Dennis mancini graphic_visualization

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The document discusses the benefits of graphic visualization and doodling. It notes that prominent historical figures like George Washington engaged in doodling and that simple drawing can foster innovative thinking. The document also outlines Cisco marketing initiatives where graphic recording was used at events and online to engage audiences and spread ideas.

Graphic Visualization
Dennis Mancini
Social Media, Futurist

September 2011
© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 1

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 2

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 3

Drawing complex subject matter improves cognitive performance
Transforms the learning process and increases retention
Prevents people from loosing focus
Motivates people to engage and explore content in meaningful ways
Drawing along with reading, writing and speaking amplifies new business
opportunities with those seeking a competitive edge

http://tpepost.com/lifestyle/what-we-learn-from-doodles/

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 4

George Washington, Thomas Edison, John F. Kennedy, Lyndon Johnson,
Ronald Reagan and Vladimir Nabokov were doodlers. Bill Gates and
Frank Gehry are among today's active

Simple drawing sets the stage for innovative and divergent ways of thinking

http://www.cnn.com/2011/09/01/opinion/brown-creativity-doodles/index.html?hpt=hp_c2

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 5

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 6

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 7

Keith Ferrazzi, Founder and CEO FerrazziGreenlight
Marilyn Mersereau, SVP Marketing
Monique Mulbry, Senior Director BSID
Barry Cowan, Manager CMO Corp Mktg. BSID
Dana Masuda, Manager - Adoption & Scale
Chris Beveridge, Manager - Applied Thought Leadership [work in progress]

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 8

Graphic Facilitation During Workshops

Visionary

Networking

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 9

Graphic Facilitation and presentations
Created (5) videos
My creative will be used in Ferrazzi’s next book
Interviewed on video about the X-Prize
Visionary positioning allowed for peer to peer engagement

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 10

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 11

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 12

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 13

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 14

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 15

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 16

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 17

Jeanette Gibson, Director CMO Mktg-Social Media
Patty Parham, Manager Marketing Com
Petra Neiger, CMO Corp Mktg-Social Media
Alice Johnson, CMO Corp Mktg-Social Media
Nancy Rivas, Manager High Tech Connect at Cisco

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 18

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 19

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 20

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 21

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 22

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 23

Invited by The National Arts Club
to speak about Art and Technology
Presented to 70 members

iPad 1 apps
Keynote Presentation projected from iPad to screen
iTunes, Sketchbook Pro, Mobile Me, Flickr, Issuu

Received a very long applause and 40 minutes of Q&A

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 24

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 25

The visionary graphics were imagined on the fly and received good
coverage via social media blogs and tweets

As well the networking opportunities were phenomenal

Scaled reach and audience by using iPad 1 and app called SketchBook Pro
to project on extra large screens to compliment the speakers by providing
an engaging experience for the audience

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 27

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 28

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 29

Mehgacare Business Strategy
Cisco Play Group
Cisco Marketing Services
Smart Grid Meeting
Cisco Borderless War Games
Cisco Together Campaign

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 30

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 31

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 32

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 33

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 34

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 35

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 36

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 37

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 38

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 39

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 40

Visual Meetings
http://www.davidsibbet.com/david_sibbet/2010/08/visual-meetings-arrives.html

Visual Teams
http://news.grove.com/?p=1683

Back of the Napkin
http://www.thebackofthenapkin.com/

Unfolding the Back of the Napkin
http://www.thebackofthenapkin.com/unfold.html

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 41

Sketchub
http://www.sketchub.com

Zigzag
http://site.zigzagboard.com/home/

Sketchbook Pro
http://usa.autodesk.com/adsk/servlet/pc/item?id=15119465&siteID=123112

Brushes
http://itunes.apple.com/us/app/id363590649?mt=8

Moleskin
http://itunes.apple.com/us/app/moleskine/id429657255?mt=8

Bamboo Paper wacom
http://itunes.apple.com/us/app/bamboo-paper-wacom-notes-for/id443131313?mt=8

Sketchchair
http://www.sketchchair.cc/

AudioNote
http://www.audionote.com

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 42

© 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 43

Aligning with changing dynamics, Cisco has embarked upon major foundational changes in the Reverse Logistics space to support the Manufacturing Excellence Strategy and streamlining its processes to create a world class, end-to-end global business model. Building globally consistent, scalable and reliable process with connected system(s) for Inbound Logistics, Receiving/Disposition, Inventory Management and Value Recovery of returned products, in other words unlocking value from Cisco product returns.

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Dennis mancini graphic_visualization

4. Drawing complex subject matter improves cognitive performance Transforms the learning process and increases retention Prevents people from loosing focus Motivates people to engage and explore content in meaningful ways Drawing along with reading, writing and speaking amplifies new business opportunities with those seeking a competitive edge http://tpepost.com/lifestyle/what-we-learn-from-doodles/ © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 4

5. George Washington, Thomas Edison, John F. Kennedy, Lyndon Johnson, Ronald Reagan and Vladimir Nabokov were doodlers. Bill Gates and Frank Gehry are among today's active Simple drawing sets the stage for innovative and divergent ways of thinking http://www.cnn.com/2011/09/01/opinion/brown-creativity-doodles/index.html?hpt=hp_c2 © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 5

8. Keith Ferrazzi, Founder and CEO FerrazziGreenlight Marilyn Mersereau, SVP Marketing Monique Mulbry, Senior Director BSID Barry Cowan, Manager CMO Corp Mktg. BSID Dana Masuda, Manager - Adoption & Scale Chris Beveridge, Manager - Applied Thought Leadership [work in progress] © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 8

10. Graphic Facilitation and presentations Created (5) videos My creative will be used in Ferrazzi’s next book Interviewed on video about the X-Prize Visionary positioning allowed for peer to peer engagement © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 10

18. Jeanette Gibson, Director CMO Mktg-Social Media Patty Parham, Manager Marketing Com Petra Neiger, CMO Corp Mktg-Social Media Alice Johnson, CMO Corp Mktg-Social Media Nancy Rivas, Manager High Tech Connect at Cisco © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 18

24. Invited by The National Arts Club to speak about Art and Technology Presented to 70 members iPad 1 apps Keynote Presentation projected from iPad to screen iTunes, Sketchbook Pro, Mobile Me, Flickr, Issuu Received a very long applause and 40 minutes of Q&A © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 24

26. Jeanette Gibson, Director CMO Mktg-Social Media Patty Parham, Manager Marketing Com Petra Neiger, CMO Corp Mktg-Social Media Alice Johnson, CMO Corp Mktg-Social Media Nancy Rivas, Manager High Tech Connect at Cisco © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 26

27. The visionary graphics were imagined on the fly and received good coverage via social media blogs and tweets As well the networking opportunities were phenomenal Scaled reach and audience by using iPad 1 and app called SketchBook Pro to project on extra large screens to compliment the speakers by providing an engaging experience for the audience © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 27

30. Mehgacare Business Strategy Cisco Play Group Cisco Marketing Services Smart Grid Meeting Cisco Borderless War Games Cisco Together Campaign © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 30

41. Visual Meetings http://www.davidsibbet.com/david_sibbet/2010/08/visual-meetings-arrives.html Visual Teams http://news.grove.com/?p=1683 Back of the Napkin http://www.thebackofthenapkin.com/ Unfolding the Back of the Napkin http://www.thebackofthenapkin.com/unfold.html © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 41

42. Sketchub http://www.sketchub.com Zigzag http://site.zigzagboard.com/home/ Sketchbook Pro http://usa.autodesk.com/adsk/servlet/pc/item?id=15119465&siteID=123112 Brushes http://itunes.apple.com/us/app/id363590649?mt=8 Moleskin http://itunes.apple.com/us/app/moleskine/id429657255?mt=8 Bamboo Paper wacom http://itunes.apple.com/us/app/bamboo-paper-wacom-notes-for/id443131313?mt=8 Sketchchair http://www.sketchchair.cc/ AudioNote http://www.audionote.com © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 42

44. Thank you.

Dennis mancini graphic_visualization

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