Dr. Angelo Rega, a psychologist and psychotherapist at the University of Naples Federico II, integrates augmented reality and interactive objects to enhance children's learning through the Natural and Artificial Cognition Lab. The 'Block Magic' project combines traditional educational methodologies with low-cost technologies, utilizing RFID/NFC systems to create interactive learning experiences that support active teaching methodologies. A functional prototype system was developed to enhance educational blocks with integrated RFID sensors, allowing for personalized learning through an adaptive tutor system that tracks student progress.