organization as an employer of choice in today's competitive talent landscape.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
4. Dharam Mentor @ GDGB
Communicate brand values
Looks Attractive
Customers love it
Innovative
GoodDesign-thinkingisGoodBusiness
5. Dharam Mentor @ GDGB
GoodDesign-thinkingisGoodBusiness
is a term used to represent a set of
- thinking methods,
- strategic approaches,
- practical processes
by which innovative concepts/solutions
are developed.
6. Dharam Mentor @ GDGB
GoodDesign-thinkingisGoodBusiness
An Innovation Process
Follow 5 stage process
7. Dharam Mentor @ GDGB
1
Empathize
1) During the Empathize stage,
you understand the problem.
Source: Ideo
Design-thinking: 5 stage process
8. Dharam Mentor @ GDGB
1 2
Empathize Define
1) During the Empathize stage,
you understand the problem.
2) During the Define stage,
you (put together) collate the
information
Source: Ideo
Design-thinking: 5 stage process
9. Dharam Mentor @ GDGB
1 2 3
Empathize Ideate
Define
1) During the Empathize stage,
you understand the problem.
3) During the Ideate stage, you
start generating ideas.
2) During the Define stage,
you (put together) collate the
information
Source: Ideo
Design-thinking: 5 stage process
10. Dharam Mentor @ GDGB
1 2 3 4
Empathize Ideate
Define Prototype
1) During the Empathize stage,
you understand the problem.
3) During the Ideate stage, you
start generating ideas.
2) During the Define stage,
you (put together) collate the
information
4) Prototype stage is an
experimental phase, and the aim
is to identify the best possible
solution
Source: Ideo
Design-thinking: 5 stage process
11. Dharam Mentor @ GDGB
1 2 3 4 5
Empathize Ideate
Define Prototype Test
1) During the Empathize stage,
you understand the problem.
3) During the Ideate stage, you
start generating ideas.
2) During the Define stage,
you (put together) collate the
information
4) Prototype stage is an
experimental phase, and the aim
is to identify the best possible
solution
5) During the testing stage we
understand how people think,
behave and feel about the
product/design
Source: Ideo
Design-thinking: 5 stage process
12. Dharam Mentor @ GDGB
Source: Ideo
Design-thinking - 5 stage process
leads to 3 types of innovations
13. Dharam Mentor @ GDGB
Source: Ideo
Design-thinking - 5 stage process
leads to 3 types of innovations
These innovations are meant to
fulfill the emerging demand
14. Dharam Mentor @ GDGB
Source: Ideo
People
Desirability
Design-thinking - 5 stage process
leads to 3 types of innovations
These innovations are meant to
fulfill the emerging demand
Demand is coming
from the consumer’s
desirability
15. Dharam Mentor @ GDGB
Source: Ideo
Technology
Feasibility
People
Desirability
Design-thinking - 5 stage process
leads to 3 types of innovations
These innovations are meant to
fulfill the emerging demand
Demand coming
from the consumer’s
desirability
Use technology to
serve emerging
Demand
16. Dharam Mentor @ GDGB
Source: Ideo
Business
Viability
Technology
Feasibility
People
Desirability
Design-thinking - 5 stage process
leads to 3 types of innovations
These innovations are meant to
fulfill the emerging demand
Demand coming
from the consumer’s
desirability
Use technology to
serve emerging
Demand
Use budget to serve
emerging Demand
17. Dharam Mentor @ GDGB
Source: Ideo
Business
Viability
Technology
Feasibility
People
Desirability
Process
Innovation
Demand coming
from the consumer’s
desirability
Use technology to
serve emerging
Demand
Use budget to serve
emerging Demand
18. Dharam Mentor @ GDGB
Source: Ideo
Business
Viability
Technology
Feasibility
People
Desirability
Process
Innovation
Example:
- Green Printing Technology
- Unique Materials, Special Inks
Demand coming
from the consumer’s
desirability
Use technology to
serve emerging
Demand
Use budget to serve
emerging Demand
19. Dharam Mentor @ GDGB
Source: Ideo
Business
Viability
Technology
Feasibility
People
Desirability
Emotional
Innovation
Process
Innovation
Example:
- Green Printing Technology
- Unique Materials, Special Inks
Demand coming
from the consumer’s
desirability
Use technology to
serve emerging
Demand
Use budget to serve
emerging Demand
20. Dharam Mentor @ GDGB
Source: Ideo
Business
Viability
Technology
Feasibility
People
Desirability
Emotional
Innovation
Process
Innovation
Example:
- Green Printing Technology
- Unique Materials, Special Inks
Example:
- Sophisticated quality
- Sustainability Demand coming
from the consumer’s
desirability
Use technology to
serve emerging
Demand
Use budget to serve
emerging Demand
21. Dharam Mentor @ GDGB
Source: Ideo
Business
Viability
Technology
Feasibility
People
Desirability
Emotional
Innovation
Functional
Innovation
Process
Innovation
Example:
- Green Printing Technology
- Unique Materials, Special Inks
Example:
- Sophisticated quality
- Sustainability Demand coming
from the consumer’s
desirability
Use technology to
serve emerging
Demand
Use budget to serve
emerging Demand
22. Dharam Mentor @ GDGB
Source: Ideo
Business
Viability
Technology
Feasibility
People
Desirability
Emotional
Innovation
Functional
Innovation
Process
Innovation
Example:
- New print technology
- Advance printing
Example:
- Green Printing Technology
- Unique Materials, Special Inks
Example:
- Sophisticated quality
- Sustainability Demand coming
from the consumer’s
desirability
Use technology to
serve emerging
Demand
Use budget to serve
emerging Demand
23. Dharam Mentor @ GDGB
Source: Ideo
Brand Requirement:
Wanted to look sophisticated
Product:
Falls under the premium
dental care category
Design Strategy:
Adding the glamour quotient
through the use of special
packaging (holographic met
pack) materials and inks.
Business
Viability
Technology
Feasibility
People
Desirability
Emotional
Innovation
Demand coming
from the consumer
You use budget
to serve emerging
Demand
Design-thinking leads to
innovate 3 types of innovations
24. Dharam Mentor @ GDGB
Brand Requirement
Ponds rejuvenation
Product
Ponds Age Miracle Range
Design Strategy
Giving a very aesthetically enhanced look which appeals to their target audience.
Business
Viability
Technology
Feasibility
People
Desirability
Emotional
Innovation
Demand coming
from the consumer
You use budget
to serve emerging
Demand
Design-thinking leads to
innovate 3 types of innovations
25. Dharam Mentor @ GDGB
Brand Requirement
Capture their belief and philosophy in their brand touchpoints.
Product
Olive Leaf Tea.
Design Strategy
Translating their ideology of capturing all-natural olive goodness into their
packaging by using sustainable material and processes.
Business
Viability
Technology
Feasibility
People
Desirability
Process
Innovation
Demand coming
from the consumer
You use technology
to serve emerging
Demand
Design-thinking leads to
innovate 3 types of innovations
26. Dharam Mentor @ GDGB
Brand Requirement
Wanted to reduce their footprint and build on their initiatives
towards cleaner, greener, and safer practices.
Product
Shoe Category
Design Strategy
They looked at the most difficult and stagnant issues facing the
retail industry in regards to sustainability and environmental
harm: packaging, and more specifically shoeboxes.
Business
Viability
Technology
Feasibility
People
Desirability
Process
Innovation
Demand coming
from the consumer
You use technology
to serve emerging
Demand
Design-thinking leads to
innovate 3 types of innovations
29. Dharam Mentor @ GDGB
Economy growing from 3 trillion to 5 trillion:
Other Sectors
Food and Beverage
Huge opportunity
for growth / sectors
30. Dharam Mentor @ GDGB
Economy growing from 3 trillion to 5 trillion:
Other Sectors
Food and Beverage
Perfume/Deo
Immunity enhancing Foods
Huge opportunity
for growth / sectors
31. Dharam Mentor @ GDGB
Economy growing from 3 trillion to 5 trillion:
Other Sectors
FMCG
Personal care
Food and Beverage
Perfume/Deo
Organic Foods
Plant-based Meat
Immunity enhancing Foods
Protein Foods
Superfood
Huge opportunity
for growth / sectors
32. Dharam Mentor @ GDGB
Economy growing from 3 trillion to 5 trillion:
FMCG
Personal Care
Food and Beverage
Perfume/Deo
Organic Foods
Plant-based Meat
Immunity Enhancing Foods
Protein Foods
Superfood
Huge opportunity
for growth / sectors
33. Dharam Mentor @ GDGB
Design-thinking
Casestudy
Personal Care Sector:
34. Dharam Mentor @ GDGB
How Good Design-Thinking is Good Business
Shampoo - INR 530
Conditioner - INR 630
Total - 1160
High Quality
High Price
35. Dharam Mentor @ GDGB
High Quality
Low Quality
Low Price
High Price
How Good Design-Thinking is Good Business
Premium market
36. Dharam Mentor @ GDGB
High Quality
Low Quality
Low Price
High Price
How Good Design-Thinking is Good Business
Affordable Luxury
How to capture
this aspiring market?
37. Dharam Mentor @ GDGB
More Quality
Less Quality
Less Money
More Money
How Good Design-Thinking is Good Business
Design-thinking was instrumental
to arrive at a new format (sachets)
that eventually made Dove an
affordable luxury brand
How brand Dove applied
Design-thinking process
to increase their product
reach.
39. Dharam Mentor @ GDGB
How Good Design-Thinking is Good Business
To meet the rising demand brand
Lifebuoy had to expand into different
categories which provides more
opportunities for more business
- More Business
- More Products
- More Design
- More Printing
40. Dharam Mentor @ GDGB
How Good Design-Thinking is Good Business
Same goes for MTR range of products
- More Business
- More Products
- More Design
- More Printing
41. Dharam Mentor @ GDGB
How Good Design-Thinking is Good Business
In less than 16 years brands like ID
expanded in a short period of time,
giving a huge opportunity for the
printing business to capitalize on.
- More Business
- More Products
- More Design
- More Printing
44. Dharam Mentor @ GDGB
PRINTING
PRESS
1) Focus on Research and
Developments
2) Experimenting with new
printing techniques
3) Building knowledge about
the current market trends
Follow these 3 steps to grow
an innovative culture in your
organization
45. Dharam Mentor @ GDGB
Business
Viability
Technology
Feasibility
People
Desirability
Emotional
Innovation
Functional
Innovation
Process
Innovation
In Sum
Example:
- New print technology
- Advance printing
Example:
- Green Printing Technology
- Unique Materials, Special Inks
Example:
- Sophisticated quality
- Sustainability
Demand coming
from the consumer
You use technology
to serve emerging
Demand
You use budget
to serve emerging
Demand